Business Communication 2.0: Social Media and Digital Communication
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Business Communication 2.0: Social Media and Digital Communication
This is an online magazine by Bovee & Thill, the leading authors in business communication, and the only authors who provide fully integrated coverage of Business Communication 2.0 in each of their business communication textbooks, published by Pearson. For more information about Bovee & Thill's texts and the exclusive, superior coverage they give to Business Communication 2.0: Social Media and Digital Communication, visit http://blog.businesscommunicationnetwork.com. For instructor examination copies, go to http://blog.businesscommunicationnetwork.com/texts. To find your local Pearson sales representative, visit http://www.pearsonhighered.com/educator. To contact the authors, use this form: https://businesscommunicationnetwork.com/contact-us/. To get a free Comprehensive Guide to Business Communication Instructional Resources, visit http://blog.businesscommunicationnetwork.com/resources. Subscribe to a free weekly newsletter of new posts to all 11 of Bovee & Thill's Online Magazines: http://sco.lt/8kgeVV.
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Putting Social Media to Work: Three Examples (with PowerPoint Slides for Classroom Use)

Putting Social Media to Work: Three Examples (with PowerPoint Slides for Classroom Use) | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

These PowerPoint slides offer annotated examples from three companies making effective use of social media tools to develop customer relationships:


* Biznik

* Segway

* Lie-Nielsen Toolworks


You can download the PowerPoint file from the link provided. . .

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Google Asks, "What Do You Love?"

Google Asks, "What Do You Love?" | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

This search tool from Google allows you to create a search and then have all the various elements such as YouTube videos, books, trends, patents, and images related to the search put on a kind of dashboard page.


It's clearly a tool the show off all of Google's various related tools, but it's still interesting and useful.

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How Different Age Groups Are Interacting Online

How Different Age Groups Are Interacting Online | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
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E-Mail Across Borders: Three and a Half Secrets of International Email

E-Mail Across Borders: Three and a Half Secrets of International Email | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Anyone who has worked with other people in other cultures is aware that emails across borders sometimes have unexpected results or even no result.


To address this issue people sometimes focus on visible details, like how to begin and end messages, but the real problems are deeper. This means they are less evident but let you predict how people will react in many different situations.


The good news is that most problems are all caused by just three basic differences. Understand these concepts and you can make your international email communications more effective. . .

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Attributes of a Socially Optimized Business

Watch this presentation that shows the attributes of a socially optimized business.

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Social Media Content Types Explained

Social Media Content Types Explained | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Content drives everything in social media. It's where everything within the space starts, comes together, and ends up.


Seriously, think about it. If nobody was posting anything there would be no conversation . . .

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Forging a Positive Online Reputation: Dealing with Negative Reviews

Forging a Positive Online Reputation: Dealing with Negative Reviews | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

It's a small world. We all share a kind of reputation with our family, friends and neighbors. Whether it is your personal or professional life, a good reputation helps you to gain respect from the people around you.


Your reputation is a reflection of your identity.
How crucial is reputation to a company? Just think about few big companies like BP, Toyota, Goldman Sachs, Morgan Stanley and others that have lost their credibility and reputations in last few years. A lost or tarnished reputation can sink a company. . .

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10 Search Engines for Twitter

10 Search Engines for Twitter | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Here are the top 10 search engines for Twitter.

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Social Networking on Mobile Devices Skyrockets

Social Networking on Mobile Devices Skyrockets | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

More than 72 million Americans accessed social networking sites or blogs via their mobile devices in August, a figure that represents a 37% jump from the same time last year, according to data compiled by comScore.


The bottom line: Social networking by way of mobile devices is on the up-and-up. . .

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Percent of People with an Active Profile on Social Media Platforms

Percent of People with an Active Profile on Social Media Platforms | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
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Managing the Virtual Workforce

Managing the Virtual Workforce | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
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Facebook by the Numbers

Facebook by the Numbers | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Facebook has become an integral part of our lives. It's where we learn what our friends are doing, who they're dating and even what music they're listening to. Check out this infographic for some interesting details about the social network.

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Dear Steve Jobs: Apple Founder's Greatest E-Mail Hits

Dear Steve Jobs: Apple Founder's Greatest E-Mail Hits | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

A new e-book called “Letters to Steve: Inside the E-mail Inbox of Apple’s Steve Jobs” takes a look at the e-mail inbox of the Apple founder.


