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What if you could, on occasion, publish content that is surprisingly easy to put together and still be incredibly useful to your readers Today’s article will help you write blog posts faster and keep your blog updated regularly, all while keeping readers fully satisfied and addicted.Did I mention you will also establish greater authority and build impressive relationships with other bloggers in the process? Let’s get started.... 
rodrick rajive lal's curator insight,
June 18, 2016 10:57 PM
I am a blogger and I need to keep upto date. As blogging becomes even more technical and complicated, what with new templates coming in and terms like SEO, Keywords popping in, Blogging has become much more than just the content. What matters is increasing reach, packaging to make the content look attractive, and yes, consistency!
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From
moz
Youtube is one the most powerful marketing channels at our disposal. Videos rank well in Google and often have rich snippets that attract more clicks and brand awareness. While it's a very effective platform to build readership and following, it can also be quite overwhelming. There are too many parts that come into play. How to create videos? How to build up views and subscribers? How to produce quality and stand out. Luckily, there are tools that make the process easier. While easy video creation tools have beencovered earlier, here are a few video marketing tools that let you discover more opportunities and allow you to achieve better results....
Jeff Domansky's insight:
Practical tools for better YouTube results.
Kulyias Swiney's curator insight,
June 19, 2016 10:02 PM
After finding this particular building using tools to boost your content market effect, this is another way to help with marketing yourself in the digital era.
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Yes, this is another list of the best Google Chrome Extensions. You’ve seen it all before, right? Well, we thought we had too. But new extensions are continually emerging that can drastically change the day-to-day habits of social media marketers. Plus, a few classic extensions have undergone impressive upgrades. Check out this list of 18 of the best Google Chrome extensions for social media marketers, and start saving some valuable time and effort at work.
Jeff Domansky's insight:
Useful list and several tools worth a try.
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Looking for a comprehensive guide on Twitter analytics? This is the only guide you will ever need. Before we start, think about the following…How much time do you waste on Twitter? (too much!!) When was the last time you analyzed your tweets to figure out what works and what doesn’t work?
When was the last time you analyzed your audience to make sure you are attracting the right people?
What happens when traffic from Twitter arrives to your website? What actions do they take?.... Via massimo facchinetti
Jeff Domansky's insight:
Excellent Twitter guide from Ian Cleary.
xavyconnect's curator insight,
August 7, 2016 6:14 AM
Let's use this knowledge to our advantage.
xavyconnect.com
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Millennials make up a crucial group of consumers.
Jeff Domansky's insight:
Note the great point that the brands favored by millennials are those that engage them most on social media. A valuable marketing take away.
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To paraphrase Oscar Wilde: “The only thing worse than transitioning from a print to digital advertising model, is not transitioning from a print to digital advertising model.”
Jeff Domansky's insight:
Newspapers continued their seemingly irreversible decline in revenue according to the latest Pew research.
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From
hbr
In the era of Facebook and YouTube, brand building has become a vexing challenge. This is not how things were supposed to turn out. A decade ago most companies were heralding the arrival of a new golden age of branding. They hired creative agencies and armies of technologists to insert brands throughout the digital universe. Viral, buzz, memes, stickiness, and form factor became the lingua franca of branding. But despite all the hoopla, such efforts have had very little payoff.
Jeff Domansky's insight:
Doug Holt looks at the impact of social media on branding and how marketers need to embrace new brand strategies for social media success. A valuable must-read for marketers. 9/10
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Many presenters believe in a mythology about slides that's hard to shake.The result? Audiences all over the world are experiencing what's commonly known as "death by PowerPoint," although it can happen with any slide software.If you are building slide decks with these myths in mind, it's time to rethink your approach so you can be a more effective presenter:...
Jeff Domansky's insight:
Useful tips for better presentations.
