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In this post, we’re going to take a look at what can be done to improve the pageviews of your website. We’ll go through a number of strategies. There may even be some techniques that you haven’t even heard of before. By the end of this post, you’ll have an incredible overview, in terms of what needs to be done to boost the pageviews on your site.... 
Romeo E Youkhana's curator insight,
April 30, 2016 1:26 PM
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It's not a one-size-fits-all solution. For example, recent research has shown that teens and millennials are moving away from Facebook and into other social networks like Instagram and Snapchat. So if you're primarily targeting teens, you may want to focus your resources on building a stronger presence on those networks. To learn more about each social network's strengths and weaknesses, check out the infographic below from Visage. It'll cover the key stats, pros, and cons for Facebook, Twitter, Instagram, LinkedIn, Pinterest, and Snapchat. Acknowledging these can help you create and publish the most engaging content possible on the networks that work for you....
Jeff Domansky's insight:
Learn about the strengths and weaknesses of the six major social networks: Facebook, Twitter, Instagram, LinkedIn, Pinterest, and Snapchat.
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MMost popular consumer drones are affordable quadcopters robust enough to fly outdoors and snap photos or video. But they don’t work very well inside buildings. The startup Zero Zero Robotics is coming out of stealth mode to announce its first product, Hover Camera, a small drone specifically designed with no exposed propellers to safely shoot footage indoors.
Jeff Domansky's insight:
Cool tool and interesting marketing possibilities with this indoor-safe camera drone.
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This can be broken into three phases as we enter the age of visual culture and language.
Jeff Domansky's insight:
Jeff Bullas shares visual marketing tips and an infographic that shows why images matter.
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Sending a newsletter in itself is not difficult. But curating an excellent newsletter that people love and find valuable is much more challenging. Creating a successful newsletter takes a lot more thought and effort than linking a handful of articles in an email template. You need a trusted arsenal of content curation tools to help you manage all the content.
Jeff Domansky's insight:
Here's a useful post that shows how curators can work best and looks at 10e best curation tools available.
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A great majority of the blog content you read, you never read again. When was the last time you went back and soaked in the glory of this article about Craft-Toberfest? What is “Craft-Toberfest” anyhow? Does anyone care? Ok I confess, the Craft-Toberfest piece is mine. It might not be the best example of a disposable post. Someone could come back to it next October. But by then there will be newer articles about Oktoberfest. How about this – by the end of this article I’ll come back to it and we’ll see if it meets any evergreen qualifications....
Jeff Domansky's insight:
Evergreen content is timeless, which makes it the type of content people love to link to, share and go back to time and time again.
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It's a tragic day, as one of the most gifted musicians of the modern era has passed. Despite his moniker, Prince, who died Thursday at 57, was a king among men and will live on only through memory and the hours of powerful and provocative music he left behind. Brands, as they usually do, tried to join the conversation about Prince online with mostly-purple-clad homages. That's challenging in the best of times—and doubly hard when the conversation is mostly one giant outpouring of grief. Not every brand managed it well. As of this writing, at least two brands have had second thoughts about their posts and deleted them outright. Many others remain up, though some are clearly in questionable taste—mostly because they feel overly self-promotional....
Jeff Domansky's insight:
Another icon has left us and brands prove once again that self-promotion gets in the way of real feeling and sincerity and generates well-deserved scorn. These are loud marketing fails and they should be signed up for sensitivity training.
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Color makes a design come alive.It can attract attention, set a mood, and even influence our emotions and perceptions.
But sometimes it can be hard to know where to start when choosing a color palette for your design project.
So we’ve done the hard work for you— giving you 100 color combinations inspired by nature, food & drink, travel, and everyday items.
Want to use these color combinations in Canva? Click here to sign up for free if you haven’t already (if you haven’t — are you kidding me?!).
Canva lets you change the colors of your design by entering the hex code in the color menu. Check out the video below for a quick tutorial on how...
Jeff Domansky's insight:
A stunning collection of color palettes inspired by food, nature, travel and everyday items. Free to download in Canva! Recommended reading! 9/10
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What’s even better is to learn how each of these elements should be used with blogging through the use of powerful and engaging infographics. Once you have a good idea on what type of blogger you want to be and how you are going to start scaling up your content and reaching new audiences, then it’s time to set your sights on how having a blog can really change your life and business for the better! Now let’s take a look at ten unique infographics that will help you get to “All-Star Blogger” status at a faster pace....
Jeff Domansky's insight:
These 10 unique blogging infographics will help you get to "All-Star Blogger" status at a fast pace by breaking down exactly what you need to do.
