Nintendo has been a video game giant since the early 1980s. For about 15 years, big-budget Nintendo games cost $60. In fact, that was the standard game price across the industry. Meanwhile, Nintendo’s consoles are generally cheaper than most competing gaming systems, such as the Xbox and the PlayStation. Its consoles have never cost more than $300…until now.
At $450, the Switch 2 is Nintendo’s priciest console. And Mario Kart World is priced at $80 — the most expensive base game Nintendo has ever released. Some fans are outraged by the price increase. But some industry analysts say that it’s time for games to be more expensive, considering the rising costs of game development and inflation, among other factors.
So, why is Nintendo suddenly so expensive? And what does an $80 game mean for Nintendo and the entire video game industry?
Has the Tesla bubble burst? Certainly this BBC article thinks that the company is in a bit of trouble, not all of it ostensibly of Elon Musk's making. Of course, his political affiliation and choice of friends might have damaged the brand and galvanised opposition to him, but the company's difficulties run deeper than this.
The company hasn't really innovated in the market for electric vehicles, and the diversification into the niche Cybertruck and autonomous vehicles, or so-called robo-taxis hasn't worked so far either. Factor in increased competition, not least from Chinese manufacturers, and it's in any increasingly competitive market, and its share price is being called into question on that basis.