 Your new post is loading...
Your new post is loading...
Scoop.it!
Do you use Twitter to find prospects? 
No comment yet.
Sign up to comment
Scoop.it!
That’s when we decided something had to change. If we were going to continue to produce Slideshares, we had to do something different.
Jeff Domansky's insight:
Wishpond offers practical tips on getting great results from Slideshare.
Scoop.it!
The 4th of July is here, and it’s time to celebrate! Bring out that grill and get ready for a crazy independence day cookout! Go purchase big, loud, and colorful fireworks, and color the night sky with a dazzling spectacle of lights! But with all the fun and festivities, be sure to take some time to remember why we celebrate this momentous day. Are you excited? We hope so, because this Independence Day is going to be AMAZING. To help you get in a celebratory spirit, we present to you these 25 4th of July Fun Facts That Will Make You Want To Celebrate
Jeff Domansky's insight:
More Fourth of July fun!
Scoop.it!
American flag? Check. Hot dogs? Check. Fireworks? Triple check. Fourth of July can’t be celebrated without seeing red, white and blue everywhere. Probably the most important Fourth of July feature is the U.S. flag. - 63.9% of people own a U.S. flag - $4.4 million was spent on imports of U.S. flag, the vast majority of which came from China ($4.3 million). There is $6.77 billion in planned spending on Fourth of July food, and it just so happens that July is National Hot Dog Month. The National Hot Dog and Sausage Council says that out of an estimated 20 billion hot dogs consumed by Americans each year, 155 million are consumed on July 4....
Jeff Domansky's insight:
Fourth of July by the numbers add up to a big celebration.
Scoop.it!
Over 22.8 million cases of beer were sold in 2014 during Fourth of July weekend, including two million cases of craft beer, according to IRI Infoscan data. These numbers are expected to shoot even higher in 2016, due in part to a marketing campaign by Anheuser-Busch (BUD). The beverage company is replacing the word ‘Budweiser’ with ‘America’ on its 12 oz. bottles and cans throughout the summer until Election Day. Americans enjoy an estimated 150 million hot dogs on the 4th, enough to span D.C. to L.A. over five times. In peak hot dog season, which stretches from Memorial Day to Labor Day, Americans typically consume 7 billion hot dogs, making for 818 hot dogs consumed every second. Contributing to these figures are the 20 participants in Nathan’s Hot Dog Eating Contest (NATH), which occurs on New York’s Coney Island every July 4th. The current world record holder is Joey Chestnut, who ate 69 hot dogs in 10 minutes in 2013. That adds up to a whopping 20,010 calories, 1,173 grams of fat and 48,990 milligrams of sodium. The nation’s largest pyrotechnic display is Macy’s 4th of July Fireworks in New York City, consisting of over 56,000 effects and celebrating its 40th Anniversary this year. The city expects 3 million people will watch this year’s show. Overall, IBISWorld expects retail sales of consumer fireworks to reach $710 million during this holiday season....
Jeff Domansky's insight:
July 4th adds up to a heck of a party if you look at the numbers.
Scoop.it!
Being recognized as a Creative Thought Leader in your niche takes you from being “just another expert to expert” to being someone who really stands out.
Jeff Domansky's insight:
Laura West has 60 ideas on how to be a creative thought leader and she uses a cool Prezi to illustrate.
Scoop.it!
The shift in focus to paid social media content is redefining, yet again, the role of the PR professional—a topic that Kellis will dive into in his opening Wake-Up Call session at PR News' Big 4 Social Media Summit, which will be held in San Francisco on Aug. 10. In a way, paid social is bringing public relations full circle.
Jeff Domansky's insight:
Earned media impacts PR's role once again.
Scoop.it!
Shoppers are warming to beacons and virtual reality.
Jeff Domansky's insight:
Shoppers say bring on the in-store coupons and perhaps some maps.
Severine Tezier's curator insight,
September 18, 2016 3:42 AM
Shoppers say bring on the in-store coupons and perhaps some maps.
Scoop.it!
Members of retailers’ customer loyalty programs generate between 12 percent and 18 percent more revenue for retailers than do customers who are not members of the loyalty programs, according to new research from Accenture Interactive. Via Douglas G Hall
Jeff Domansky's insight:
Members of customer loyalty programs generate more revenue for retailers than non=members.
Doug Hall's curator insight,
June 30, 2016 11:39 PM
Accenture research shows loyalty program members generate more retail revenue than nonmembers.
rodrick rajive lal's curator insight,
July 1, 2016 1:41 AM
Customer loyalty programs not only build up a customer base but also ensure loyalty, that is as long as the program continues to be run effectivley. Business houses, retailers and manufacturers will find it advantageious to spend time developing customer loyalty programs that go beyond the one or two years limit!
Scoop.it!
