Digital Social Media Marketing
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Digital Social Media Marketing
Social Media, Social Media Marketing and Content blogs and information I find! @iSocialfanz
Curated by Brian Fanzo
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Rescooped by Brian Fanzo from MarketingHits
August 4, 2014 7:48 PM
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The Secrets to Tweets that Generate Engagement

The Secrets to Tweets that Generate Engagement | Digital Social Media Marketing | Scoop.it

Is Twitter part of your social media marketing mix? It should be. With more than 550 million registered users, it is a force to be reckoned with. 66.7% of all public brand mentions on social media happen on Twitter. Some recent changes have made the platform more visual and engaging, including the ability to add photos and Vine videos that are visible in timelines, enabling brands to stand out from the pack.


The team at The Media Octopus in Manchester, England has uncovered some recurring patterns in tweets that generate the most engagement and identified the “structures” that get tweets noticed. Highlighted in the infographic below, here are the formulas you should experiment with as you grow your brand on Twitter.


Via Brian Yanish - MarketingHits.com
Brian Fanzo's insight:

Key is listening when tweeting... not only to what is being told to you but to the data that is telling you what you can't see or measure... 

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Rescooped by Brian Fanzo from MarketingHits
August 4, 2014 7:29 PM
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The Rules of Engagement: 5 Ways to Connect on Social Media

The Rules of Engagement: 5 Ways to Connect on Social Media | Digital Social Media Marketing | Scoop.it

Social media is not just about posting your favorite quotes, photos or links. To succeed, you need to be much more involved – engaging with others. Not only does interacting allow your voice to be heard but also you can sometimes get a window's view to a person's heart, soul and personality depending on what they choose to share with you.


But what is the best ways to really engage (and come off as genuine)?


Here are five tips to help people not only get to know you but also allow you to know your audience.


Via Brian Yanish - MarketingHits.com
Brian Fanzo's insight:

Show U care and connect with your audience! 

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Scooped by Brian Fanzo
August 4, 2014 6:47 PM
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Why Your Entire Team Needs to Be on Social Media

Awake the sleeping giant within your own team, get them using social media.
Brian Fanzo's insight:

All employees should be empowered and trained to be the face and evangelists of the brand! 

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August 4, 2014 6:27 PM
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Social Selling hour: #SShour today with special guest @BarbaraGiamanco 1pm PT/4pm ET - YouTube

Topic: Social Selling and the Experience Economy Questions: 1. There is a lot of noise surrounding social selling. Why is that? 2. What are the elements need...
Brian Fanzo's insight:

Had a great time on the Social Selling hour today interviewing our special guest Barbara Giamanco talking Social Selling and the Experience Economy. If you missed the chat or if your like me & want to watch it again to take notes on all the tips and tricks Barb shared please feel free to watch it here! Thanks again Barb! cc Rachel Miller

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August 4, 2014 2:13 PM
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#AskGaryVee Episode 2: Tools, Sheep, and Rihanna - YouTube

Brian Fanzo's insight:
#AskGaryVee  = Must Watch Social Q & A
AWESOME... Raw... Real and full of shit other people wish they thought of and said...  Know why what you say works... cause it's real, actionable and and you're doing it yourself!  Great stuff as always +Gary Vaynerchuk 
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August 4, 2014 3:08 AM
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Embracing New Possibilities by following a Passion for Change!

Embracing New Possibilities by following a Passion for Change! | Digital Social Media Marketing | Scoop.it
On June 4th 2014 I wrote a post titled:“If I Were 22: I'd follow my passion to find my purpose!” where I explained that if I could go back to being 22 years old(...)
Brian Fanzo's insight:

At Broadsuite I will be focusing on initiatives that connect paid, owned and earned digital channels through maximizing community involvement and content utilizing social and technology.

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Scooped by Brian Fanzo
August 4, 2014 3:01 AM
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Networking & Brand Success: Perception, Expectation and Demand

Networking & Brand Success: Perception, Expectation and Demand | Digital Social Media Marketing | Scoop.it
Success or failure in networking as brand comes down to perception, expectation and demand.1.) Brand PerceptionPeople who follow us as brandaren’t expecting any sort of loving and contrived
Brian Fanzo's insight:

When you clearly know and understand how you are perceived, what people expect of your brand, and how you can create demand, you can be that much more effective in nourishing and growing relationships of trust with customers and prospects.

