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June 7, 2014 1:47 PM
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Ignorance Is Bliss: Study Shows People Avoid Information About Complex Social Issues

Ignorance Is Bliss: Study Shows People Avoid Information About Complex Social Issues | Decision Intelligence News | Scoop.it
Decision Intelligence's insight:

I've long talked about the "complexity ceiling" in my work, and now here's a study that illustrates it.  The actionable item here, is that when communicating complex social issues, we need to break them down into understandable pieces.  (Yet, if we stop there, we'll miss key dynamics: there must be a reduction/synthesis cycle).


From the article:

The participants who received the complex description indicated higher levels of perceived helplessness in getting through the economic downturn, more dependence on and trust in the government to manage the economy, and less desire to learn more about the issue.

 

“This is despite the fact that, all else equal, one should have less trust in someone to effectively manage something that is more complex”

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