Story Notes From Hell sounds like it could be any struggling screenwriter’s snarky and solipsistic blog, but it’s something much better. It’s a collection of real-life excerpts and dialogue collected by an anonymous screenwriter.
Transmedia has become one of the hottest buzzwords in the entertainment and advertising world, gradually reshaping the way we engage with stories of all kinds.
There was bold talk right after 9/11 that TV would emerge from this trauma sadder but wiser. That TV would be steeled with a higher sense of purpose than had characterized it the previous half-century.
Comic-Con inspired me to dream bigger. Standing there in a room with tens of thousands of movie fans — a single crowd bigger than the entire lifetime audience of most independent films — I realized I’d set my sights too low.
Daniel Defoe survived one of the fiercest storms in British history to write the first substantial work of modern journalism and, 16 years later, Robinson Crusoe.
The Green Ops site will be supported by an above-the-line media campaign with all the elements of a blockbuster launch, including cinema trailers, movie posters with QR codes, outdoor and radio, online advertising and TV spots.
Kiwi Bank is launching their new marketing campaign called EasySwitch through The Green Ops site. The purpose of this campaign is switching process easy and hassle free.
Ron Howard and Brian Grazer’s in-development adaptation of Stephen King’s The Dark Tower series may be off the table at Universal, but they’re still intent on putting their ambitious transmedia project into production. Eventually.
... with transmedia’s multi-platform outreach approach, people can engage with your story on a deeper level than any single platform allows, opening the door to a more immersive, collaborative experience.
Say what you will about QR (Quick Response) codes: they are just a fad, they will be forgotten once augmented reality takes hold or they’re just an extra step in inputting a URL but they are here and people are enjoying using them, so make the most of them!
He is responsible for protecting and growing the Disney brand, encouraging the creation of characters that can be distributed to consumers across a wide array of platforms (movie theaters, television, the web, digital devices, stage, CDs, theme parks, cruise lines, resorts, consumer products) and monetized around the world.
The Adventures of The Electric Company on Prankster Planet is a really good example of both transmedia and serious games for kids. It expands the story experience for its audience, as well as providing a fun learning environment.
Gene’s Journal® is the untold, true story behind the adolescent years of Gene Roddenberry. It was during these years that Gene was continuously abducted by aliens for the extraterrestrial purpose of studying human beings – all of his experiences recorded faithfully in his boyhood journal.
To get content containing either thought or leadership enter:
To get content containing both thought and leadership enter:
To get content containing the expression thought leadership enter:
You can enter several keywords and you can refine them whenever you want. Our suggestion engine uses more signals but entering a few keywords here will rapidly give you great content to curate.