HEALTHCARE & SOCIAL MEDIA
476.4K views | +1 today
Follow

L'incubateur de prévention en santé Prevent2care dévoile sa sixième promotion • HOSPIMEDIA

From www.hospimedia.fr

L'accélérateur dédié à la prévention en santé de la fondation d'entreprise Ramsay Santé, du fonds de dotation Pfizer,...
No comment yet.

Étude : les réseaux sociaux les plus utilisés selon les générations

From www.blogdumoderateur.com

En France, la Gen Z utilise majoritairement Instagram, YouTube et Snapchat.
No comment yet.

Gare aux informations santé sur TikTok ! Une étude lance l'alerte

From www.doctissimo.fr

Une nouvelle étude révèle que quantités des informations santé qui circulent sur TikTok ne reposent pas sur des preuves factuelles.
No comment yet.

Les chiffres clés d’Internet et des réseaux sociaux dans le monde en avril 2024

From www.blogdumoderateur.com

Les chiffres clés d’Internet et des réseaux sociaux dans le monde en avril 2024
No comment yet.

Carla Valette, la future généraliste star de TikTok, avec presque 3 millions d’abonnés

From www.whatsupdoc-lemag.fr

Carla Valette, la future généraliste star de TikTok, avec presque 3 millions d’abonnés - Elle est en deuxième année d’internat en médecine générale, mais déjà une référence sur TikTok, où Carla Valette a publié ses vidéos de vulgarisation dés 2020. Depuis la Toulousaine cumule des millions d’abonnés et des centaines de millions d
No comment yet.

6 tendances social media pour gérer vos réseaux sociaux en 2024

From www.blogdumoderateur.com

Zoom sur les tendances susceptibles de bouleverser le paysage social media dans les mois à venir, avec rapidely.
No comment yet.

Les chiffres clés d’Internet et des réseaux sociaux dans le monde en octobre 2023

From www.blogdumoderateur.com

Découvrez les chiffres clés du web et des réseaux sociaux du Digital Report de We Are Social et Meltwater.
No comment yet.

Social Media Trends 2023

From www.hootsuite.com

Stay ahead of the social media curve with Hootsuite’s social trends for 2023. Read the report now and learn how to use each trend to your advantage.
No comment yet.

Les pharmacies françaises, dernière tendance TikTok des touristes américains 

From fr.euronews.com

Le hashtag #Frenchpharmacy a atteint le nombre impressionnant de 130 millions de vues sur le site de partage de vidéos.
No comment yet.

"Pas de preuves" d'un impact négatif de Facebook sur le bien-être (étude) - Le Spécialiste

From www.lespecialiste.be

Une étude menée sur de vastes données par un institut à Oxford au Royaume-Uni n'a pas trouvé
No comment yet.

Les chiffres clés d’Internet et des réseaux sociaux dans le monde en juillet 2023 #hcsmeufr #mustread #mbadmb #mbambhealth

From www.blogdumoderateur.com

We Are Social et Meltwater viennent de publier leur rapport sur les tendances du numérique. Découvrez les chiffres clés à retenir !
No comment yet.

Effective use of social media platforms for promotion of mental health awareness - PMC

From www.ncbi.nlm.nih.gov

Social media platforms are progressively developing as a rich source of mass communication. Increasing mental health awareness with the help of social media can be a good initiative to reach out to a large number of people in a short time frame.
No comment yet.

NHS could take action against trusts for Facebook breach - spokesman

From www.digitalhealth.net

NHS England is investigating the transfer of private patient information from 20 trusts to Facebook and could take further action, a spokesman said.
No comment yet.

Doctors, followed by nurses, are most popular professions on TikTok: study

From www.mmm-online.com

TikTokers have spent an average of 630 million hours watching videos involving doctors, followed by some 427 million hours watching nurses videos.
No comment yet.

Tout savoir sur les algorithmes de TikTok, Instagram, LinkedIn, YouTube, Twitter et Facebook

From www.blogdumoderateur.com

Tout savoir sur les algorithmes de TikTok, Instagram, LinkedIn, YouTube, Twitter et Facebook
No comment yet.

Twitter quitte le code de l’UE contre la désinformation : quelles conséquences ?

From www.blogdumoderateur.com

Le réseau social d'Elon Musk s'est engagé dans un bras de fer avec l'Union européenne qui pourrait lui coûter très cher avec l'entrée en vigueur du DSA.
No comment yet.

#Cancer : Non, l’eau d’ail germé ne permet pas de vaincre la maladie #FakeNews #CancerColorectal #Prévention #Risques @OncoPacaCorse #Chimiothérapie @LaStatale

From www.20minutes.fr

L'ail a toutefois un effet préventif du cancer colorectal, mais peut réduire l'effet de certains traitements contre le cancer, et augmenter la toxicité de la chimiothérapie
No comment yet.

