Redacción de contenidos, artículos seleccionados por Eva Sanagustin

Learn how to get more subscribers and sales by optimizing your headlines. Headlines have a direct impact on your bounce rate, time on site, and conversions.

¿Quieres mejorar el SEO de tu web o blog? Con esta lista de tareas, en 30 días podrás mejorar tu posicionamiento en los buscadores. ¡Prueba el reto!

A simple set of specific things makes the difference between good and great content. Having that list of specific things in front of you will make it easy to include them all.
That’s what you have now. A complete checklist of items to include in a great piece of content.
So before you push the publish button, ... Read More >

To review the next headline you write from the perspective of an editor who is focused on audience engagement, ask yourself these three simple questions.

22 Ways To Keep Creating That Sometimes Work

Sometimes content marketers have to deal with a lot of emptiness, and turn all that blank space into content that attracts, and engages, and converts.

Do you know what sensory words are? Follow this quick tutorial to see how you can write more powerful web copy by evoking the five senses.

There is of course a lot of discussion about content and what does and doesn't work online. Is long-form the key? Does short-form content have a role to play?

Do you know how to write a blog post into that captivates your audience? Follow these tips to get more people reading your posts right to the end.

Does writing microcopy need to be considered an essential part of the design process? Most definitely, yes. Rade Brujić explains why.

What is a copywriter? Copywriting's more than having a way with words. It's about thinking, listening, empathising, persuading and making music. 

One of the things that can have a huge impact on your sales conversion rates is your copy. By copy I mean the actual words that you use to share your message with your audience and compel them to buy. And you use copy on your website, in your emails, on your sales landing pages and so

Coming up with a catchy title that will entice people to click on it to read your work. If you are simply spamming people, they will consider your content to be “clickbait” and will be more wary in the future. According to CopyBlogger, eight out of ten people will read a title but two of those …

3 Simple Tricks to Creating Good Copy Any Time You Need It

Get our blog post checklist and learn about the process we use to publish great articles every time to help navigate the tricky waters of content marketing

Me dedico a casar palabras aunque suele ser más fácil de entender decir 'juntar palabras'.

If you’ve tried (and failed) at blogging, don’t feel bad. You’re not alone. Creating content, especially good content, is har

Are you overwhelmed with all the elaborate moves in the lead generation buyer-seller dance? Don’t be – here are the three recurring steps to perform. The waltz is one of the most beautiful and admired of all ballroom dances. To the neophyte dancer, the waltz, like many dances can seem complicated and difficult to perform. […]