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Some people go to great lengths to find the best ways to share to social media.Social media management tools definitely help, and so too do the workflows and tactics that social media marketers discover to save time each and every day. This is especially true for busy marketing agencies who run social media marketing in addition to a host of other duties. The folks at iM Image Marketing, a digital agency from Youngstown, Ohio, most definitely fit this description, juggling social media management on top of web design, branding, and so much more. Their team manages more than 100 social profiles! And they do so with some really smart workflows that help them save time and gain great results for their clients. The iM team was kind enough to sit down with us and share some of these secrets. Here’s a bit more about how they do it....
Jeff Domansky's insight:
Kevan Lee shares a story of social marketing agency iM and practical tips on how to make 100 + social profiles.
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Imagine if you owned a shop and you could follow up everyone who walked into your shop with an advertisement. You could even change your ad based on what aisles they visited. …the products they picked up …the part of the shop they visited …which cash register they went to ….or didn’t go to. Powerful? Yes!!! Facebook custom audiences are this and much more...
Jeff Domansky's insight:
Are you using Facebook custom audiences to build lists of people you can target with ads in Facebook? Powerful feature, check it out.
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Brands talk endlessly about attention to individual customers. But Brazilian telecom company Oi has extended that idea to its very logo—a shapeshifting mark that responds to sound and looks different to every customers who speaks to it. "We developed an interactive approach to the identity, experimenting with sound and touch activation, so that there could be as many subtle variations of the Oi logo as there are people who interact with it," says Wolff Olins, the design shop behind it. Wolff Olins worked with digital art and design studio Onformative on the concept. Onformative built bespoke software that allows anyone to animate the Oi logo with any sound at all—including voice, but other things like music too—and then to save their own unique version based on that sound input....
Jeff Domansky's insight:
Shape-shiting logo really is innovative.
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Since James Surowiecki published his book “The Wisdom of Crowds,” the common wisdom is that we are commonly wise. In other words, if we average the knowledge of many people, we’ll be smarter than any of us would be individually. And that is true -- to an extent. But new research suggests that there are group decision dynamics at play where bigger (crowds) may not always be better.
Jeff Domansky's insight:
Very interesting look at "crowd wisdom" during this election primary season.
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It’s a rainy and cool weekend here in Melbourne, and I’m looking forward to reading something inspirational with several (ok many several) cups of tea. These have been an excellent start! How Facebook Decides Who Sees Your Updates | Edgar Oh. Wow. This was interesting and confusing and a complete rollercoaster of emotion. Now, if you’re like most bloggers, you’ll have set up your Facebook page to share your stuff. One of the tips shared in this article from the people at Facebook is… “avoid promotion”. Yay. Ah but all hope is not lost – they have other pretty solid tips to help you lift your Facebook algorithm game. I wrote them down in all caps. 5 Secrets of Selling to a Small Blog Audience | Be a Better Blogger Not all of us are rolling in millions of unique pageviews a month, but we still have an audience. I think these are pretty solid ideas to help you make the most of what youdo have – and I loved her take on small blogs and advertising. How to Make Money When Your Blog is Brand New | Blog Tyrant A fantastic and very practical guide to earning an income right from the start. Couldn’t agree more!...
Jeff Domansky's insight:
Stacey Roberts shares an excellent reading list for bloggers. Recommended reading! 9/10
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For years now, we've been hearing about how the Internet of Things will connect every object in our homes. And for years, the vast majority of those objects stay dumb.
Jeff Domansky's insight:
Helium is betting that IoT will move to commercial and industrial applications before consumer products get a foothold. And there are some good examples that show the direction seems right.
Jeff Domansky's curator insight,
April 29, 2016 11:38 PM
Helium is betting that IoT will move to commercial and industrial applications before consumer products get a foothold. And there are some good examples that show the direction seems right.
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Meet Frank, the cheeky Instagram persona of the Australian skincare startup Frank Body.
The company has managed to sell over 1.5 million products across 149 countries since its launch. It is now so popular in the United Arab Emirates and Russia that the company is planning to set up local operations in those countries. "It took time, consistency, and dirty work," she says....
Jeff Domansky's insight:
Really practical toolkit for growing your Instagram network.
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Now to be honest, sometimes the resources they send are great, and from time to time I’ll even link to them.
Jeff Domansky's insight:
Dave Schneider shares smart influencer marketing tips.
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As if the newspaper business didn’t have enough trouble already, the position of “newspaper reporter” has been named the single worst job in the United States – again.
Jeff Domansky's insight:
Not a surprise, but if I was a reporter I would look at reinventing, retraining and repositioning into social media or PR where salaries are more substantial.