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Despite these recommendation, which I follow pretty closely with my clients, Buffer ups the ante on some social networks — most notably Twitter, where they post 15 times a day. Even Buffer agrees that sharing more than 1X per hour is going to cost you big time. Buffer isn’t the only one to recommend how often you should post on social media. Recommendations run the gambit, with some recommending fewer and some recommending more posts/ day. I would like to point out 2 things about how often to post on social media. - Be consistent — once you’ve determined how often to post, keep your queue full so you’re consistently sharing content on schedule. - Don’t fall behind in blog posts, especially. Posting 2X per week is optimal, posting infrequently or inconsistently can damage your SEO and reduce ROI from your website. My recommendation is to experiment with different sharing schedules to see where engagement begins to drop off....
Jeff Domansky's insight:
Good guide to how often to post on social media. Recommended reading. 9/10
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Did you know that WordPress powers more than 25% of the web? Or, how about the fact that there are approximately 44,000 different plugins that you can install? The statistics go on and on, with each one proving that this content management system is the best of the best. Even though you can do many things with a WordPress powered website, one thing it can’t do for you is produce high quality content. This remains a task you must tackle on your own.With 80% of B2B marketers relying on a content marketing strategy, it’s important that you do the same. This doesn’t mean that you should spend all of your time creating blog content, but it’s definitely one of the most effective content marketing techniques.
Jeff Domansky's insight:
Neil Patel shares 11 Word Press plugins to help you create content better and faster.
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B2B content marketing is a different kind of beast. To excel at it, you have to sell your expertise effectively. That’s because B2B buyers are very knowledgeable about product, and anything cookie-cutter or oversimplified just won’t cut it. B2B buyers think in terms of numbers : sales, bottom line, savings, as opposed to making emotional purchase decisions. Your content needs to respond to their concerns, values and priorities to make an impact and build relationships.
Jeff Domansky's insight:
Three tips for better Content Marketing results.
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Coors Light may have its double-vented wide-mouth cans and its two-stage activation bottles, but it doesn't have a monopoly on beer technology. Another Molson Coors brand, Cobra, is out with a notable invention—not with its own packaging, but with a special glass it claims is revolutionary.
Jeff Domansky's insight:
Necesity is the mother of invention.
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Success at blog marketing depends on a myriad of content, design, technical, and promotional factors. Though it would be prohibitively exhausting to excel at all of them simultaneously, the good news is that there are many small changes you can make that can significantly improve the success of your blog content over the long term. Whether you’re just starting to explore the world of blog marketing, looking to spruce up the look and feel of your existing blog, or are ready to take your efforts and expertise to the next level, the 65 tips (8 more than when I wrote the original post two years ago) on this handy checklist will support your journey to blogging success....
Jeff Domansky's insight:
Follow the 65 tips, tools, and resources on this handy Content Marketing Institute checklist to support your journey to blogging success.
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The future of marketing is incredibly selfish. It has to be. We’re becoming a generation of accidental narcissists who want things our way, when and how we want it. But it’s not as bad as it sounds. It’s just an inevitable effect of technology’s impact on our lives. It’s how marketing responds that counts. The key though is accept that to reach and engage a generation of narcissistic customers, the future of marketing has little to do with marketing at all¾at least in the traditional sense. The future is instead personal at scale and that starts with getting to know people and appreciating them for their differences and similarities. Technology has never been more human. The digital breadcrumbs that are left behind from devices, connections and engagement tell us more about people then ever before. The question is, are we paying attention? Welcome to the #EGOSYSTEM. With every new device, app and network, technology is placing us at the center of our own universe. Everyone and everything orbits our avatars in each social network and app. Everything we share invites engagement in the moment. Whenever we need something, there’s an app for that. We multitask and thrive in an era of information overload. We balance FOMO (fear of missing out) with JOMO (joy of missing out)....
Jeff Domansky's insight:
Selfish marketing challenges ahead according to Brian Solis.
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Whether it’s your first time running social media for a company, or you’re just looking to boost your online profile, social media templates will save you valuable time and effort. And we’ve created six to help you on every leg of your journey—from planning and message scheduling, to publishing and results tracking.
Jeff Domansky's insight:
Cool time-saving templates.
