Presentations and slideshows have been historically one of the most boring and standard corporate media currently available to employees and management. They are meant to purely educational or purely for selling -- they are very rarely anything but a pitch or a corporate update. But with the rise of Slideshare as a platform for sharing a new kind of presentation, a lean, value-adding, and stand-alone type of presentation, and its proof as a viable option for driving traffic, the “corporate presentation” can be leveraged for more than its functional purpose and optimized to spread the company or personal message via social media. Continue reading →
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onto Capstone: An ESRM Coda February 1, 2014 10:22 PM
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This post should be retitled: how NOT to optimize a presentation.
While there is much to be said for being short and to the point, there is also such a thing as "no attention span" and a presentation designed for second graders. We are professionals and you should expect your audience to be interested in getting technical details, not a tweet.