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Scooped by Brian Fanzo
August 2, 2014 9:48 AM
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#CMGRHangout presents: Data Driven Community Management - YouTube

Brian Fanzo's insight:

It seems every time metrics come up in the community management conversation, the same questions are asked. What do I measure? How do I report on it? What do I do with the data once I've measured it? We don't normally have the opportunity to go into great depth

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August 2, 2014 9:47 AM
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25 of the Best Newsletters and Tools to Discover Shareable Content

25 of the Best Newsletters and Tools to Discover Shareable Content | Digital Social Media Marketing | Scoop.it
A huge list of sources for shareable content that your followers will love. Always have amazing stories on hand to share.
Brian Fanzo's insight:

Awesome list of tools and newsletters that you should be using to filter the internet and find great content to read and learn from daily !

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August 1, 2014 4:58 PM
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My advice to Millennials: become a master storyteller!

My advice to Millennials: become a master storyteller! | Digital Social Media Marketing | Scoop.it
I'm 33 years old born in 1981, which makes me just barely a millennial and as someone that mentors and coaches leaders and friends I'm often asked what one skill should I focus on mastering.. my
Brian Fanzo's insight:

“People buy from People” you must be memorable, allow others to relate to you and make people believe in your vision! Thats the value of great storytelling! 

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August 1, 2014 3:11 PM
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In Social Media, the Only Guarantee is Change | Convince and Convert: Social Media Strategy and Content Marketing Strategy

In Social Media, the Only Guarantee is Change | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Digital Social Media Marketing | Scoop.it
The Social Pros Podcast brings together great minds in social media every week to learn about their successes and struggles. July brought us guests from research IT company Forrester; Expion, the content marketing experts and Social Pros sponsors; the Beancast marketing podcast; and financial services company Discover.
Brian Fanzo's insight:

Great #SocialPros podcast on change and embracing change and making it work for you...  

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July 31, 2014 9:46 AM
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My advice to Millennials: become a master storyteller!

My advice to Millennials: become a master storyteller! | Digital Social Media Marketing | Scoop.it
I'm 33 years old born in 1980, which makes me just barely a millennial and as someone that mentors and coaches leaders and friends I'm often asked what one skill should I focus on mastering.. my
Brian Fanzo's insight:

“Storytelling is by far the most underrated skill in business. ”— Gary Vaynerchuck

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July 30, 2014 7:11 PM
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Tweet from @iSocialFanz

Tweet from @iSocialFanz | Digital Social Media Marketing | Scoop.it
Do what you love & love what you do!!
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Scooped by Brian Fanzo
July 30, 2014 12:27 AM
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Standout on social and build a community! #ShowUcare

Standout on social and build a community! #ShowUcare | Digital Social Media Marketing | Scoop.it
In my last post "Did they put the wrong person on the Digital Top 50 list, me?" I went into details about how shocked I was to be listed alongside so many great social media leaders and mentors. I
Brian Fanzo's insight:

Social is my passion because I LOVE PEOPLE..

So with that being said STEP 1 of “#ShowUcare Social” isLearn & Listen to those who are Living Social not just talking about it.. 
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July 29, 2014 5:53 PM
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If Company Slogans Were Honest, They Would Be Like This

If Company Slogans Were Honest, They Would Be Like This | Digital Social Media Marketing | Scoop.it
These 24 Slogans are Hilarious   Source: Cubebreaker Credit: Clif Dickens Source  fb-troublemakers.com
Brian Fanzo's insight:

This is just too funny...  Lego hit home for me as a dad of 3 daughters under 4 years old but each one of these are spot on! 

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July 29, 2014 1:11 PM
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30 Favorite #TwitterChats from a #TwitterChatAholic

Here is my list of 30 Twitter Chats that I enjoy each week! Social media isn’t just about posting links, gaining followers, telling people what your eating an…
Brian Fanzo's insight:

Social is about connecting, collaborating and networking without limitations establishing worldwide communities! 
Social Communities are powerful and Twitter Chats are the best way to connect and engage in the noisy network that is Twitter!

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Rescooped by Brian Fanzo from Social Media Marketing Solutions for B2B
July 28, 2014 3:26 PM
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A Scientific Guide to Hashtags: How Many, Which Ones, and Where

A Scientific Guide to Hashtags: How Many, Which Ones, and Where | Digital Social Media Marketing | Scoop.it
You should be using hashtags on social media. But how many, where and on what networks? Here's the data you need to max out their potential.

