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You can count NASA as the third federal agency in the past twenty-four hours to defy Donald Trump by launching unofficial non-government Twitter accounts which Trump can’t control or sensor. First it was the National Park Service, which went rogue on Twitter after Trump forced deletions of factual tweets he didn’t like. Then the EPA went rogue earlier today. And now NASA has launched its own rogue Twitter account in order to make sure its truths are heard against Trump’s will.
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The unofficial National Park Service account started six hours ago by reposting the Badlands tweets that had been deleted. It’s since continued posting all the climate change data it can find, and it’s been documenting Trump’s strange attempts at cracking down on the official accounts. This unofficial Twitter account has quickly gained ninety thousand followers (likely a lot more by the time you’re reading this), as Americans are flocking to the account to keep up with the real National Park Service news....
Jeff Domansky's insight:
US National Park Service employees go rogue and Trump can't stop them. Just three days later it has 906,000 followers! Resist lies and follow them for truthful tweets and no "alternate facts."
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Given the rising popularity of rare and aged whiskies in Singapore, The Whisky Corporation has brought their Glenfarclas Pagoda Reserve Series (the Trilogy and Ruby Reserve) of bespoke single malt whiskies from Speyside to Singapore.
Jeff Domansky's insight:
First, there's wonderful design. Then, there's 59-year-old aged single malt whiskey. Finally, you have Glenfarclas Pagoda Reserve Series – the best of all worlds!
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How do you measure a year in news? 2016 brought political earthquakes in the U.S. and Britain. Police shootings and terror attacks were recorded on cell phones. In pop culture, we collectively mourned for Prince and Carrie Fisher, gaped in astonishment at Sean Penn’s gonzo interview of El Chapo, and celebrated human achievement at the Rio Olympics. Reporters turned these events into stories that drew the attention of millions of readers. A new report out this week from web analytics firm Chartbeat reveals the best of the best — “the stories that defined the breadth, the depth, and the power of journalism in 2016” — drawing on data from more than 50,000 media sites around the world. How does one story stand out in a sea of content? It has to be outstanding journalism. The 102 stories on the list had the most total engaged time — how long online visitors spent actively reading — of all the stories that Chartbeat measured. In total, they commanded 2.5 billion engaged minutes, or almost five millennia of the world’s collective attention. Not surprisingly, the list is dominated by politics, with Nate Silver’s Election Forecast at the top. The top breaking news story is CNN’s coverage of the Orlando nightclub shooting in June. Sports, opinion and entertainment make the list as well....
Jeff Domansky's insight:
Chartbeat shares the most -shared stories of 2016 and the numbers are 'uge.
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The women’s rallies didn’t just draw millions of marchers to the streets of cities across the country and around the world, it sent viewers to cable news for continuing coverage of them. For MSNBC the 10 a.m. to 6 p.m. block was the most watched Saturday since March 29, 2003, during the early days of the Iraq war. MSNBC averaged 1.45 million total viewers. In the A25-54 demo MSNBC averaged 388,000, the best Saturday since Hurricane Rita coverage in Sept. 2005. MSNBC still trailed Fox News (3,075,000 total viewers /656,000 A25-54) and CNN (2,107,000 / 672,000) in the daypart....
Jeff Domansky's insight:
A big post-inauguration day for cable news, including the 5 p.m. hour when Sean Spicer addressed the press corps.
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Content chunking is quite similar – it is the process of breaking down content into smaller, bite-sized bits of easily digestible information that are easy to comprehend, learn, and commit to memory.
Jeff Domansky's insight:
Useful ideas, nicely chunked, for writers, bloggers and course writers.
Wilko Dijkhuis's curator insight,
January 24, 2017 4:15 AM
A popular rehash of the insights that H.A.Simon gave us in The Sciences of the Artificial (1969, third ed 1996).
Mostly based on "het denken van de schaker" A.D. de Groot 1946 But still very valuable insights.
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Today the New York Times rolled out the big guns in the battle for truth. There, in Jim Rutenberg’s latest Mediator column, were two digits the likes of which I have never seen in the Grey Lady. Footnotes, people. Honest-to-God footnotes. The footnotes were there to annotate a story about the Trump administration’s disregard for the truth: ‘Alternative Facts’ and the Costs of Trump-Branded Reality. By necessity, that story referenced two of the administration’s newly minuted “alternative facts”, a.k.a. lies. The first of these was the claim by Sean Spicer, the new press secretary, that more people had used DC’s Metro system the morning of Trump’s inauguration than had used it the morning of Obama’s 2013 inauguration. The second was the President’s accusation that tensions between Trump and the intelligence community were caused by the meddling media....
