Italian Social Marketing Association - Newsletter 208
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Italian Social Marketing Association -   Newsletter 208
Marketing sociale. Health promotion. Social media.
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AMBIMED Questionario “IL MEDICO E L’AMBIENTE” - ISDE

AMBIMED Questionario “IL MEDICO E L’AMBIENTE” - ISDE | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

Nell'ambito della campagna conoscitiva sul rapporto salute-ambiente, l’ISDE Italia ha organizzato un survey  indirizzata ai medici “IL MEDICO E L’AMBIENTE” volto a comprendere gli atteggiamenti e gli orientamenti dei medici in campo ambientale.

Per accedere al questionario cliccare qui

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Social Marketing for One Health. Un nuovo progetto di Marketing Sociale

Social Marketing for One Health. Un nuovo progetto di Marketing Sociale | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

Non sempre la formazione, la comunicazione o i social media sono sufficienti per migliorare il benessere degli uomini e degli animali e per avere maggiore sensibilità alla riduzione della plastica monouso o dei combustibili fossili.

Social Marketing for One Health

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𝗧𝗵𝗲 𝗜𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝗰𝗲 𝗢𝗳 𝗪𝗮𝗹𝗸𝗶𝗻𝗴 - Dr. Milan Milanović 

𝗧𝗵𝗲 𝗜𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝗰𝗲 𝗢𝗳 𝗪𝗮𝗹𝗸𝗶𝗻𝗴 - Dr. Milan Milanović  | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

It is scientifically proven that taking breaks and walks will give your brain time to relax and reset. Researchers studied the effects of a 20-minute walk on the cognitive performance ... to 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗶𝗻𝗴 𝗮𝘁𝘁𝗲𝗻𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗮𝗰𝗮𝗱𝗲𝗺𝗶𝗰 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲

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Public Marketing Idea - Gonzalo Dìaz-Meneses

Public Marketing Idea - Gonzalo Dìaz-Meneses | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

Public Marketing IdeaBulletinEditorialAsking for peace from marketing Existing peace is not fabulous or enigmatic; hence, we cannot do magic...

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Cigarette butts as a microfiber source with a microplastic level of concern

Cigarette butts as a microfiber source with a microplastic level of concern | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

This work evaluates the detachment rate, toxicity, and degradability of the microfibers detached from the cigarette butts.

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"Te harè invencible con mi derrota". Angélica Liddell 

"Te harè invencible con mi derrota". Angélica Liddell  | Italian Social Marketing Association -   Newsletter 208 | Scoop.it
Intervista ad Angélica Liddell sul suo ultimo spettacolo "Te harè invencible con mi derrota", per la prima volta in Italia al Festival VIE Scena Contemporanea di Modena.
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Come è difficile morire bene - Di Adam Cifu

Come è difficile morire bene - Di Adam Cifu | Italian Social Marketing Association -   Newsletter 208 | Scoop.it
Perché e quando aiutare le persone a morire può essere un privilegio, per i medici e per i familiari. Le riflessioni di Adam Cifu
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Il cuore matematico: Alfio Quarteroni racconta iHeart (podcast)

Il cuore matematico: Alfio Quarteroni racconta iHeart (podcast) | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

Matematici in sala operatoria. Medici che usano l’intelligenza artificiale per progettare un intervento chirurgico.  Il matematico Alfio Quarteroni ci accompagna alla scoperta di un nuovo tipo di tecnologia biomedica e della storia che c’è dietro. 

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Se la Newsletter MKTS vi è piaciuta consigliatela!

Se la Newsletter MKTS vi è piaciuta consigliatela! | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

Ecco il link per iscriversi

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How to Develop a Marketing Strategy by Philip Kotler

Looking for a proven marketing strategy? Need to build a marketing strategy that works?
In this video, you’ll learn about proven marketing strategies that will help you achieve your business goals.

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Community-Based Social Marketing: An Introduction - Doug McKenzie-Mohr

Community-Based Social Marketing: An Introduction - Doug McKenzie-Mohr | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

CBSM is an alternative to the information intensive campaigns that are frequently used to promote environmental, health, and safety behaviors. While the process of CBSM may be new to you, it has been effectively utilized in numerous programs across the globe and is an attractive alternative to simply providing information. 

