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The Oxford English Dictionary’s word of the year for 2015 was in fact not a word. It was the ‘Face with Tears of Joy’ emoji. This one > 
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Scoop.it!
Every great blog starts with good quality written content that draws readers in and offers valuable information worth sharing. But even if you’ve found a working formula to keep your blog up to speed there are ways to improve it and offer visitors a better, more engaging experience every time. Adding good quality video content can help you to not only draw new readers in but also facilitate access to the information you are providing. There are many benefits to uploading videos on your blog but you should make sure to check a few essential boxes before posting video content in order to be sure that it is tailored to your readers’ needs....
Jeff Domansky's insight:
Video works! Get the picture?
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In this post, I’ll explain in detail the eight most important skills needed for effective content promotion. If you recognize all these skills in your own work, you’re probably doing pretty well. If you see you’re lacking a few of these skills, I’m going to show you exactly how to acquire and develop them. Are you ready to put your skills to the test? If so, let’s dive in....
Jeff Domansky's insight:
The bar has been raised. Creating great content isn’t enough anymore if you want your content marketing to be successful.
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Facebook is an integral part of a successful social media strategy. To make your brand shine avoid these Facebook marketing mistakes. Facebook can take your business to the next level but it can also be the reason for your downfall.Facebook marketing blunders. Here is how some brands have ruined their own image through poor (silly) Facebook marketing....
Jeff Domansky's insight:
Jeff Bullas offers key Facebook tips and pitfalls to avoid.
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Each year on this day, I make it a point to listen to Dr. Martin Luther King Jr.’s great "I Have a Dream" speech. It's electrifying every single time.The content of Dr. King's speech, his inspiring presence, and the moment in history all came together to make the iconic "I Have A Dream" speech the defining moment of the American Civil Rights Movement. But there are several other reasons why this speech, delivered over 50 years ago, remains an example of one of the best speeches in American history. Since part of my job is to help people become better presenters, I've noticed several techniques that we can all learn from and be inspired by in this magnificent speech....
Jeff Domansky's insight:
A closer look at one of the greatest speeches in American history offers inspiration for anyone trying to motivate a crowd.
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Traditional content has flooded the Internet and is starting to feel stale. Admit it – how often do you find yourself briefly skimming an article only to move on within seconds to something new? Brands are coming to terms with this reality, fostering tools that engage their audiences in an activity – answering quizzes, watching clips, or exploring scenarios. It’s the perfect way to capture the audience’s attention from the get-go. It can challenge individuals to think and respond – snoozing is no longer the preferred option. Let’s take a look at these interactive content tools that promise to engage the socks off your audience....
Jeff Domansky's insight:
Static text doesn’t garner the attention it once did. Your audience wants to be part of the action – answering quizzes, picking their favorites, and contributing their insight to your content. Here are four tools to get started.
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According to the Content Marketing Institute’s B2C Content Marketing 2015: Benchmarks, Budgets, and Trends, 62% of content marketers look at their website traffic when measuring success. Additionally, 39% believe that content marketing SEO rankings are crucial. Despite the importance of SEO, content marketers still have trouble mastering it. It requires them to tip toe around Google’s frequently shifting guidelines, and approach the goal of ranking high from a variety of angles. There is no set method that’s been mastered; instead, content marketers have to throw a bunch of darts and hope they make a bulls eye. The only way to have a chance at ranking high is to keep up with Google’s standards and find out what has worked for others. The following is some of the latest advice on how to improve your company’s content marketing SEO....
Jeff Domansky's insight:
Content marketing SEO (search engine optimization) is still a major priority for marketers across brands.
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You don’t need to be a good designer, public speaker, or writer to design a powerful PowerPoint presentation. Here are a few helpful tips! Via Baiba Svenca
Jeff Domansky's insight:
Very useful design tips for better PowerPoint presentations.
Jayne Courts's curator insight,
January 19, 2016 4:37 AM
This is quite appropriate for me because I am at present writing some training courses using PowerPoint. Take a look at http://humaninterfacepublications.co.uk to see what is coming in 2016!! 
Jamie Fulcher's curator insight,
January 21, 2016 5:10 PM
Great tips on planning and engaging your audience. 
Wendy Zaruba's curator insight,
February 2, 2016 10:23 AM
Great tips for creating that Presentation in 5 easy steps.
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There are probably thousands of styles of tattoos around now, with talented artists creating their own every day. But a lot of those designs are adapted from certain historically popular styles — many of them decades or even centuries old. Here are ten of the classic styles of tattoo art, the ones you definitely want to know before you start getting into tattoo design. Clients may not be able to use the exact terminology of what they want, but in all likelihood they’ll have one of these in mind already when they come to you with a design, and you’ve got to know how to give it to them....
Jeff Domansky's insight:
Before you start down that road of getting inked (or designing someone, make sure you know these 10 essential tattoo styles!
