Business Communication 2.0: Social Media and Digital Communication
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Business Communication 2.0: Social Media and Digital Communication
This is an online magazine by Bovee & Thill, the leading authors in business communication, and the only authors who provide fully integrated coverage of Business Communication 2.0 in each of their business communication textbooks, published by Pearson. For more information about Bovee & Thill's texts and the exclusive, superior coverage they give to Business Communication 2.0: Social Media and Digital Communication, visit http://blog.businesscommunicationnetwork.com. For instructor examination copies, go to http://blog.businesscommunicationnetwork.com/texts. To find your local Pearson sales representative, visit http://www.pearsonhighered.com/educator. To contact the authors, use this form: https://businesscommunicationnetwork.com/contact-us/. To get a free Comprehensive Guide to Business Communication Instructional Resources, visit http://blog.businesscommunicationnetwork.com/resources. Subscribe to a free weekly newsletter of new posts to all 11 of Bovee & Thill's Online Magazines: http://sco.lt/8kgeVV.
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15 AI Technology Trends to Look for Today

15 AI Technology Trends to Look for Today | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

"Today, everyone is discussing the most recent trends in the field of Artificial Intelligence (AI).  All through the year, you’ve watched an exponential up-thrust in apps, platforms, and tools for machine learning and artificial intelligence."

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Intelligent Communication Technology: Social Listening Tools

Intelligent Communication Technology: Social Listening Tools | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Every day on Twitter, Facebook, and other social media platforms, millions of consumers and business customers rant, rave, brainstorm, offer help, and ask for help.

 

Smart companies recognize that this global chatter is a gold mine of valuable insights, and they use social listening tools to figure out what people are saying about them and their competitors.

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The 9 Email Mistakes That Make People Ignore Your Messages

The 9 Email Mistakes That Make People Ignore Your Messages | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

"Billions of emails are sent every day, but that doesn’t mean we have any clue what we’re doing. Follow these steps to improve your messages."

Abderrahim Agnaou's curator insight, September 17, 2019 10:19 PM
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timberchic's comment, August 23, 2023 12:38 AM
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Social Media Has Not Destroyed a Generation  

Social Media Has Not Destroyed a Generation   | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

"Studies from these researchers and others, published or presented in 2019, have brought some context to the question of what exactly digital technology is doing to our mental health."

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I Started Sending a Thank-You Note Every Week, and It Changed How I Work

I Started Sending a Thank-You Note Every Week, and It Changed How I Work | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
Sending a thank you note every week soon became a routine, and even helped grow and refine professional opportunities.
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Artificial Intelligence Tutorial : All You Need to Know about AI

Artificial Intelligence Tutorial : All You Need to Know about AI | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Artificial Intelligence is a buzzword in the industry today and for a good reason. Artificial intelligence (AI) has already made so much progress in the technological field and, according to a Gartner Report, Artificial Intelligence is going to create 2.3 million jobs by 2020, replacing the 1.8 million it will eliminate. So, Let’s get started.

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How to Get Every Email Returned

How to Get Every Email Returned | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

"In the course of doing research for a book on how people actually change their minds, and what gets them to say “yes” rather than "'no,'” I was distressed to find that I knew much less about it than I thought I did.

 

"I figured that my nearly five years as the New York Times Op-Ed editor gave me a pretty strong vantage point on what worked and what didn’t. It did — but I didn’t always know why.

 

"What I sensed intuitively about effective writing turned out to rest on some deep psychological truths. Understanding them provides tactics that can be exploited in both personal and written interactions."

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Slack Changing Workplace Communication

Slack Changing Workplace Communication | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
Slack is rapidly taking over as the leading platform for office and team communication. Here's how you can optimize it for your business.
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Science: You Now Have a Shorter Attention Span Than a Goldfish

Science: You Now Have a Shorter Attention Span Than a Goldfish | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

"The average attention span for the notoriously ill-focused goldfish is nine seconds, but according to a new study from Microsoft Corp., people now generally lose concentration after eight seconds, highlighting the affects of an increasingly digitalized lifestyle on the brain."

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From Chatbots to VR: How Technology Is Forcing Business Communication to Both Poles of the Humanness Spectrum

From Chatbots to VR: How Technology Is Forcing Business Communication to Both Poles of the Humanness Spectrum | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Businesses can only operate as effectively as they can communicate. The ability to share information, develop relationships, and negotiate will define enterprise success."

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The Future of Communication: Haptic Technologies

The Future of Communication: Haptic Technologies | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

As the most intimate form of communication, touch can convey shades of emotion and meaning in ways that other forms can’t match. Think of the range of messages you can send by the way you greet someone, for example. A firm handshake, a light kiss on the cheek, an awkward embrace, and a fist bump all send different nonverbal signals.

 

Touch is a vital aspect of human-to-human and human-to-machine interaction, but it is missing from most forms of digital communication. You can’t give someone a hearty handshake over email or feel the vibration patterns of a machine while viewing it over a video link.

 

However, the field of haptic technology is enabling touch and tactile sensations in a growing number of ways. Mobile devices and wearables such as smartwatches are incorporating haptic input and output in ways that simulate the nuances of human touch or offer sensory substitution—using haptic feedback to translate visual or auditory information into vibration and pressure. When combined with virtual reality, haptics can create simulations so realistic they are being used to train surgeons and nuclear power plant technicians. . .

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The Future of Communication: Real-Time Translation

The Future of Communication: Real-Time Translation | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Trying to converse in a language in which you are not fully fluent presents a rather staggering cognitive workload. As a listener, you have to convert the incoming sounds to discrete words and assemble those words into coherent phrases and sentences in order to extract the meaning—and if the other party uses idioms or slang, the task can get exponentially harder.