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Tweet di Luca De Fiore

Tweet di Luca De Fiore | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

Se non stesse per scoppiare la guerra mondiale ci sarebbe da divertirsi con la storia di vino e salute. Scende in campo la Soc It Medicina Ambientale scrivendo ai media: “E allora le polveri sottili?”
Cosa c’entra non si sa. Un po’ tipo la vignaiola…

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L'alcool et le tabac intégrés au sein des médias favoris des adolescents. Boris Chapoton -  Le Marketing social appliqué à la santé

L'alcool et le tabac intégrés au sein des médias favoris des adolescents. Boris Chapoton -  Le Marketing social appliqué à la santé | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

L'intervention “L'alcool et le tabac intégrés au sein des médias favoris des adolescents” est présentée par Boris Chapoton de la Chaire Hygée.

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Nothing about us without us: participatory design application in social marketing

Nothing about us without us: participatory design application in social marketing | Italian Social Marketing Association -   Newsletter 208 | Scoop.it
This Special Issue will advance social marketing by challenging established methods of consumer/citizen orientation and insight research and facilitating a shift toward more participatory approaches.
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Social Marketing in Social Enterprises the case of Sweden

Social Marketing in Social Enterprises the case of Sweden | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

The role of social marketing in this context is explored and suggestions on how to promote more sustainable transport solutions advanced.

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Social and Behavior Change: An Accelerator for the Climate Justice, Human Rights, and Sustainability

Social and Behavior Change: An Accelerator for the Climate Justice, Human Rights, and Sustainability | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

Social and Behavior Change Communication (SBCC)

is the strategic use of communication to inspire social and behavior change to improve lives around the world - playing a crucial role in achieving the Sustainable Development Goals.

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Proposed Social Marketing Interventions From Value-In Behaviour Perceptions of Plastic Waste Ecopreneurs - Social Marketing Quarterly

Proposed Social Marketing Interventions From Value-In Behaviour Perceptions of Plastic Waste Ecopreneurs - Social Marketing Quarterly | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

Plastic waste is a growing social and environmental problem in developing economies due to poor waste management infrastructure and improper disposal behaviours. This study explores how ecopreneurship can be embedded as a long-term strategy for managing plastic waste

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The small consolations of office irritations - The Economist

The small consolations of office irritations - The Economist | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

The silver linings of interruptions and impostor syndrome | Business. Even people who love their jobs have a few gripes. Even people who excel at their work have their share of worries. The office environment makes it hard to concentrate ...

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One Health Joint Plan of Action (2022 - 2026). UN Environment Programme

One Health Joint Plan of Action (2022 - 2026). UN Environment Programme | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

The One Health Joint Plan of Action was launched by the Quadripartite – the Food and Agriculture Organization of the United Nations (FAO), the United Nations Environment Programme (UNEP), the World Health Organization (WHO), and the World Organisation for Animal Health (WOAH, founded as OIE).

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Communications Tool: Plain Language for Public Health

Communications Tool: Plain Language for Public Health | Italian Social Marketing Association -   Newsletter 208 | Scoop.it
Download PHCC's Plain Language for Public Health guide to create public health messaging that is easy to find, understand, and use.
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Vendere: ad ogni costo - Di Luca De Fiore

Vendere: ad ogni costo - Di Luca De Fiore | Italian Social Marketing Association -   Newsletter 208 | Scoop.it
La storia di OxyContin, il farmaco oppioide che ha fatto la fortuna di una famiglia e ha distrutto gli Stati Uniti.
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Definiti i compiti degli enti del nuovo Sistema nazionale prevenzione salute dai rischi ambientali e climatici

Definiti i compiti degli enti del nuovo Sistema nazionale prevenzione salute dai rischi ambientali e climatici | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

i compiti dei soggetti che fanno parte del nuovo Sistema Nazionale Prevenzione Salute dai rischi ambientali e climatici (SNPS):

  • Regioni e delle Province autonome
  • Istituti zooprofilattici sperimentali
  • Istituto Superiore di Sanità
  • Ministero della salute
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Ambiente e salute

Ambiente e salute | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

èTVRete7

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Researching Your Audience. iSMA - Instructor: Rita Brophy

Researching Your Audience. iSMA - Instructor: Rita Brophy | Italian Social Marketing Association -   Newsletter 208 | Scoop.it

Researching Your AudiencePractical lessons in conducting in-depth research to inform audience-led social marketing programmes iSMA Offers Social Marketing Professional Certificate of Completion An ‘introduction to social marketing research’ training course ....

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La bonne santé n’a rien à voir avec l’alcool [30 secondes]

La bonne santé n’a rien à voir avec l’alcool [30 secondes] | Italian Social Marketing Association -   Newsletter 208 | Scoop.it
Ce n’est pas un peu absurde de se souhaiter « bonne santé » avec de l’alcool ?
La bonne santé n’a rien à voir avec l’alcool.
Faites le point sur https://www.alcool-info-service.fr/
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