Italian Social Marketing Association - Newsletter 224
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February 23, 3:21 PM
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Changement Comportemental et Marketing Social. Flash back sur notre 1ère journée de recherche !

Changement Comportemental et Marketing Social. Flash back sur notre 1ère journée de recherche ! | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

La matinée a débuté par une introduction de Stéphan Marette, Directeur du laboratoire Paris-Saclay Applied Economics (PSAE). Cette ouverture a été suivie par une présentation de Patricia Gurviez sur l’Institut du Marketing Social (IMS) et d’Agnès Helme-Guizon sur le GIT Marketing Social et Changement Comportemental....

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Italian Social Marketing Association -   Newsletter 224
Marketing sociale. Health promotion. Social media.
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March 28, 11:54 AM
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Sharyn Rundle-Thiele, jeudi 3 avril à Créteil

Sharyn Rundle-Thiele, jeudi 3 avril à Créteil | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

Lors de cette rencontre, elle partagera son projet innovant « Uniting Young Voices », une initiative participative où les jeunes eux-mêmes prennent le leadership pour prévenir efficacement les violences sexuelles et les abus dans leur communauté.

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March 23, 12:51 PM
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Call for Abstracts Extended! Submit by 23 May for WSMC 2025

Call for Abstracts Extended! Submit by 23 May for WSMC 2025 | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

🚀 Great news! The WSMC 2025 Call for Abstracts has been extended until 23 May! 🎉 Don’t miss your chance to share your work with a global audience of behavior change professionals.

📅 Conference Dates: 5-7 Nov 2025
📍 Alicante, Spain

Submit your abstract today! 🔗 https://bit.ly/WSM25

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Rescooped by Giuseppe Fattori from Medici per l'ambiente - A cura di ISDE Modena in collaborazione con "Marketing sociale". Newsletter N°34
March 27, 5:14 PM
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Campagna Nazionale Prevenzione Danni da Plastica per la Salute

Campagna Nazionale Prevenzione Danni da Plastica per la Salute | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

Le numerose sostanze chimiche contenute nelle microplastiche possono causare:

  • Interferenza endocrina, con effetti negativi sulla fertilità maschile e femminile
  • Effetti sul neurosviluppo
  • Aumentato rischio di alcuni tipi di cancro
  • ........
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March 27, 6:04 PM
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Bologna Città 30

Bologna Città 30 | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

Andrea Colombo, Project manager di “Bologna Città 30” e della Fondazione per l’innovazione urbana del Comune di Bologna intervistato da Ettore Paoletti e Marta Capogna

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March 27, 5:22 PM
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“The 5th P is Purpose” – Christian Sarkar and Philip Kotler

“The 5th P is Purpose” – Christian Sarkar and Philip Kotler | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

The world has changed. We are living in a time of permacrisis—a term that captures the ongoing, interconnected challenges facing humanity: ecological breakdown, social fragmentation, economic injustice, political polarization, and technological disruption. These crises are not temporary disruptions.

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March 27, 5:34 PM
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Wicked Problems: What can we do in this Time of Collapse? - Sarkar Christian, Kotler Philip

Wicked Problems: What can we do in this Time of Collapse? - Sarkar Christian, Kotler Philip | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

Christian Sarkar and Philip Kotler explore why the world's most urgent problems remain unsolved, emphasizing their interconnected and self-perpetuating nature.

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March 27, 6:00 PM
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Quattro industrie uccidono 7.400 persone al giorno in Europa - di Luca Pisapia

Quattro industrie uccidono 7.400 persone al giorno in Europa - di Luca Pisapia | Italian Social Marketing Association -   Newsletter 224 | Scoop.it
In un report l'Organizzazione mondiale della sanità accusa apertamente le multinazionali di marketing ingannevole e pressioni politiche
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March 27, 6:05 PM
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Marine Microplastics Linked to Neurologic Dysfunction -Megan Brooks

Marine Microplastics Linked to Neurologic Dysfunction -Megan Brooks | Italian Social Marketing Association -   Newsletter 224 | Scoop.it
High levels of marine microplastics have been linked to a higher prevalence of cognitive and other types of neurologic dysfunction in those living in US coastal communities.
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March 27, 5:00 PM
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Intimidation against advocates and researchers in the tobacco, alcohol and ultra-processed food spaces: a review - Health Promotion International

Intimidation against advocates and researchers in the tobacco, alcohol and ultra-processed food spaces: a review - Health Promotion International | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

Unhealthy commodity industries (UCIs) engage in corporate political activity, using diverse practices, including intimidatory tactics, to thwart, delay and dilute regulations that threaten their businesses

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March 27, 6:25 PM
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Se la Newsletter MKTS vi è piaciuta consigliatela!

Se la Newsletter MKTS vi è piaciuta consigliatela! | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

Ecco il link per iscriversi


Via Giuseppe Fattori
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Rescooped by Giuseppe Fattori from News from Social Marketing for One Health
February 23, 9:28 AM
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Comunicazione e Marketing Sociale per One Health. NextGenerationEU. Scuola Superiore Sant’Anna – Pisa

Comunicazione e Marketing Sociale per One Health. NextGenerationEU. Scuola Superiore Sant’Anna – Pisa | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

"Comunicazione e Marketing Sociale per One Health" al corso di formazione manageriale "Sviluppo delle competenze tecniche-professionali, digitali e manageriali del personale del sistema sanitario (PNRR - M6 C2.2 c)" finanziato dall'Unione europea - NextGenerationEU

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February 23, 9:51 AM
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Dai manifesti al marketing sociale ... sulle spalle dei giganti. Giuseppe Fattori - In "La salute manifesta". Cultura e Salute Editore

Dai manifesti al marketing sociale ... sulle spalle dei giganti. Giuseppe Fattori - In "La salute manifesta". Cultura e Salute Editore | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

Una selezione di 102 manifesti proveniente dalla preziosa collezione dei manifesti storici della Prof.ssa Modolo, Centro Sperimentale per la Promozione della Salute (CESPES), Perugia.