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His credibility is zero, but by attacking political correctness he projects a true voice to his internet followers
He has not even used it as the primary vehicle for getting his message out, relying instead on the countless hours of coverage broadcast media have provided for free — although he’s obviously no slouch at social media. But despite these missed opportunities, Donald Trump has utterly excelled in one single aspect of the Net. Leveraging — and perverting — one of its key values: Authentic speech.
Jeff Domansky's insight:
Interesting look at Donald Trump and social media.
rachel caduri's curator insight,
July 9, 2016 12:40 PM
This article makes a lot of valid points however, I think they are incorrect about one thing. While Donald Trump has said and done many unfavorable things, he has been able to do one thing correct, and that is create a following. While his ideas are not something I personally agree with, there are many that do and he has brought them all together. He has used the mass communication powers that Twitter allows to generate a community and voter-base. Like the article says, Trump has a certain authenticity and genuine nature about him and his tweets, that people are drawn to. Like one of module's discussed, CMC often allows people to hide behind carefully crafted tweets, messages, and profile pages in online dating. Though it is not for dating purposes, politicians and candidates do the same thing. They create an online and public persona based on what people want. Trump however, has broken all these rules and ideas, and a significant amount of people found that honesty refreshing. He did not hide behind political correctness as many have done.
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To say that Japanese balloon artist Masayoshi Matsumoto makes Balloon Animals is an understatement at the very least. His balloon animals are more like “latex sculpture.” Made only by blowing up, twisting and tucking traditional balloons, his talent is more suited to a museum than a 4 yr old’s birthday party.
Jeff Domansky's insight:
Pure genius!
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According to a Nielsen Catalina Solutions (NCS) study, magazines deliver the highest return on advertising spend (ROAS), with an average return of $3.94 for every dollar spent on advertising.
Jeff Domansky's insight:
This study confirms the obvious. magazines are very well targeted, create an attractive environment for both readers and advertisers, and if your product is appropriate, the return is strong.
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A surge of traffic may look great in your stats – but it won’t necessarily result in many new long-term readers.
Jeff Domansky's insight:
Here's a practical blueprint to grow your blog subscribers.
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From
hbr
If your company is still trying to figure out how to make the most of Facebook and Twitter, consider:
Of the Fortune 100 companies, 77 use Slack. The average Slack user keeps the app running 10 hours a day, and is actively using it for over 2 hours a day.
Instagram started private DM in 2014 that focuses on the sharing of content with up to 15 people in a threaded approach.
Jeff Domansky's insight:
Mark Schaefer says it's time to put chat apps into your marketing mix.
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Putting together an A+ landing page can be tricky. There are so many elements that a top-notch landing page needs, and making those elements the "best" they can be often depends on what your landing page goals are. Take form length, for example. It's just one of the many components you need to optimize, but best practices will tell you that both short and long forms perform well -- it all depends on whether you want to generate a lot of (potentially) lower quality form submissions, or a smaller number of higher quality submissions. So if you're looking to up your landing page game, it's helpful to know what goes into a great landing page and see a few examples of these nuanced elements in action. Surprisingly, when I started doing research into the latter, I realized there are hardly any sites out there with examples of modern, impressive landing pages that are more than just a sign-up form on a homepage. So we decided to compile a list of landing pages we love ourselves. Big, big caveat here: I don't have access to any of the stats for these pages, so I can't tell you how well they convert visitors, leads, and customers. Still, these examples have some of the best combinations of those nuanced landing page elements I've ever seen. Obviously, if you feel inspired to try any of these tactics on your own site, the only way to know whether they'll work for you for sure is by testing them out for yourself....
Jeff Domansky's insight:
Get inspired by these 16 brilliant landing page design examples in this post by Ginny Soskey.