 

And unlike reading a written document, you have to do all this processing almost instantaneously, without the luxury of going back over something you didn't get.

 

As a speaker, you have to find the right words, assemble them into phrases and sentences using the language’s grammar rules, and then pronounce them all correctly enough so they make sense to the other party. Honing this level of proficiency can take years of study and practice.

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Business Communication in a Digital, Mobile, Social World

Hands-on advice for communicating successfully in a digital, mobile, social world.
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Social Media Trends

Social Media Trends | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

"Staying updated on the latest social media trends can help fuel your strategy and make you stand out in the crowd. Here are eight social media trends that you need to be aware of for 2020 and beyond."

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Do People Lie More in Email Than in Other Forms of Communication?

Do People Lie More in Email Than in Other Forms of Communication? | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Read this article to get the answer to this question. You may be surprised!

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Use These 33 Google Search Tricks to Find Exactly What You're Looking For

Use These 33 Google Search Tricks to Find Exactly What You're Looking For | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

"You often need advanced Google search tricks to find exactly what you're looking for.

 

And since Google knows everything, it provides built-in tools to narrow down your search and give you the answers you want without even having to click through to another website. You just need to familiarize yourself with a few—or 33—Google Search tricks."

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5 Technology Trends That Are Changing Business Communication

5 Technology Trends That Are Changing Business Communication | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

"There is no doubt that advancements in technology are going to have a big impact on how businesses will communicate in the future, whether internally, with customers, or with other businesses.

"Tried-and-tested methods will soon have to work alongside new technology that is already revolutionizing business communication."

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Yes, There Is a Right Way to Write an Email — Here Important Rules

Yes, There Is a Right Way to Write an Email — Here Important Rules | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
Does sending and replying to emails take up an excessive amount of your time? Reduce the burden by following these basic guidelines, says editor and writer Victoria Turk.
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AI Deepfakes Are Now as Simple As Typing Whatever You Want Your Subject to Say

AI Deepfakes Are Now as Simple As Typing Whatever You Want Your Subject to Say | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Deepfake technology is getting better every day, making it easier to edit video and audio. The latest example of research comes from Stanford University, the Max Planck Institute for Informatics, Princeton University, and Adobe Research."

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Panasonic's Human Blinkers Help People Concentrate in Open-Plan Offices. What's Your Opinion?

Panasonic's Human Blinkers Help People Concentrate in Open-Plan Offices. What's Your Opinion? | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
Panasonic's Future Life Factory is developing wearable blinkers, designed to limit your sense of sound and sight, and help you focus on what's directly in front of you.

 

Also see: Students Wear Blinkers During Exam To Stop Cheating

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Why the Future of Social Media Will Depend on Artificial Intelligence

Why the Future of Social Media Will Depend on Artificial Intelligence | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Social media platforms like Facebook and LinkedIn must use AI (Artificial Intelligence) to make sense of the sea of human data coming at them. So, you can say, future of social media really depends upon AI.

Timoteo Guzman's curator insight, May 24, 2024 3:07 PM
Artificial intelligence is revolutionizing social media by managing massive amounts of user-generated data to provide actionable insights. Social media platforms like Facebook, LinkedIn, and Twitter are already using AI to improve user engagement, content moderation, and job matching. The future of social media will increasingly rely on AI to drive innovation and efficiency.
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How to Make Blogging Easier with Artificial Intelligence

How to Make Blogging Easier with Artificial Intelligence | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Blogging can be made significantly easier, faster, and more impactful using artificial intelligence. Here’s how.

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The Best Search Engines of 2018

The Best Search Engines of 2018 | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
There are so many search engines out there! But you only need these tools to find the best of the web today. Bing, Dogpile, Google Scholar and more!
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The Future of Communication: Augmented Writing

The Future of Communication: Augmented Writing | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

What’s the best way to say this?

That’s a never-ending question for the typical business communicator. For just about anything beyond the simplest messages, we can never be entirely sure that we’ve found the most powerful words or crafted the most effective phrases. We have to send our missives out into the ether and hope we’ve done our best.

Moreover, in many cases, we get only one chance to hit the mark. In contrast to interactive conversations (in person or online), where we get instant feedback and can adjust the message if needed, a lot of business writing is a one-shot affair and we’ll never know if we’ve been as effective as we could be.

Digital tools have been assisting writers for decades, as far back as spell checkers that predate the PC era, but most haven’t done much beyond applying simple rules. However, recent advances in natural language processing show some potential to fill this feedback void by providing instantaneous advice about the effectiveness of our language. . .

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The Future of Communication: The Internet of Things

The Future of Communication: The Internet of Things | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

The Internet of Things (IoT) refers to the several billion devices now connected to the Internet and the networking potential of having all these gadgets communicate with each other, feed data into powerful analysis and control algorithms, and interact with people and the physical environment.

 

These “things” range from simple sensors that measure temperature, location, and other parameters all the way up to robots and other complex systems. People and animals with Internet-capable sensors (such as implanted chips) or devices also qualify as things in this model.

 

Imagine you walk into a department store and your mobile phone automatically gives you directions to the aisle where you could find the clothing styles you have recently been browsing online or discussing in social media. When you reach that aisle, a coupon pops up on your phone with a discount on the specific items you’re considering.

 

When you pull a garment off the rack, the store’s customer database checks other purchases you’ve made and suggests which items you already own that coordinate with this piece. If you could use an accessory to complete the outfit, the store’s computers can tell your phone just where to take you. And if you need more advice, you can text or talk—and possibly not know whether you’re conversing with a store employee or an automated chat algorithm. . .

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