![Les 88 buts de l'Euro sur notre carte [The 88 goals of the Euro on our map] | Public Relations & Social Marketing Insight | Scoop.it](https://img.scoop.it/w3vKwDZLm04_O8BEnndW1Tl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
From
www
Note: the original of this is from a French daily newspaper - RTSR - and I've used Google Translate to provide a rough English translation for those who don't speak French. Apologies, I can read French but can't translate it. The 88 goals of the Euro on our map The long shots that hit remain exceptions. Of the 88 goals scored during the Euro, only 13 were scored from outside the penalty area. The fifteen were from within the area of 6 meters. Besides the three autogoals, almost a goal was scored on two of the right foot (40), a third of the left foot (28 ) and a fifth of the head ( 17). Moreover, few free kicks have allowed players to beat the guards. All details in our infographic. Click on the dots to review goals....
Jeff Domansky's insight:
This infographic really shows the possibilities of interactivity. When you click on the the dot of each Euro goal, the actual video clip is played below. Very cool!
Scoop.it!
Kmart was once one of America's leading discount retailers. But its sales have been tanking for years, and now it's closing dozens of stores. At its peak in 2000, Kmart raked in $37 billion in sales and had 2,156 stores. Since then, Kmart's sales have dropped 72% to $10 billion. It now has just 941 stores, with plans to close nearly 70 more by next month. We went to a Kmart store in Richmond, Virginia, to find out why it's losing customers....
Jeff Domansky's insight:
Here's what happens when managers don't manage - staff don't care! And why should customers? What a bloody disaster! Senior management should be ashamed of themselves and shareholders angry.
Doug Hall's curator insight,
June 30, 2016 2:19 PM
What a shameful example of what happens when managers don't manage – staff no longer care. Senior management of Kmart should be ashamed of themselves for not presenting stores properly and not hiring store managers to get the job done. And shareholders should be irate! It's way too late to turn this Titanic around.
Scoop.it!
Snapchat is now known as a platform for individuals and brands -- one that allows users to create quick, lighthearted, and even educational video content without using valuable production resources. For brands, this means a new opportunity to show off their culture, share knowledge, and connect with their audience in a new and exciting way. After reporting more than 100 million daily active users, and over 8 billion video views a day, we decided to give it a go: The official HubSpot Snapchat account launched in March 2016. And while we're still getting our feet wet, we've already learned a lot about executing and iterating a successful Snapchat business strategy. To help you get started, we've detailed everything we've learned (so far) below. We'll start by going over the basics -- how to set up an account, create a Snap, leverage effects, etc. -- and jump into some tips after that. ...
Jeff Domansky's insight:
Learn the basics of how to leverage Snapchat for your business -- along with tips from HubSpot's account.
Scoop.it!
But what is growth hacking really? I like to define it as any strategy that helps your brand grow and reach new audiences quickly and efficiently. The term growth hacking itself might be a new one, but the strategies have been around for a while. The lifespan of a new business, brand, or startup is short. We must grow and expand quickly if we plan on sticking around for the long term. If you’re a new business looking to grow rapidly then you need proven tactics to back you up month after month. You need to growth hack. Add these five growth hacking strategies to your marketing strategy and watch your audience grow by leaps and bounds....
Jeff Domansky's insight:
You need to add these 5 proven growth hacks to your marketing mix.
|
Scoop.it!
Do you want to build visibility on LinkedIn? Discover five free ways to showcase yourself and your work to the people you want to connect with on LinkedIn.
Jeff Domansky's insight:
Here's how to use LinkedIn to build your network and brand.
Jeff Domansky's curator insight,
July 4, 2016 11:23 PM
Here's how to use LinkedIn to build your network and brand.
Scoop.it!
Content curation is one of the best ways for businesses to keep their audience constantly engaged on social with minimum effort.
Jeff Domansky's insight:
Here's a practical guide to using content curation to gain profile for your small business
Scoop.it!
Rumor has it there’s a memo on the Declaration of Independence. To many revelers, the Fourth of July is an excuse to relax under the hot sun with cold beers while indulging in high-calorie foods, but the history of America’s Independence Day is richer than anything on their holiday bill of fare. Here are 15 fun facts about the U.S. birthday likely to surprise family and friends...
Jeff Domansky's insight:
14 fun Fourth of July facts. Celebrate!
Scoop.it!
A cookout of Americans’ favorite foods for the Fourth of July, including hot dogs, cheeseburgers, pork spare ribs, potato salad, baked beans, lemonade and chocolate milk, will cost slightly more this year but still comes in at less than $6 per person, according to American Farm Bureau Federation (AFBF). The AFBF informal survey reveals that the average cost of a summer cookout for 10 people is $56.06, or $5.61 per person. Although the cost for the cookout is up slightly (less than 1%), “Prices in the meat case are starting to look better from the consumers’ perspective. Retail ground round prices are trending lower,” AFBF economist Veronica Nigh noted, pointing to the nation’s cattle inventory and commercial beef production, which continue to rebound from dramatically low levels in 2014 and 2015...