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For most of us, we can absorb this continual stream of antisocial programming and not be affected by it. We still know what's right and wrong. But in a world where it’s the “black swan” outliers that grab the news headlines, we have to think about the consequences that reach beyond the mainstream. When we abandon the moral purpose of stories and focus just on their entertainment aspect, are we also abandoning a commonly understood value landscape? If you’re looking for absolute answers, you won’t find them here. That’s just not the world we live in. And am I naïve when I say the stories we chose to tell may have an influence on isolated violent events like what happened in Orlando? Perhaps. Despite all our best intentions, Omar Mateen might still have gone horribly offside. But all things and all people are, to some extent, products of their environment. And because we in media and advertising are storytellers, we set that cultural environment. That’s our job. Because of this, I believe we have a moral obligation. We have to start paying more attention to the stories we tell....
Jeff Domansky's insight:
Thoughtful post by Gord Hotchkiss about media, storytelling and moral responsibility.
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LinkedIn calls itself the “World’s Largest Professional Network” for very good reason. The service has a user base of more than 400 million people, and it is steadily growing with each new academic year as more graduates use it for professional networking. Most users join LinkedIn with the intention of posting their resumes and developing contacts within the industry of their choice. However, LinkedIn also provides you with plenty of marketing opportunities through its unique set of elements that sets it apart from other social media platforms. One of the biggest advantages that LinkedIn has over other social media networks is that it is a business based platform. This means that the users read through the content with the intention of increasing their knowledge, instead of simply trying to entertain themselves. The seriousness of the site makes it perfect for your business to build and develop a thriving professional network. Given below are 4 hacks that can help you maximize the online presence of your brand using LinkedIn, and help it grow organically in the long term....
Jeff Domansky's insight:
Leverage the power of LinkedIn to boost the online presence of your brand!
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Amazon.com Inc. is facing digital backlash following a tweet that was posted just hours after 49 people were killed and more than 50 others injured inside Pulse, a gay nightclub in Orlando, Fla. Amazon, No. 1 in the Internet Retailer 2016 Top 500 Guide, posted a tweet of a ceramic bowl with the words “cereal killer” and a red splatter pattern that resembles bloodstains on it, along with “#Guilty” and a link where shoppers could buy the product. The tweet, time-stamped at 10 a.m. Central on Sunday, was posted as U.S. consumers were learning about the mass shooting in Orlando and as details about the attack and the victims were trickling out. The tweet remained online for about an hour before it became unavailable, and that was plenty of time to draw reaction from Twitter users who called the tweet “offensive” and “insensitive” and said it was poorly timed. The bowl, made by Ohio-based crafts manufacturer Dab-A-Do’s Ceramics, is no longer for sale on Amazon’s site, though it’s unclear as to whether Amazon or Dab-A-Do’s pulled the product. Dab-A-Do’s still had the bowl on its website for $25....
Jeff Domansky's insight:
Analysts say retailers need to pay attention to current events at all times to make sure their content doesn't come off as insensitive. Careful with your auto tweets.
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While Oscar Sharp was thinking up ideas for a film submission to Sci-Fi London's 48-Hour Film Challenge, he read a lot of sci-fi screenplays. In fact, he read all of the sci-fi screenplays he could find on the internet. That's when he had the idea: why not feed an algorithm these scripts—ranging from The X-Files to Ghostbusters toInterstellar to The Fifth Element—and let the movie write itself? Sharp contacted his long-time collaborator Ross Goodwin, an AI researcher at NYU, who put a certain AI bot called Benjamin to the task. Benjamin is an LSTM recurrent neural network, which is often used for text recognition. It worked by ingesting the screenplays, dissecting them down to the letter, and learning to predict which letters, words, and phrases were likely to appear together. Eventually, Benjamin even learned to write in screenplay format with stage directions and dialogue. "As soon as we had a read-through, everyone around the table was laughing their heads off with delight," Sharp told Ars Technica. The resulting screenplay and film, Sunspring (which you can and definitely should read), is dramatic and absurdly funny. The characters speak in enigmas befitting of the film's futuristic world. (One of the stage directions Benjamin wrote: "He is standing in the stars and sitting on the floor.")...
Jeff Domansky's insight:
A director's sci-fi algorithm wrote a brilliant sci-fi short film. Fascinating! Recommended reading. 9/10
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Learn how to write blog posts faster, publish as often as you wish and keep every article incredibly useful? This post has you covered.