Jeff Domansky's insight:
Footnotes. Antidote to alternate facts?
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Consumption of tomato juice is unusually popular on commercial airline flights. For example, German airline Lufthansa estimates they serve about 53,000 gallons (about 200,000 liters) of the stuff a year, which is not too far off from the 59,000 gallons (223,000 liters) of beer they serve annually on their airplanes. Its popularity has something to do with the history of drink service on airplanes. When commercial flights began, alcohol was complimentary and therefore hugely popular. Because of the expense, airlines eventually began charging for booze, but the mixers remained available free of charge. However, that’s not the whole story. Studies in chambers that mimic airplane cabins in flight indicate there’s a scientific reason for tomato juice’s airborne popularity. The modern airplane cabin’s combination of low pressure, loud engine noise, and desert-like humidity has an impact on a human’s sense of taste. These factors dull humans’ sensitivity to sweet and salty flavors by about 30%, but do not impact the umami flavors that are important to the taste of tomato juice. As a result, people consistently rate tomato juice as tasting better in conditions observed in an airplane than in conditions normally seen on the ground. These studies also found that sour, bitter, and spicy flavors are mostly unaffected....
Jeff Domansky's insight:
Another ideas post worth reading.
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I work in an office where I can get away with wearing flip-flops most days, but many women aren’t so lucky.
Jeff Domansky's insight:
The painful truth about high heels and why some employers need to walk a mile in these high-heeled shoes.
Jeff Domansky's curator insight,
January 24, 2017 1:08 PM
The painful truth about high heels and why some employers need to walk a mile in these high-heeled shoes.
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Below the surface, not in the 20th-century French existentialist sense, but to a much more simple understanding of depth that can actually start to make things happen for your content marketing strategy … whatever it is you’re trying to do online. As Mr. Sartre once said, “Words are loaded pistols.” I happen to believe that is a true statement. But today, without a largely invisible foundation that amplifies your words, they may as well be as impotent as an unloaded .38 Special. Here are three simple “subterranean” lessons I’ve learned (and imperfectly used) over the years, that you’ll find might make all the difference in the visible strategy you employ out there in the world....
Jeff Domansky's insight:
Robert Bruce reveals "subterranean" content marketing lessons that might make all the difference in the visible strategy you employ out there in the world.
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We've compiled a “State of Video Marketing 2017” survey with 49 results from marketers and consumers, which detail exactly what's going to happen this year. And let me tell you, there are plenty of trends that as a marketer, you need to be considering if you want to get ahead of the game....
Jeff Domansky's insight:
Here are some key video trends to consider in your 2017 social media marketing plan. Recommended reading.
Dominique Taste's curator insight,
January 23, 2017 12:56 PM
Pour 2017, 6 tendances émergent nettement. 3 concernent directement les réseaux sociaux avec le développement de Facebook live, Instagram live, Snapchat live et leurs formats parfois ultra court, moins de 10 secondes qui nécessitent une écriture particulière. La tendance de la vidéo à 360 ° se confirme avec la plus grande accessibilité du matériel. Les vidéos deviennent également plus interactives et seront de plus en plus utilisées pour des webinars. 6 exemples américains à l'appui.
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Every business, be it big or small, needs a logo for recognition and establishing an identity. However, not every business gets it right. There are some common mistakes we commit when designing a logo. These mistakes cause us not just embarrassment but loss as well.Let’s have a look at six logo design mistakes committed by designers and business persons that cause logos to fail:
Jeff Domansky's insight:
Six logo design mistakes committed by designers and business persons causing logos to fail.
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Much of the world was united yesterday in solidarity as Women’s Marches took place all over the globe. The protest signs – and there were so many – spoke volumes.
Jeff Domansky's insight:
Powerful protests delivered a message! Please share!
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EPA employees, whose identities must remain anonymous in order to make sure Trump can’t punish or fire them, are now posting under the Twitter username @ActualEPAFacts — and the account is quickly gaining popularity as the day goes on. The rogue Twitter account was started seven hours ago when it announced that “Donald Trump forced us to remove this page” along with a link to a now-deleted climate change article on the epa.gov website. The account has then since gone on to make the case as to why Trump nominee Scott Pruitt, who pretends climate change isn’t real, is unfit to lead the agency....