Via Neil Ferree, Jennifer G. Hanford
PERFORMANCE DIGITALE EXPO's curator insight, July 28, 2014 3:13 AM

Pour éviter le trop de hashtags

2DiFore Marketing Solutions's curator insight, July 28, 2014 12:27 PM

Consistency in your daily marketing is extremely important but how do you get it done? Have you had the chance to use hashtags lately? We here at #2difore give it a shot weekly....

Martina Patone's curator insight, July 29, 2014 7:50 AM

hashtag

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July 28, 2014 3:23 PM
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How to Get More People to Share Your Blog Posts [Infographic]

How to Get More People to Share Your Blog Posts [Infographic] | Digital Social Media Marketing | Scoop.it
Learn what you should include in your blog posts to encourage greater content distribution.
Brian Fanzo's insight:

It requires effort and it's important to change the game and update how you build your blog posts!

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July 28, 2014 3:21 PM
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Delighting People in 140 Characters: An Inside Look at JetBlue's Customer Service Success

Delighting People in 140 Characters: An Inside Look at JetBlue's Customer Service Success | Digital Social Media Marketing | Scoop.it
Get a behind-the-scenes look at JetBlue's famous social media customer service experience.
Brian Fanzo's insight:

JetBlue sets the bar for twitter customer service... they are changing the game and doing it one tweet at a time! 

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July 28, 2014 2:35 PM
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Top Ways to Measure Social Media Like a Pro

Top Ways to Measure Social Media Like a Pro | Digital Social Media Marketing | Scoop.it
Blog post at Rebekah Radice : Social media measurement is a challenge faced by most businesses today.

Think about it. When was the last time you tracked the effectiven[..]
Brian Fanzo's insight:

Social Data... SO FREAKING WHAT???

Key is measuring your social media and being able to answer the "So Freaking What" question!

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July 28, 2014 1:39 PM
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Turn live conferences into digital communities! @iSocialFanz

Turn live conferences into digital communities! @iSocialFanz | Digital Social Media Marketing | Scoop.it
Who doesn't love attending industry conferences and events?  Yes we all do and one of the first things you hear from EVERYONE who attends a conference is...
"(...)
Brian Fanzo's insight:

I believe it’s not only the job of the event organizers but also the presenters and the attendees to make it less about the one event and more about the community of conversations and relationships being made both in person and online! - See more at: http://millennialceo.com/guest-blog/turn-live-conferences-digital-communities-live-events/#sthash.pGcDQOD0.dpuf

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July 28, 2014 1:32 AM
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A Woman Live Tweeted IBM Executives Discussing Why They Don't Hire Women

A Woman Live Tweeted IBM Executives Discussing Why They Don't Hire Women | Digital Social Media Marketing | Scoop.it
And it's absolutely awful.
Brian Fanzo's insight:

What say IBM... in 2014 not saying anything is often times just as bad as saying something foolish...  Will be interesting to see what comes of this...

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July 27, 2014 11:34 PM
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How Brands Can Get Better at Social Engagement

How Brands Can Get Better at Social Engagement | Digital Social Media Marketing | Scoop.it
Many brands on social media today overlook a crucial, consumer-facing component: a strong social engagement strategy.
Brian Fanzo's insight:

Be social don't do social... Create conversations not communication!  Great post from @Sprinklr 

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July 27, 2014 2:28 PM
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Why It Might Be Time to Completely Change Your Social Media Strategy | Convince and Convert: Social Media Strategy and Content Marketing Strategy

Why It Might Be Time to Completely Change Your Social Media Strategy | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Digital Social Media Marketing | Scoop.it
Reliable reach is a unicorn in social media. Businesses must now shift their social media strategy and build a touchpoint corral around their customers, says Jay Baer.
Brian Fanzo's insight:
If you're going to read one post today I recommend this being the one... I really enjoyed Jay Baer presentation at #SocialFresh and this post is filled with information that requires us to rethink how and what we think about social media...
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Scooped by Brian Fanzo
July 25, 2014 1:30 PM
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Social Fresh East Recap

Social Fresh East Recap | Digital Social Media Marketing | Scoop.it
This week on the Social Media Social Hour, Kim Garst and Brian Fanzo join me for the Social Fresh East Recap. Social Fresh East featured a spectacular...
Brian Fanzo's insight:

Great #Podcast recap from #SocialFresh social media conference which featured a spectacular lineup of social media experts such as Jason Keith, Sarah Evans, Jay Baer, Jessica Gioglio and more.

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Curated by Brian Fanzo
Chief Social Media Officer & Digital Storyteller at @WeAreMYC | Millennial Speaker ~ I Talk Fast & Tweet Faster! #ProudDad #SummitLive #Snapchat #Periscope