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Scooped by
Brian Fanzo
onto Digital Leadership & C- Suite August 28, 2014 12:13 PM
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Just when you think you can know everything there is to know about digital marketing, someone slaps you in the face with a new phrase.
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In this series, professionals share the words of wisdom that made all the difference in their lives. Follow the stories here and write your own (please include the hashtag #BestAdvice in the body of your post).I’ve always been an overachiever. In high school, when a teacher repeatedly corrected my grammar, I decided to commit to memory the contents of “The Elements of Style” by Strunk & White so that grammar and style would never get in the way of my ideas. In 2008-2009, I quit my job, started a
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Brian Fanzo's insight:
My take on Millennials... The definition of Millennial is about the age someone is born.. The context it's being used in today is talking about a philosophy and mindset..
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Today’s nimble disruptive companies often adjust operating plans every 90 days or so instead of annually, says Michuda, who works closely with companies bringing new products online. “When you see change, you need to jump on it now and not wait nine months.”
Brian Fanzo's insight:
In an age of disruptive change, it’s hardly surprising that there’s a new seat in corporate boardrooms. The new position: Chief Disruption Officer. The job description: Shake things up.
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Hasn't social media rewritten the rules of leadership? It's arguably lowered barriers to communication, connected us near-real time, revolutionized hiring and altered the company-to-customer relationship....
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Your C-Suite communicates in the language of money, and it's talent advisors' responsibility to translate how candidate experiences impact the bottom line.
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The best bet is for CIOs to up their game, work through relationship hurdles with the CMO, and ultimately take charge of the business technology agenda.
Brian Fanzo's insight:
If CIO and CMO can't play nice then it's time to move on... either hire a CDO or hire a new CIO that has the skill sets to drive collaboration and innovation!
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Data or intuition? That seems to be the question for many of our business leaders today who say they want more analysis of data, while still putting great trust in their intuition when making decisions. With Big Data finding its way into just about every marketing conversation, Chief Marketing Officers [...]
Brian Fanzo's insight:
What do you see happening? As a business leader or marketing executive, do you rely on the numbers or your gut? Or maybe you have found a way to combine the two effectively. I would love to hear your thoughts on this.
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"Trust is the foundation of real teamwork. And so the first dysfunction is a failure on the part of team members to understand and open up to one another. And if that sounds touchy-feely, let me explain, because there is nothing soft about it. It is an absolutely critical part of building a team. In fact, it’s probably the most critical." - Patrick Lencioni
Brian Fanzo's insight:
A must read about Transparency and why Buffer chose transparency!
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Infographics can be a powerful tool to use in your marketing. Here are the five main reasons you should be using them:
Brian Fanzo's insight:
The age of big data is here. Over the course of a week, billions of pieces of content are created and spread all over the web. Indeed, on average, 500 million tweets are sent everyday.
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According to a new report, social media is a worthy investment of CEOs' time.
Brian Fanzo's insight:
Accounts that follow celebrities on Twitter are on average 30.4 percent fake, while CEOs have an average of 11.5 percent fake followers. Notable exceptions include:
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Research continues to show that one of the single most important activities that senior leaders can engage in — to drive real change and realize results with digital and social business — is to lead from the front. Of course, this shouldn’t come as a surprise to most business leaders. Yet we find it still needs to be emphasized, despite the growing shift away from hierarchies and towards communities to get work done in new and better ways. In fact, the value of executive leadership for digital/social has been confirmed again just recently by the Community Roundtable’s excellent 2014 report (slide 15).
Brian Fanzo's insight:
Today’s CIO is living in an age of unprecedented change, but that also means there’s tremendous opportunity as well Unfortunately, IT leaders are sometimes unwilling to be as revolutionary as required by the times.
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As someone that mentors and coaches leaders and friends, I'm often asked what one skill should I focus on mastering.. my answer STORYTELLING!
Brian Fanzo's insight:
As someone that mentors and coaches leaders and friends, I’m often asked what one skill should I focus on mastering.. my answer STORYTELLING!
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As a long time fan of Guy Kawasaki's I've read all of his books and followed his career closely. The idea of being an "Evangelist" and creating a cult like f...
Brian Fanzo's insight:
My thoughts on scheduling tweets for different timezones!
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Brian Fanzo's insight:
There is no sport as competitive as business said Mark Cuban, Shark Tank investor and CEO of the Dallas Mavericks. At TechCrunch Disrupt 2014, Cuban shared some words of wisdom on getting funded (even by him) and building a company.
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The Great Recession has dominated Millennials' view of the economy in general and their career aspirations in particular. It's also reinforcing traits that this generation possessed even before the recession began.
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Blogs of note from Jo Miller, Sheila Kloefkorn, Paul Sohn, Brian Fanzo, Mary Schaefer
Brian Fanzo's insight:
It’s not important that you agree with any of these writers. It’s only important that you think. I hope you will find some new sources of inspiration with these posts. Here’s the next group of 5 in the series:
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Brian Fanzo's insight:
My latest post on Linkedin: In 2014 we are living in a digital connected economy and conferences must focus on building a community rather than focusing their attention on the one event and that events attendees only.
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Instead of getting angry when dealing with the headaches of launching a new business, Sir Richard draws on lessons Mandela taught him for overcoming a struggle.
Brian Fanzo's insight:
A must read as it's inspiring and thought provoking!
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Social business, big data, and the Millennial workforce are just some of the trends causing disruption. Here's how CIOs can stay ahead of the curve.
Brian Fanzo's insight:
The World of Work is changing... I agree with this post on the importance for CIO's to embrace and develop a technology culture that is social, collaborative, connected, mobile, global which eliminates boundaries and limitations on hiring and finding talent to drive innovation!
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Just when you think you can know everything there is to know about digital marketing, someone slaps you in the face with a new phrase.
Brian Fanzo's insight:
Growth hacking is the practice of companies with limited budgets using non-traditional and innovative methods of obtaining exposure and therefore generating growth.
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In today’s digitally empowered, technology connected, social world that we live in the one thing we know best is change. We communicate, shop and even work has…
B Goburn Smith's curator insight,
August 28, 2014 9:42 AM
Very thought-provoking quotes! We all need reminders from time to time.
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Did you know that according to a study performed by Maritz and Evolve 24 that more than 70 percent of customer-service complaints made on Twitter go unanswered?
Brian Fanzo's insight:
It Isn’t So Much Social Media, But Just Good Business And in case you forgot, it costs about 6x more to acquire a new customer than it does to retain those you have. So if nothing else, a great reason to be on top of your social channels is that keeping those customers is just far too important to the bottom line. But there are many more reasons too, with adoption of Social not even near its peak, the continued evolution of customers and brands connecting on line will only get bigger and companies simply cannot risk ignoring anyone for losing business is only part of the problem as negative word of mouth can be equally as dangerous.
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Brian Fanzo's insight:
A must read for all on the importance of PEOPLE and innovation!
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Alright, you know you desperately need to change your life. Perhaps your career has hit a dead end or simply leaves you unfulfilled. Maybe your relationship is lacking the depth and connection yo...
Brian Fanzo's insight:
Love change and love this post... we must focus on finding ways to create agile strategies and plans to embrace change not fight change!
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Are you looking for a new job or a promotion? Are you expecting to change jobs or careers before you retire? Could you possibly get laid off?If your answer to any of these questions is "yes", are you
Brian Fanzo's insight:
Can't express enough how much I agree... invest in your digital 1st impression!
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Growth hacking is the practice of companies with limited budgets using non-traditional and innovative methods of obtaining exposure and therefore generating growth.