HEALTHCARE & SOCIAL MEDIA

Au rythme où évoluent les nouvelles technologies, Internet et les médias sociaux, il n'est plus possible d'émettre des prédictions trop longtemps à.

Selon les derniers chiffres publiés par ComScore, en décembre dernier, 47,8M d’internautes français ont passé près de 1,2 milliards d’heures sur le web.

Dr. Mike Seville on Healthcare Social Media. Posted on January 19, 2012 by kirsten. Last week I had the pleasure of interviewing Dr. Mike Sevilla, Family Physician, Blogger, Podcaster and medical social media enthusiast.

Interesting video containing facts and figures describing the way social media and new media are changing the health care industry in the USA.

Confronté à l’augmentation des besoins d’assistance aux personnes âgées à leur domicile, le département du Bas-Rhin à initié en décembre 2008 une réflexion prospective sur l’utilisation des nouvelles technologies dans la gestion de la dépendance.

BlogWell Philadelphia Social Media Case Study: Johnson & Johnson, presented by Marc Monseau





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Il s'agit d'une question à laquelle ont répondu 700 professionnels du marketing, toutes nationalités confondues, pour l'étude menée en novembre 2011 par Wildfire App. (Quel Impact Ont Les Médias Sociaux Sur Les Entreprises ?

Pfizer has the most Twitter followers and takes 3rd place in having the most number of Facebook likes.

Il y a quelques temps, le cabinet Nexstage a mené une étude très intéressante pour Orange Business Services sur les nouveaux comportements des consommateurs et par extension sur leurs attentes.

Informations sensibles, appréciations sur le management ou critiques des produits: les collaborateurs parlent sans complexes de leur entreprise sur les réseaux.

The social web is awash with health-related conversations every day.  The sheer volume of online healthcare discussion can be tough to keep track of for any seasoned social media veteran, much less for...

Digital media can be used to increase patient satisfaction. Engage with your patient community and be THE reliable resource for their health questions.

USA Today column: How doctor-patient communication can reduce lawsuits (RT @Droit_Med: Comment diminuer les poursuites judiciaires grâce à la communication médecin-patient ?

PubMed comprises more than 21 million citations for biomedical literature from MEDLINE, life science journals, and online books. Citations may include links to full-text content from PubMed Central and publisher web sites.

What patients are saying about UK health services (RT @patientopinion: "every time I saw a psychiatrist it was often someone different and they hadn't read my notes" #NHS #mentalhealth http://t.co/O5fIgpu9...)...

En chantier depuis fin 2008, la proposition de directive sur la pharmacovigilance et l'information des patients est à...

Thanks for sharing @GPPnews @dsgold Targets health but applies to all @nicolaziady Strategies to engage patients http://t.co/wxbYmnpR #hcsm...

Sur le web, ce qui est génial, c'est qu'on peut tout mesurer, tout calculer, et quand on cherche à mesurer son influence, sa réputation ou l'engagement de son auditoire, les outils ne manquent pas.

Hi, my name is Russ. I’m a doc, specifically, a pediatric ENT surgeon, a “booger doctor”. I want to talk to the physicians out there. I hope to inspire you to better connect with...

Many people still think of SEO as separate from any Social Media activity they undertake.

However, this is simply no longer the case.

Social Media is fast becoming the major way that people are sharing and, therefore, discovering new information online.

This means that search engines have long had to take into account Social Media activity and incorporate it into their search results.

This is because, so much web activity is undertaken on social platforms, failure to do this would start to render search results irrelevant.

Social business is a loaded term, and an increasingly popular one. Do you really know what it means? Do you know where the core value of a social business lies? This infographic will help.

2012 touted by many as the year of social business, but can it really have an impact your business. So where should you start? It should start with a review of people, systems and processes in all parts of your organisation to identify areas where social tools can add value or reduce costs. Understanding how different elements of your business fit together and where they collaborate should also be evaluated (even if it is not currently applied). Understanding how your business interacts with its customers, reviewing how these interactions can be enhanced via social media should also be monitored.

The biggest question I am asked regarding social business is “can it really be applied to my industry?” Even in the most tightly regulated industry, social business has the potential to improve effectiveness and reduce costs. Social business is all about optimising your company through social and therefore first take a deep look at yourself (with or without help) and then move forward.

Is everyone doing it? You may think the grass is greener on the other side, but if you take the time to water your own grass, it can be just as green.

In search of the elusive social media ROI, brands are doubling down on metrics around engagement, influence, or monitoring. ROI in most marketing is difficult to pin point. Collecting data on campaign interaction is vital to giving you further insights into your customer.

Achieving maximum customer engagement is vital to the success of your brand as engaged customers buy. Whether you look at standard Engagement or Passive Engagement, http://bit.ly/ziIXaF then you should at least review your brands impact within social media. Auditing your brand footprint and comparing it to that of your customers, provides a clear first step in identifying the best strategies. All too often this step is missed by companies, as their brands leap towards the “next big thing”. In companies that are risk averse when it comes to social media, then such an evaluation provides the right evidence to sway internal decisions.

Personal use surpasses professional use when it comes to physicians on social media. Today, more doctors use two or more social media platforms for personal purposes compared with social sites used for professional purposes.

The movie ‘The Social Network’, chronicling the rise of Steve Zuckerberg and Facebook, the world got a glimpse into the social network and its ever increasing reach into our daily lives.

According to the Social Intranet Study of 1,401 participants in organizations of all sizes (conducted by Prescient Digital Media and IABC), intranets are becoming more social, but there’s a fair bit of work to still be done