Cultura e Salute Editore Perugia

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February 23, 10:05 AM
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Marketing sociale per la salute e l’ambiente - La recensione di Franco Pistono su "Ambiente e non solo"

Marketing sociale per la salute e l’ambiente - La recensione di Franco Pistono su "Ambiente e non solo" | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

"Manuale di marketing sociale per la salute e per l’ambiente" Giuseppe Fattori.

Recensione di Franco Pistono

C’è un grande bisogno di cambiare registro e il marketing sociale, vista l’efficacia, può aiutare. Naturalmente, incidendo sulla vita delle persone, occorre considerare le implicazioni etiche di ciascuna azione intrapresa ...
Ambiente e non solo

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Rescooped by Giuseppe Fattori from Medici per l'ambiente - A cura di ISDE Modena in collaborazione con "Marketing sociale". Newsletter N°34
March 27, 5:14 PM
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Social Marketing bulletin board 2025

Social Marketing bulletin board 2025 | Italian Social Marketing Association -   Newsletter 224 | Scoop.it
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March 27, 5:50 PM
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Sextagram: Evaluating an Italian Instagram-Based Health Campaign Against AIDS - by Pina Lalli and Claudia Capelli

Sextagram: Evaluating an Italian Instagram-Based Health Campaign Against AIDS - by Pina Lalli and Claudia Capelli | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

The use of social media for disseminating health information to adolescents and young adults has garnered significant attention, showing promising results. Younger audiences increasingly prefer social media and mobile aggregators for their informative needs ...

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March 27, 5:40 PM
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Market(ing) Driven Systems Change - Sameer Deshpande

Market(ing) Driven Systems Change - Sameer Deshpande | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

A conversation with Professor Sameer Deshpande, Griffith University (Australia). Timestamps have been added, and links to materials referenced during our conversation are in the process of being added... 

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March 27, 5:59 PM
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Labour government scraps NHS England - The BMJ

Labour government scraps NHS England - The BMJ | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

Performative politics that will disrupt the health service when patients most need it

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March 27, 5:29 PM
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American chaos: standing up for health and medicine - THE LANCET

American chaos: standing up for health and medicine - THE LANCET | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

Withdrawal from WHO and the Paris Agreements. USAID shuttered and aid halted, ceasing health programmes globally. A freeze on US$3 trillion worth of federal grants and loans, jeopardising the functioning of Medicaid. Stop work orders at the Centers for Disease Control and Prevention (CDC)...

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March 27, 5:10 PM
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Il marketing sociale per la riduzione degli sprechi in un’ottica One Health - Erica Moretto

Il marketing sociale per la riduzione degli sprechi in un’ottica One Health - Erica Moretto | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

Che cos’è il Marketing sociale? 

Case history: il progetto Attenti allo spreco!

Cosa significa ragionare in un’ottica One Health

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March 27, 6:12 PM
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Dealing with intrusive ads: a study of which functionalities help consumers feel agency - International Journal of Advertising

Dealing with intrusive ads: a study of which functionalities help consumers feel agency - International Journal of Advertising | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

This work examines how intrusive advertising negatively impacts brand outcomes, and how this negativity is mitigated by mechanisms that support consumers feeling a greater sense of control.

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March 27, 5:24 PM
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Master in Health Communication - USI

Master in Health Communication - USI | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

“Health communication is a multidisciplinary field of study and practice that applies communication evidence, strategy, theory, and creativity to promote behaviors, policies, and practices that advance the health and well-being of people, populations” and the planet. (adapted from SHC, 2017).

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March 27, 4:53 PM
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Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing -  McKenzie-Mohr Doug, Tabanico Jennifer

Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing -  McKenzie-Mohr Doug, Tabanico Jennifer | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

Recommended by Time magazine, this ground-breaking book introduces community-based social marketing and illustrates how it can be used to foster sustainable behavior. 

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Rescooped by Giuseppe Fattori from News from Social Marketing for One Health
February 23, 2:59 PM
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Digital Media for Health Promotion and Development in Low- and Middle-Income Countries

Digital Media for Health Promotion and Development in Low- and Middle-Income Countries | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

The BRIGHT Institute "Digital Media for Behavior Change Webinar Series", focusing on "Digital Media for Health Promotion and Development in Low- and Middle-Income Countries"

RSVP using the link below!
https://lnkd.in/eKsQGM8C

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February 23, 3:21 PM
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Changement Comportemental et Marketing Social. Flash back sur notre 1ère journée de recherche !

Changement Comportemental et Marketing Social. Flash back sur notre 1ère journée de recherche ! | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

La matinée a débuté par une introduction de Stéphan Marette, Directeur du laboratoire Paris-Saclay Applied Economics (PSAE). Cette ouverture a été suivie par une présentation de Patricia Gurviez sur l’Institut du Marketing Social (IMS) et d’Agnès Helme-Guizon sur le GIT Marketing Social et Changement Comportemental....

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February 23, 2:44 PM
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Meaningful choice: Existential consumer theory. Thomas Boysen Anker

Meaningful choice: Existential consumer theory. Thomas Boysen Anker | Italian Social Marketing Association -   Newsletter 224 | Scoop.it

As long as we live in a consumer society, it is an ontological premise that our search for meaning will be structured as existential and teleological consumption. At the same time, the phenomenology of meaning is fluid and will change relative to societal developments, particularly new consumer technologies. 

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