Jeff Domansky's insight:
Average cost of cookout this holiday rises slightly to $56.06 for 10 people but is still under $6 per person.
Scoop.it!
From
nrf
The average family will spend about the same on Independence Day cookouts and picnics this year as last, but with more Americans celebrating the holiday, total spending should be slightly higher, according to the National Retail Federation’s annual survey conducted by Prosper Insights and Analytics. The survey found that an estimated 214 million people plan to celebrate the holiday, which will result an expected total spending of $6.8 billion, up 1.4 percent from last year. Consumers will spend an average of $71.34 per household on food for barbecues and picnics, essentially unchanged from last year’s $71.23. Among those surveyed, 65 percent plan to attend a cookout/barbecue/picnic while 43 percent will watch fireworks or join another community celebration and 12 percent will attend a parade....
Jeff Domansky's insight:
214 million people plan to celebrate July 4th.
Scoop.it!
With so much to do, how can we cut through the clutter and focus on creating fresh content that really resonates with the audience we’re trying to reach?
Jeff Domansky's insight:
Three great tips to content marketing success from Joe Staples.
Victoria Phillips's curator insight,
July 3, 2016 5:32 PM
This article is about what you need to do to have good attractive content on your social media sight. It highlights putting time into different ideas, keeping up with social trends, and working within multiple channels. I just thought Coca Cola's 70/20/10 rule was interesting because they focus a lot on experimenting with different things and they are also successful so there must be a correlation.
Scoop.it!
Long before America ran on Dunkin’, it ran on Bulova. In fact, “America runs on Bulova” was the only copy -- spoken as a voiceover with a simple graphic of a Bulova watch represented on a map of the U.S. -- that was also the first TV commercial ever aired 75 years ago today.
Jeff Domansky's insight:
Now that's a cool clip of advertising history. At $9 to air it, the cost per thousand was terrific!
Scoop.it!
With more than 1.65 billion monthly active users, Facebook is a major player in the world of social networking. Businesses looking to market using Facebook have one major tool at their disposal: the Facebook Page.
Jeff Domansky's insight:
Great lessons from these Facebook business pages highlighted by HubSpot.
Scoop.it!
There sure is a lot you need to remember when working with WordPress theme files.
Jeff Domansky's insight:
Here's a handy WordPress cheat sheet that she'll refer to time and again.
Scoop.it!
Twitter is looking to get small business owners more involved in its service with its latest standalone app. Similar to tweet-tracking platforms Tweetdeck and Hootsuite, the new Dashboard app lets businesses monitor chatter about products, key words or hashtags that might escape direct "@" mentions. They can also schedule a lineup of tweets, see a more detailed readout on how tweets perform and even get auto-generated suggestions for potential messages. For instance, the app could surface a praising tweet from a customer that a business might have otherwise missed, then prompt the brand to retweet it or respond in a certain way. While bigger brands with dedicated social media teams have access to more sophisticated tools through Twitter's partnership program, the free app is geared towards small and medium-sized companies that are just interested in the condensed, easy-to-use basics....
Jeff Domansky's insight:
The free, new Twitter tool lets brands track mentions and schedule tweets. Definitely worth checking out!
Scoop.it!
Snapchat, the one-to-one messaging app with more than 150 million daily active users, has earned a reputation for fast growth and innovation. But despite its success, it isn't the most user-friendly app I've ever played around with. Many of its best features are so buried within the app that a lot of people don't even know they exist. In March 2016, Snapchat added even more features in their release of a new version, and some of these features have totally reshaped how people use the app in the first place. For example, did you know that you can use Snapchat to make a live video call? Or that you can add emojis to your Snapchat videos -- and make it so they move and scale with specific objects? What about the trick where you can save data by turning the app on to "travel mode"? There are a whole lot of cool things you can do with Snapchat that you may not have known about. But before we jump into them, it's important that you know the basics. Already have the basics down? Read on for some more advanced tips and features. Note: Before getting started, make sure you're operating on the latest version of Snapchat. At the time of posting, the latest version is 9.33.0.0....
Jeff Domansky's insight:
Here are 15 lesser-known tips and features in Snapchat that you may not know about, from live video chatting to "pinning" emojis to objects in videos.
Scoop.it!
You’ve just poured your heart and soul into creating an epic blog post your audience is sure to love. You’ve clicked the “Publish” button…Now what? It may be tempting to leave it at that and move on to the next project. You’ve got more blogs to write, more topics to cover, and more content to produce, right? Hold on a minute. Publishing a blog post and quickly moving on to the next one is a waste of your efforts. Doing so will minimize the impact of your content and its true potential. If you want to increase the exposure and circulation of your blog content, implement the following 14 tactics I’ve found to be insanely effective. ...
Jeff Domansky's insight:
Neil Patel shares 14 valuable blogging and content marketing tips.
|
Smart tips for prospecting on Twitter by setting up a simple RSS feed. Recommended reading. 9/10