Jeff Domansky's insight:
Environmental Protection Agency joins National Park Service in rebelling against Trump gag actions. Already has 48,000 followers. Support truth and the fight against "alternate facts" by following this new EPA Twitter alt account at @ActualEPAFacts
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FAKE NEWS ISN’T just Macedonian teenagers or internet trolls. A longstanding network of bogus “think tanks” raise disinformation to a pseudoscience, and their studies’ pull quotes and flashy stats become the “evidence” driving viral, fact-free stories. Not to mention President Trump’s tweets. These organizations have always existed: They’re old-school propagandists with new-school, tech-savvy reach. They’ve been ginning up so-called research for everyone from shady corporations to anti-LGBTQ groups to white supremacists for decades—they’re practiced, and their faux-academic veneer is thick and glossy. Which makes them harder to brush off than your garden-variety liar. “Fake think tanks use a mix of selected truths, half-truths, and downright fabricated stuff in order to manipulate people,” says Massimo Pigliucci, a philosopher at the City College of New York and author of Nonsense on Stilts: How To Tell Science from Bunk. “We don’t live in the age of post-truth. We live in the age of internet-enabled bullshit.” So phony think tanks are hard to spot, let alone discredit and combat. Their mix of pseudoscientific camouflage, long-held political connections, and social media gets them influence—and a whole lot of clicks....
Jeff Domansky's insight:
Essential reading because fake news doesn't only come from wingnuts' basements.
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Donald Trump is now president. This challenges many of us, not least members of the press. Countless reporters are still shaken and stunned by how he singled out a CNN reporter, one of the most respected news outlets in the world, to attack and humiliate him during his first press conference since winning the elections. Worryingly, none of his fellow journalists in the room stood up for him at the time. This wasn’t Trump’s first attack on the press, and it certainly won’t be his last. The first White House press briefing, held on Saturday, featured bullying, threats and unproven claims. That is why a new level of solidarity and cooperation is needed among the fourth estate. American journalists should stop him from dividing their ranks – however hard their professional competition may be. They should do the opposite: unite, share and collaborate. Even if doing so would mean embracing something quite unfamiliar and new to American journalism....
Jeff Domansky's insight:
Now it is time for the media to join forces once again – especially given the threat Trump poses
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With the growing popularity of self-publishing, there is one recurring question I get from almost every aspiring author: “How much should I budget?” This is a really hard question to answer because the term “self-publishing” encompasses a wide range of very different possibilities. For example, let’s say you’ve written a first draft of your novel and just uploaded it to Amazon via Kindle Direct Publishing. Technically, you’re “self-publishing.” And your only monetary cost is the formatting to get the required .mobi file, which can be done for free via several online tools. Now, if you want to have a chance of selling that book, you need to replicate at least some of the steps of traditional publishing and ensure a certain level of quality and professionalism. This means having your book properly edited, typeset and proofread, and hiring a designer to create an eye-catching cover. Depending on your genre and your writing ability, these can cost more or less. It’s impossible to say, “Self-publishing your book with cost you $X.” However, it is possible to find average costs for the different steps that go into producing a book: editing, design and typesetting. And this is what the data and infographic below focus on....
Jeff Domansky's insight:
Valuable guide to the cost of self-publishing from Reedsy.
Jeff Domansky's curator insight,
January 25, 2017 1:17 PM
Valuable guide to the cost of self-publishing from Reedsy.
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Rose Dawydiak-Rapagnani, a San Francisco-based communications strategist, recently struck out on her own to start a consultancy. In the first months, she signed up a company that made a strong impression. But after she wrapped up the job and sent along an invoice, the client disappeared off the face of the map. She followed up with them four separate times, and eventually escalated to seeking legal counsel. "I still have not heard back from this person," she says. "It was a perfect storm of being too generous with my time and hoping for the best." Now, she is taking a more hard-line approach with clients by asking for some money down and discontinuing work if a payment is late. Dawydiak-Rapagnani is far from the only victim of this kind of practice, which some call "professional ghosting." "Ghosting" is a term that is most frequently used in the online dating world, and it involves a romantic prospect neglecting to respond to texts or calls after a few dates. Career experts say this practice is increasingly spilling over into the workplace, ranging from being fairly innocent—an overlooked email in a flooded inbox—to downright nefarious, such as avoiding paying consultants after they've completed their work....