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Landing pages are often the most effective means of getting customers to a product. Rather than a traditional website (with multiple tabs and in-depth content), the landing page is usually a stripped-down, single page that’s specifically made for potential customers to “land on” and convert. To achieve this, these pages utilize a CTA, or “call to action”, that encourages visitors to complete an immediate action – such as downloading an app, submitting an email or purchasing a subscription. Done correctly these pages can revolutionize online marketing efforts. Check out some of these awesome examples from our site and get ready to come in for a landing!...
Jeff Domansky's insight:
Discover some of the best landing pages created on 99designs.
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We’re so excited to have finished 2015 off with a bang! Last December, we ran the third certification contest for Logo & Web. See below for the contest’s top 20 entries and find out why Jimdo’s multi-talento Brent Gummow thinks they out-shined their competition.Let’s start with the winner:...
Jeff Domansky's insight:
Check out the top 20 Logo & Websites from Creative Edge's third Jimdo certification contest and find out why they outshone their competition.
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It's fair to say that 2015 has been an explosive year for infographics. Thanks to viral posts that explore everything from the risks of drinking diet coke, to quick funny hits exploring the creative process, the last twelve months have seen some amazing data visualizations. Unsuprisingly, some of the most beautiful and educational infographics in 2015 have been all about design, so we've collected 10 of the best below to round off your year and kickstart your creativity for 2016....
Jeff Domansky's insight:
Creative Bloq rounds up the biggest design infographics from the last year in this info-stuffed list.
Jeff Domansky's curator insight,
January 16, 2016 2:51 AM
Creative Bloq rounds up the biggest design infographics from the last year in this info-stuffed list.
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What happens when you hire creative writers to make up stories about cheap trinkets, and they post these stories along with the items online for sale? This was exactly what Rob Walker and Joshua Glenn did back in 2009 as part of their storytelling experiment, Significant Objects. Significant Objects was a literary and anthropological experiment that “demonstrated that the effect of narrative on any given object’s subjective value can be measured objectively.” For this experiment, Walker and Glenn asked 100 creative writers to invent stories about $129 worth of items and then sold them on eBay to see if the stories enhanced the value of the objects. In case you were wondering how the experiment went: the net profit was $3,6 million -- a 2,700-percent increase in final markup....
Jeff Domansky's insight:
Michael Brenner writes: Want to drive sales? Dump the big data, and start telling stories your customers can really connect to emotionally.
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If 2015 was the year of video marketing, 2016 is primed to be the year for smarter, integrated digital strategy. According to a Gartner survey, marketers no longer see digital as a distinct marketing discipline and marketers are moving to “digitally led business models.” In other words, brands are planning to increase their investment in digital commerce in an effort to make a clearer connection between digital marketing spend back and business revenue. So what trends will drive digital marketing success in 2016? Brendan O’Kane, CEO and founder of digital marketing platform OtherLevels, points to convergence, “smarter” machine learning and a focus on developing high quality content as the engine behind digital marketing performance this year....
Jeff Domansky's insight:
Using the right tools to develop comprehensive user profiles, automate daily tasks and create personalized messages are key to integrated digital campaigns.
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Any marketer trying to sell something or get an article read cannot afford to ignore Pinterest. The social bookmarking platform is fast competing with Google as it becomes the number one visual search engine. But unlike Google, Pinterest users are typically not idle searchers. They come to Pinterest with a mission, more often that mission is to find things to buy and learn. According to a report by Ahalogy, 86% of people on Pinterest everyday have used Pinterest while online shopping. They also spend more on average than users of other social networks. A study from Comscore found Pinterest users spend twice as much as the average social media user....
Jeff Domansky's insight:
Here's why Pinterest is more a pretty face.
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Do you want more visibility from your Pinterest marketing? Are you looking for ways to get your pins and boards seen by more people? There are some quick and easy tactics you can use to help more of the right people find and share your content on Pinterest. In this article you’ll discover how to increase the visibility of your content on Pinterest....
Jeff Domansky's insight:
Are you looking for ways to get your pins and boards seen by more people? Discover how to increase the visibility of your content on Pinterest.
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Martin Luther King Jr. seems more legend than man. But if we peer into Dr. King's life, we can see that he was more and less than myth: a person with interior complexity and exterior grace beyond what a textbook can tell you. So let's get to know his intense, hilarious, and prescient sides below. HE WORKED WITH HIS ANGER MLK was a person, which means he had a range of emotions, just like the rest of us. But, as we've mentioned before, the highest functioning people exercise what psychologists call emotional agility, where you notice an emotion like anger when it arises and then choose a response—rather than suppressing it or getting overwhelmed....
Jeff Domansky's insight:
A look at the little-known depths of anger, humor, and insight of the famous leader.