Via Barb Jemmott
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Twitter: Zero to 200 Million Users in Five Years

Twitter: Zero to 200 Million Users in Five Years | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

With 200 million users of course comes a bunch of insanely large milestones, for example the infographic below showcases the fact that 350 billion tweets are posted to the site daily. . .

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Online Video at Work: Here's What You're Watching

Online Video at Work: Here's What You're Watching | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Research finds that people are watching lots of video in the workplace, even though they really shouldn't be. . .

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State of the Art: A Snapshot of the Rapidly Changing World of Computing, Communications and Technology

State of the Art: A Snapshot of the Rapidly Changing World of Computing, Communications and Technology | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

In just four decades the Internet has spread to much of the world. Now, the shift to high-bandwidth connectivity and the global availability of supercomputing is accelerating. . .

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Virtual Assistants Raise New Issues of Phone Etiquette

Virtual Assistants Raise New Issues of Phone Etiquette | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

The sound of someone gabbing on a cellphone is part of the soundtrack of daily life, and most of us have learned when to be quiet — no talking in “quiet cars” on trains, for example.


But the etiquette of talking to a phone — more precisely, to a “virtual assistant” like Apple’s Siri, in the new iPhone 4S — has not yet evolved. And eavesdroppers are becoming annoyed. . .

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Emoticons Move to the Business World

Emoticons Move to the Business World | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
The emoticon has migrated from the e-mails and texts of teenagers to the correspondence of professionals who pride themselves on their gravitas.

Via A.Fagim
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Does the Internet Show the True Colors of A Business?

Does the Internet Show the True Colors of A Business? | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

I speak to small business owners every day who are petrified of what will be said about them on Yelp and other online review sites. To an extent, this is a reasonable fear, because anyone can be wrongly attacked online, especially in anonymous social media venues.


But it is also a very passive way to look at things, just sitting around worried about being attacked. In large measure, the Internet does reveal the true colors of your business. If someone complains about lousy service, usually they have a beef. What are you doing to prevent that from happening?

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Bovee & Thill's Social Media and Electronic Communication Workshop on Facebook

Bovee & Thill's Social Media and Electronic Communication Workshop on Facebook | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Learn about electronic communication and social media quickly and easily. Plus, read the wall for the latest articles, videos, podcasts, and PowerPoints.


The changes wrought by electronic communication and social media need to be integrated throughout your course. This workshop will show you the way social media are changing the communication process, compositional modes, relationships between senders and receivers, collaborative writing, oral presentations, job searches, and more, and how to teach these changes with ease.


Click "Like" at the top of the page to get the latest news. Join us today!

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What a Year's Worth of Email Can Teach You

What a Year's Worth of Email Can Teach You | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Email. A burden. An endless stream of incoming messages, some batted back, some ignored, some discarded, most forgotten. But still a necessary and important tool for getting work done today, two decades after its introduction into our working lives.


And despite dramatic and continuing popularity and value provided by alternate forms of electronic communication, (SMS, social networks, enterprise collaboration technologies), email, for most information workers, remains the dominant digital collaboration and discussion medium. We hate it but we can't live without it. . .

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Bovée & Thill: Web Search

Bovée & Thill: Web Search | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Here are 345 search engines at your fingertips--all on one page--for quick, comprehensive web searching, developed by Bovee & Thill.

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You Can Prevent Texting and Email Miscommunication

You Can Prevent Texting and Email Miscommunication | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Most of the complaints about email and IM come down to lack of clarity or problems with tone. Both can be solved by brushing up on a very basic skill.


People need to learn (or maybe re-learn) to write properly.

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The Coming Ubiquity of Video Communications

The Coming Ubiquity of Video Communications | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Over the past decades, the promise of video as a standard form of communication has been presented to us through many mediums, from Star Trek to The Jetsons and even through my old Avengers comic books over 30 years ago.


While corporations utilize video conferencing technology at a rapid rate, it hasn't yet penetrated the daily habits of . . .

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Seamless Is Revolutionizing Customer Service On Twitter—Here's How They're Doing It

Seamless Is Revolutionizing Customer Service On Twitter—Here's How They're Doing It | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Seamless is absolutely killing it on Twitter, offering great deals to followers, responding to complaints in mere seconds, and even sometimes offering free food in exchange for answering trivia questions.


In short, Seamless' Twitter success is all about getting customers engaged with the company and creating a personable online presence.

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