Jeff Domansky's insight:
From ignored emails to unpaid invoices, a look at the phenomenon of professional ghosting and how to avoid it.
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Voice assistants are coming in a big way this year. Last year, 7 million voice-first devices, most notably Amazon Echo and Google Home, hit the market. That was up from only 2 million the year before. This year, 25 million devices will be shipped, bringing the total number of voice-first devices to 33 million in circulation, based on a new study by VoiceLabs....
Jeff Domansky's insight:
A new marketing channel is born.
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Whether you’re trying to become the next top blogger, or just working in an office, writing is a vital key to success (even if it doesn’t seem like it). New research by Harvard has found that writing is one of the most overlooked, yet vital skills in business. Harnessing the power of good writing can accomplish everything from boosting your productivity to improving your leadership (not to mention it will help you create awesome stories). Luckily, there are some ways to easily improve. Stephen King, one of the world’s most successful authors, isn’t shy about sharing the tricks and tools that helped him sell over 350 million books....
Jeff Domansky's insight:
Great writing tips and recommended reading.
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As young people shy away from leaving voice messages when an e-mail or text message can instantly reach business colleagues, we may have moved beyond the simple answering machine. But for every quotidian and arcane technological marvel, there was a time when it required a gentle, in-depth explanation. Think of the current press for self-driving cars or smart watches. Every new technology has to answer: what it is, how we are supposed to use it, and why we would ever want to use it in the first place. In November 1954, this full-page ad ran in several publications, including Scientific American,Popular Mechanics, and Chemical Engineering News....
Jeff Domansky's insight:
What a great read! Recommended reading. 10/10
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When you're new to marketing, especially on a small team, you might have to do a lot of things at a moment's notice. And when it comes to things like blogging and social media, sure, you've got this. But soon enough, you're being pulled onto design projects. One day you're mocking up an infographic; the next, you're designing an ebook. You feel woefully unprepared -- and that design vocabulary? It can feel like a foreign language. Sound familiar? We've been there -- and we know we're not the only marketers who have, at some point, needed to become fluent in this vocabulary. So we decided to share a larger glossary, to help us all step up our game a bit. By no means is this the be-all-end-all of design terminology, so feel free to add your definitions in the comments as well. Here's what we have, organized alphabetically....
Jeff Domansky's insight:
Uncover the ultimate design vocabulary with HubSpot's guide to the 63 most essential design terms for non-designers.
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It’s a wait and see moment for wrist-worn devices. After a few years of betting heavily on the space, this most recent CES didn’t offer much; save for two or three smartwatch announcements, some partnerships and a couple of middling bands, the industry seems to have largely shifted its focus toward the connected home and the seemingly attainable dream of sticking Alexa in everything. Some of the hesitation on the part of manufacturers no doubt owes much to the delay of Android Wear 2.0 — which really couldn’t have come at a less opportune time, missing both the holiday rush and the biggest tech show of the year. The latest version of Google’s wearable operating system is due out next month — likely February 2. When it arrives, it’ll greet an industry licking its wounds. The disappointing CES was really par for the course following a fairly lackluster — and in some cases toxic — 2016....
Jeff Domansky's insight:
Wherefore wearables? Seems to be wait-and-see according to the experts.
Jeff Domansky's curator insight,
January 22, 2017 12:46 PM
Wherefore wearables? Seems to be wait-and-see according to the experts.
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Employee advocacy is taking corporate communications by stormr. Encouraging employees to be your organization's champions could be the perfect answer to journalists increasingly seeking real stories on social media. Companies like Cisco and Danske Bank are already experimenting with employee social-media takeovers. Don't sack your spokesperson, but it's definitely time to give your employees the forum they deserve....
Jeff Domansky's insight:
Consider the critical risk-reward of employee social media strategies. Not as simple as suggested as many marketing and PR fails show.
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The company is calling it “the largest desktop redesign” since LinkedIn’s inception. It’s largely inspired by the company’s mobile apps, with a cleaner, modern design (as opposed to something that looked like it belonged back in 2006). LinkedIn says its goal is to help you more easily access “the most relevant professional conversations, content and opportunities whether you’re on our mobile app or on our desktop experience.” Tweaked color palette aside, there are a few changes it’s making to achieve this:...
Jeff Domansky's insight:
Well, it's a start...
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NASA, the EPA, and the National Park Service are all rebelling against Trump. Resist and support truth not "alternate facts" by following @RogueNASA on Twitter. Already passed 245,000 followers!