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Beth Kanter
July 6, 2012 7:14 PM
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Measuring the Networked Nonprofit: Using Data to Change the World [Beth Kanter, Katie Delahaye Paine] on Amazon.com.
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Beth Kanter
September 28, 2015 4:37 PM
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When discussing big data, I often encounter three different groups of people. One believes that big data will solve all major humanitarian problems; another can bluntly state that big data is a...
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Beth Kanter
September 17, 2015 7:44 PM
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Here is a list describing many of the activities we run at our workshops. Each links to a page with instructions about how you can use the activity yourself! We tend to pick and choose activities...
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Beth Kanter
August 27, 2015 12:35 PM
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To give you a high-level roadmap, I compiled 29 of the most essential metrics into the following infographic. Use this as a guide if you’re looking to expand your level of measurement or if you’re just getting started.
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Beth Kanter
May 31, 2015 8:00 PM
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Today we’re introducing a new tool to help advertisers better understand key audiences.
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Beth Kanter
May 13, 2015 11:09 AM
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Want the low-down on your Twitter followers for FREE? No problem. Just use Twitter's FREE built-in analytics tool to find a ton of useful data!
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Beth Kanter
May 4, 2015 11:27 AM
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provides background and context, including a definition of marginalisation, Tactical Tech’s objectives, background on WNU and sex worker issues in Cambodia.
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Beth Kanter
March 28, 2015 8:25 PM
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Beth Kanter
January 20, 2015 5:50 PM
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Does your board of directors know how to measure fundraising success? (Hint: Just counting cash this year, although it seems like the way to do it, exposes you…
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Beth Kanter
December 31, 2014 3:23 PM
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Beth Kanter
December 11, 2014 7:54 PM
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Beth Kanter
November 30, 2014 9:08 AM
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Social media like Facebook and Twitter are far too biased to be used blindly by social science researchers, two computer scientists have warned.
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Beth Kanter
November 22, 2014 1:50 PM
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This October, I traveled to Denver, Colorado for the American Evaluation Association's 2014 annual conference. In addition to enjoying Colorado sunshine, I took notes during the different sessions,...
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Beth Kanter
September 30, 2015 1:25 PM
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Are you marketing on Twitter, Facebook or Pinterest? This article shares how to use audience insights to improve your social media marketing.
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Beth Kanter
September 28, 2015 3:23 PM
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Beth Kanter
August 27, 2015 12:39 PM
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Is your content taking you on a journey to nowhere? This guide will help you measure the effectiveness of content across all channels.
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Beth Kanter
July 28, 2015 12:55 PM
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This is a summary of one section of my workshop on Data Architectures at the SSIR Data on Purpose workshop. Organizations all around the world are asking themselves how to build a data culture with...
Have you played around with Twitter Analytics yet? Here are some important things you can use it to find out.
Via Debra Askanase
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Scooped by
Beth Kanter
May 12, 2015 7:55 AM
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How do you know if your work is working?
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Beth Kanter
March 30, 2015 12:50 PM
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Nevertheless, it’s clear Twitter is focused on serving as a powerful platform for individual influence and promotion. Twitter’s recent acquisition of Niche illustrates its recognition that social influencers will continue to serve the platform’s value as a marketing tool.
In that way, influencers and Twitter have a mutually beneficial relationship—one individuals can use to their advantage. While Niche figures to cater to fairly prominent players online, Twitter is investing in the power of individual influencers—as well as larger, established brands—to create advertising revenue and build sustainable marketing value.
“We hope this acquisition continues to inspire people to create great content,” said Baljeet Singh, Twitter’s director of product management, in a statement.
Influencer marketing continues to deepen its roots in social media, and brands can piggyback off their employees’ success by encouraging them to establish themselves as influencers in their fields. A new analytics tool, for example, will make it easier for those individuals to manage and optimize their own efforts, implementing small changes that yield tangible results.
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Beth Kanter
March 26, 2015 12:18 AM
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Want to learn about your customers? Here are seven social media monitoring tools you can use to monitor mentions of your business on blogs and social media.
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Beth Kanter
January 6, 2015 5:12 PM
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Data Science in Education
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Scooped by
Beth Kanter
December 31, 2014 3:12 PM
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In-depth article about what is Data Science. Learn about the role of Data Scientists and how it relates to big data and analytics.
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Beth Kanter
December 8, 2014 1:21 PM
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Want to get more engagement on Twitter? Did you know Twitter has a tool to help you analyze your tweets? Knowing which tweets have generated strong engagement in the past helps you craft better tweets. In this article I'll explain how to analyze your tweets' performance to improve your Twitter marketing. #1: Gather Twitter Activity You…
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Beth Kanter
November 22, 2014 1:50 PM
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This October, I traveled to Denver, Colorado for the American Evaluation Association's 2014 annual conference. In addition to enjoying Colorado sunshine, I took notes during the different sessions,...
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Scooped by
Beth Kanter
November 2, 2014 6:57 PM
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