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You probably took great care in choosing the actors, voice-over artists, and presenters to make your video successful, but to really get the most out of videos you have to start with a great script. As an actress, voice-over artist, presenter, and copywriter I have a unique perspective. While some scripts are truly brilliant, many are overly complicated, jargon-heavy, or simply try to do too much. By following a few simple rules you can write scripts that will allow your talent to get your message across more clearly, concisely, and creatively. You also can avoid costly delays in the recording studio or on set, while getting the best performance possible....
Jeff Domansky's insight:
Learn how to write better video scripts with these eight tips and maximize the work of your voice and acting talent.
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Seventy-six percent of B2C marketers report using content marketing, yet only 37% say their strategy is actually effective. Blindly pursuing content marketing and hoping it works isn’t a useful strategy. In the early days of social media, a single tweet could be heard around the world. Brands just had to show up and chat, post a few coupons, engage with whatever audience happened to be hanging around, and their content would practically share itself. Today’s consumers are savvier and more discerning about what they pay attention to. Content fatigue overwhelms the masses, and it’s tough to attract the attention of your audience, let alone convert customers.It’s not a revolutionary concept that you need a content strategy to succeed in marketing. But what does that actually look like? With rapid shifts in marketing trends, and the availability of new technology to track engagement and automate communication, it’s more important than ever to figure out how your content marketing plan works. Here’s how to get started....
Jeff Domansky's insight:
Useful tips on how to build your content marketing strategy.
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This post will show you live case studies of four services that bloggers like you are offering and earning handsomely. But before I tell you the services you can offer, I want to share 3 blogging steps to ensure that you’re perceived as an authority in your niche. Following these steps will distinguish you from your peers....
Jeff Domansky's insight:
Neil Patel shares tips to help you sell your consulting services better.
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When thinking about web design, you must consider the full spectrum of possibilities that the internet presents. Done boldly, designers can push the limits of human interaction and imagination on a global scale – as is often seen with edgier industries, such as creative agency websites. In this article, we’ll boil down some of the most prominent web design trends emerging in 2015. It is here that we can find true innovation and new opportunities – a few of which may completely change our understanding of a “modern website”....
Jeff Domansky's insight:
99Designs boils down 13 of the most prominent web design trends emerging in 2015. Will they change your understanding of a "modern website"? You be the judge.
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It is natural to look at brilliant designs by Paul Rand, Saul Bass or David Carson and to want to create designs like that – or even to want to be as great as them. This inspiration is what has reeled many of us into the field of graphic design. For some, it leads nowhere. For others, it unearths a true passion for design and occasionally it brings a brilliant designer into the limelight. Inevitably, greatness is a status that occasionally churns in the back of a graphic designer’s subconscious. This article brings the concept of greatness to the forefront and breaks it down by looking at commonalities between the all time great graphic designers; both in talent and fame. This list is a good starting point for anyone questioning their status in graphic design....
Jeff Domansky's insight:
Greatness, especially in the creative field, can be tough to define. Here we break it down by looking at the commonalities between famous graphic designers.
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As we prepare for another exciting year of design, let’s take a look back at some of the best 2015 content from The Creative Edge…
Jeff Domansky's insight:
Creativity with your coffee! Recommended reading. 10/10
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As Scott Donaton argued in a recent Co.Create post, other brands should learn this lesson as well as Coke has. "The challenge is clear by now," Donaton writes, "Intrusive, interruptive, self-centered marketing no longer works the way it once did, and its effectiveness will only continue to diminish in the social age. The question is what will replace the legacy model. There’s a one-word answer: stories." Story is the answer for two reasons, both of them backed by compelling science. First, because people are naturally greedy for stories, they have a unique ability to seize and rivet our attention. Second, stories aren’t just fun escapism—they have an almost spooky ability to mold our thinking and behavior. In this post, I’ll describe the science behind the attention-seizing power of stories, leaving their molding power for a follow-up post....
Jeff Domansky's insight:
Author Jonathan Gottschall discusses the science of storytelling not just escapism, stories have real power to hold human attention and shape our actions.
Thủ Thuật Game - Fun24h's curator insight,
January 19, 2016 5:32 AM
Tải game avatar http://fun24h.mobi/tai-game-avatar/
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It's advice we've all heard before: Want to be compelling? Tell a story. Tap into the eons-old human compulsion to craft a narrative, say what happened, spin a yarn. That’s sound advice. But on a practical level, anyway, it's like telling someone, "Hey, be funny." And while just about anyone can go through the motions and tell you a joke, chances are you only know a handful of people who can really make you laugh. It's much the same with telling stories in business environments. We tell stories all the time in social settings, just for the fun of it. But those run-of-the-mill narrative chops don't always serve us well when we step into meetings and give pitches and deliver presentations. And for leaders who've risen through the ranks for their analytical skills or happen to be second-rate storytellers even at cocktail parties, the challenge is all the greater. These three techniques are for them....
Jeff Domansky's insight:
3 tips to help you tell stories better.
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Personally, I hate them but what do I know?