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That dog won't hunt, but it will rack up debt via chew-toy impulse buys. Canada's Zulu Alpha Kilo is well known for elaborate self-promotions, like its recently revamped agency website poking fun at agency websites. But the shop does have real clients,...
Jeff Domansky's insight:
Pure Friday fun and creativity.
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For the past week or so, I’ve been engaged in a running Facebook Messenger conversation with an impulsive, irresponsible twentysomething named Jessie. She uses all caps when excited; chats with me during job interviews and dates; consults me about her bad decisions; and sometimes even follows my advice. She is also, I should mention, a chatbot—an automated script being served to me by a computer program. But don’t judge me too harshly for spending time with her. Our conversation is also a game and a story, and Jessie is a narrative vehicle with whom, like a character in a novel, it is possible and even enjoyable to empathize. Last week, Facebook joined companies like Kik and Microsoft by inviting any company to build a chatbot for its Messenger platform. The typical hypothetical examples were transactional. An airline might build a bot that helps passengers book tickets. OpenTable might build one to take restaurant reservations. Uber could build one through which its users hail a ride. But if chatbots are, as we’ve been promised, the next evolution of apps, some of them will surely be games. It was the job of Rod Humble, the game developer who created Jessie, to figure out what that meant....
Jeff Domansky's insight:
Chatbots as entertainment are a surprisingly compelling new art form.
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![Design School's Ultimate Guide to Designing With Backgrounds [With Ready-to-Use Templates] | Public Relations & Social Marketing Insight | Scoop.it](https://img.scoop.it/eUy0foC9bWwH53Mpp35bKjl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
In order to arrange your design, you need a place to start. Backgrounds are the foundation of your graphics — it helps pave the path to forming a successful composition. Textures and colors help create depth and contrast, allowing your graphics to stand out and get noticed. Well composed images can help create space for you to overlay text, while visually communicating your message at the same time. Using a background can help give your designs more context and provide a visual element to help support your content. Bonus: We’ve designed most of the images in this article as templates for you to personalize! To use them for your own stuff, just click them and they’ll be ready to edit in your Canva account (No Canva? It’s free!).
Jeff Domansky's insight:
Blogging or designing visuals? Learn these background design tips to make your message pop.
rodrick rajive lal's curator insight,
April 25, 2016 11:10 PM
The post contains some interesting design tips on working with backgrounds with some ready-to-use templates thrown in!
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Online rollover ads that let consumers move their mouse over a video promo to access more information about a brand have been a boon for publishers looking to make their videos a bit more interactive for consumers. Innovid, a company that powers campaigns for publishers including CBS, MSN, Crackle, Hulu and Roku, is launching a beta program to make its interactive video ads compatible with social posts. Innovid's advertisers include Microsoft, Mondelez and Target. British tea and coffee brand Taylors of Harrogate ran a campaign last December to test the technology. A 30-second video featured a button in the corner of the screen. When users scroll over it, they can take a quiz to find their perfect coffee flavor, buy products from retailers including Sainsbury's and Asda and sign up for emails. The new format resulted in a 35 percent engagement rate with 4,400 likes, more than 250 comments and 400 shares....
Jeff Domansky's insight:
New interactive ad concepts deliver ROI.
Friilance's curator insight,
April 21, 2016 4:02 PM
Brands Can Now Create Interactive Video Campaigns on Facebook and Instagram
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Mistakes happen, especially when you’re getting started with video. But, just because you made a mistake doesn’t mean you didn’t learn anything from it. Rocky hosted a Blab along with special guests Britney Clapp & Drew Keller where he talked all about video mistakes our team has made and what we learned from those mistakes. Here’s some of the biggest mistakes we’ve made...
Jeff Domansky's insight:
Very practical smartphone video tips.
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Big-budget advertising used to be the exclusive province of, well, brands with big budgets. But no more. Now, thanks to classifieds mobile app letgo, anyone can sell any old piece of junk with a commercial that will knock a buyer's socks off. Letgo and agency Crispin Porter + Bogusky just introduced the "Commercializer." It's an ingenious addition to the second-hand selling app that takes whatever you're trying to offload and seamlessly inserts it—using motion blur, image blending, motion tracking, color correction and rotoscoping technology—into one of four comical, big-budget ad parodies. You choose a theme—'80s action-movie trailer, home-shopping segment, prescription-drug ad or overwrought perfume spot. Then, the Commercializer scrapes your letgo profile and specific listing to integrate the item you're selling, its description and price into an amusing ad that you can share with friends. ...
Jeff Domansky's insight:
Cool concept!
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Drowning in the sea of content? You're not alone.
Jeff Domansky's insight:
Practical tips on creating high-ranking content in competitive industries.
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Neil Patel serves up practical tips for growing your page views.