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April 11, 2016 10:59 PM
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Stop Measuring Value!

Stop Measuring Value! | Decision Intelligence News | Scoop.it

"We all know that brushing our teeth twice a day is a productive action needed to get to dental health, which we value. If we attempted to measure what is of value (dental health) we’d be keeping track of the number of cavities we have. We might even get obsessed about more sophisticated measures involving x-rays. But none of these “measures of value” would drive the essential action to brush twice a day. On the other hand, the simple and humble metric of the number of times we have brushed is very productive in getting us to actually brush. Without even requiring a deep understanding of dental health, this metric gets us to dental health because it drives productive action. In simple terms, it drives results."

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Decision Intelligence News
Decision Intelligence (DI) is the discipline concerned with how organizations and individuals design, support, and improve decision making at scale. It connects actions to outcomes in context by integrating human judgment, data, models, text, and AI into coherent decision systems. Decision Intelligence News curates developments across DI and related fields, including AI, machine learning, governance, enterprise architecture, orchestration, measurement, and decision modeling. Learn more at www.opendi.org and www.learn-di.com.
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