Twitter, public health, and misinformation

From www.thelancet.com

Over the past few months, Twitter has rolled out its new subscription-based verification
services, Verified Organizations and an updated version of Twitter Blue. Many legacy
verified accounts have since lost their blue tick, including The Lancet journals.
These paid-for services could drive the spread of health misinformation through a
rise in the verification of malicious accounts and reduced visibility of bonafide
public health experts and groups who opt not to (or cannot afford to) subscribe.
No comment yet.

The Experiences of Stakeholders Using Social Media as a Tool for Health Service Design and Quality Improvement: A Scoping Review - PMC

From www.ncbi.nlm.nih.gov

Background: Health organisations and stakeholders use social media for a range of functions, including engaging stakeholders in the design and quality improvement (QI) of services. Social media may help overcome some of the limitations of traditiona
No comment yet.

Combining Patient Voice with Physician Insights to Improve Patient Experience and Deliver Better Healthcare Outcomes - IQVIA

From www.iqvia.com

The increasing digitization of healthcare and the exponential growth of social media has fundamentally changed the role of the patient in the treatment of their condition. The capacity to discuss their needs, fears and treatment protocols with likeminded patients globally has adapted how they perceive their role, from being a follower of traditional physician led decision making to a more empowered decision influencer of their own care. This paradigm shift requires a response from pharmaceutical and MedTech companies who have traditionally worked towards delivering the best patient outcomes by understanding the role and decision-making behaviors of physicians and engaging them to understand the patient journey. With a new active stakeholder now part of the treatment dialogue, the model for understanding patients journeys and making more effective decisions needs to be updated.


Patient Journey studies have become an increasingly valuable tool to enable decision making across the product lifecycle, to understand the person behind the patient, and inform brand strategy. In essence, the patient journeys provide a working model of patient /illness/treatment interactions, encompassing the full patient experience throughout their care pathway (onset of symptoms, consultation, treatment, and disease management) and the myriad interactions (both in-person and virtual) patients have with stakeholders through their treatment journey.


Traditionally, patient journey studies have been focused on the clinical, treatment protocol, and product-oriented aspects of healthcare. Under this model the personal patient experience was viewed largely through the lens of physicians, regulators, and payers, which neglected or downweighed the patient’s perspective in relation to their satisfaction, experience and engagement. This approach was therefore of more limited value in understanding and engaging with patients emotional and informational needs.





To date, Primary Market Research (PMR) has set the gold standard for understanding patient journeys, primarily through physician facing qualitative and quantitative studies to capture key patient journey insights from a clinical perspective. While these studies remain critically important to understand the motivations and decision-making process of the key physician/payer stakeholder group, they are more limited in generating insights for the emerging group of interconnected and empowered patients. To meet the needs of a new stakeholder, we need to evolve the patient journey model and give sufficient weight and value to their voice.



Understanding that the dynamics are changing, the IQVIA Social Media Intelligence (SMI) team has developed innovative data led techniques to capture, enrich, analyze and interpret patient level data and seamlessly incorporate it with physician and industry led patient journey studies to provide a holistic modern view of each stakeholder group to our clients.


IQVIA’s SMI team has been at the forefront of harnessing technology, Natural Language Processing (NLP) and human ingenuity to generate actionable insights from unstructured data on digital mediums. Our research indicates that patients and caregivers increasingly participate on social media networks to publicly share their disease treatment experiences, disease management challenges, emotional and social needs, and concerns around prognosis, diagnosis, and medication. Social Media has a become a rich source of uninhibited patient voice, offering access to previously unheard concerns, motivations, fears, desires and needs, at scale. We believe by understanding the person behind the patient our clients will be better positioned to identify, serve and engage the patient base and develop their business offering to benefit everyone. Our approach to patient journey has evolved and by integrating patient journey insights derived from physician PMR with those from our patient voice analysis model we are delivering a more comprehensive perspective than any other available to our clients.


The life sciences industry today focuses on mapping patient-centric journeys for precise targeting and personalized treatments. To achieve this the patient voice must be valued and captured for a deeper understanding of patient experiences, disease burdens, unmet needs, and inflection points across the journey. Such in-depth understanding can help companies devise effective patient-centric initiatives that drive better health outcomes.


IQVIA’s APPROACH TO CAPTURING IN-DEPTH INFORMATION ON ALL ASPECTS OF THE JOURNEY– CLINICAL, EMOTIONAL, BEHAVIORAL, AND INFORMATIONAL PATIENT INSIGHTS

No comment yet.

Réglementation de la FDA et recherche sur l'expérience des patients sur les réseaux sociaux - Sciences de la vie réelle

From rlsciences.com

étudient les expériences et les comportements des patients afin de mieux concevoir des soins centrés sur le patient.
No comment yet.