Redacción de contenidos, artículos seleccionados por Eva Sanagustin
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Redacción de contenidos, artículos seleccionados por Eva Sanagustin
Artículos sobre redacción de contenidos online, copywriting y webwriting recopilados Eva Sanagustin, redactora web freelance
Curated by Eva Sanagustin
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March 26, 2013 5:46 AM
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E-WRITE | The Bite, The Snack, And The Meal: How To Feed Content-Hungry Site Visitors

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March 21, 2013 2:46 AM
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7 Simple Steps to Writing Great ‘How To’ Content on Your Blog : @ProBlogger

7 Simple Steps to Writing Great ‘How To’ Content on Your Blog : @ProBlogger | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Yesterday I announced our 'How To…' group writing project and issued readers of ProBlogger with the challenge to go away ...
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March 20, 2013 10:55 AM
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5 herramientas contra el plagio

5 herramientas contra el plagio | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Si el plagio es un problema en tu site tienes dos formas de tomarte las cosas: o bien tomas cartas en el asunto y utilizas todas las herramientas posibles para detectarlo y solventarlo, o bien, como escribimos hace un tiempo, simplemente le ves la...
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March 20, 2013 4:50 AM
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Why You Should Map Out Your Site's Information Architecture | distilled

Why You Should Map Out Your Site's Information Architecture | distilled | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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March 18, 2013 3:09 PM
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Why Next Level Content Needs A Managing Editor | Convince & Convert

Why Next Level Content Needs A Managing Editor | Convince & Convert | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Learn how to make your content work harder for you by hiring a Managing Editor to edit, schedule, write, and promote your content.
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March 12, 2013 10:22 AM
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11 Tips to Breaking Bloggers Block Through Solving Reader Problems : @ProBlogger

11 Tips to Breaking Bloggers Block Through Solving Reader Problems : @ProBlogger | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Have you ever had bloggers block? If so - you're not alone. Almost every blogger I've ever asked has admitted ...
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Scooped by Eva Sanagustin
February 27, 2013 12:58 PM
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The Absolutely Foolproof Blog Post Checklist

The Absolutely Foolproof Blog Post Checklist | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it

Ever publish a blog post only to discover some glaring mistake you made, some thing you completely missed?

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Scooped by Eva Sanagustin
February 26, 2013 11:46 AM
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Portent's Content Idea Generator

Create amazing titles with Portent's Content Idea Generator
Lydia Gracia's curator insight, February 27, 2013 5:30 AM

A pity that is only in english! Funny tool to find ideas, just a global semantic meaning is missing, on my opinion

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February 26, 2013 3:51 AM
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Short and Sweet | Content Rules, Inc.

Fact: Long sentences can be difficult to read.
Fact: Long sentences can be difficult to translate.

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Scooped by Eva Sanagustin
February 25, 2013 10:50 AM
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Aligning Non-Marketing Content With the Buying Journey

Aligning Non-Marketing Content With the Buying Journey | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
There’s no doubt that communicators are in content overdrive these days. Content is the fuel for social conversation, search engine visibility and e-mail campaigns. Potential customers seek educati...
Martin (Marty) Smith's curator insight, February 25, 2013 11:36 AM

How Tos of An Enterprise Content Marketing Strategy
This article is a little on the dry side for my taste. Dry doesn't mean it is inaccurate. As content marketing becomes an enterpise idea we are seeing a trend of posts about how to control it, how to scheudle greatness. 

Good luck with that. I agree with the concept of thinking strategically about content marketing even as I know the best way to make it pay is to do it, to love sharing your most important and intimate truths.

Sure there is a role for caution and careful planning, but make sure you don't squeeze out the juice you try to drink. Leave some room for "magic happens here" and adopt some of these ideas. Remember you get better at anything BY DOING IT and you become great only when you risk real things, things that can be LOST and can hurt in their losing. 

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February 24, 2013 7:06 AM
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Aprende a escribir tweets irresistibles #Twitter

Aprende a escribir tweets irresistibles #Twitter | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
¿Para qué usas Twitter? Hay muchos motivos diferentes, casi tantos como personas que lo usan, de hecho, en mi libro Twitter para torpes, hablo de unos 69 usos... algunos muy poco habituales, como: ...
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February 23, 2013 5:25 AM
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That's Not What I Wrote! What to Do When You're Heavily Edited

That's Not What I Wrote! What to Do When You're Heavily Edited | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Ever opened up a magazine all excited to see your work -- but it was edited beyond recognition? Here's what to do when that happens...
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February 22, 2013 6:34 AM
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Are You Missing Out on These 3 Ways to Write the Perfect Article Ending?

Are You Missing Out on These 3 Ways to Write the Perfect Article Ending? | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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February 22, 2013 6:19 AM
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Writing basics: how to write a lead

Writing basics: how to write a lead | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
The lead is one of the main building blocks of writing. Here are 7 types of leads, all of which will leave readers wanting more.
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February 21, 2013 4:16 AM
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Why Your Editor is Your Friend by @belllindsay | Spin Sucks

Why Your Editor is Your Friend by @belllindsay | Spin Sucks | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Whether you're a blogger, copy-writer or author, a great editor is a treasure to have around. Here are some key ways an editor will enhance your content.
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February 19, 2013 3:13 PM
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12 Months of Content Marketing Ideas for SlideShare

12 Months of Content Marketing Ideas for SlideShare | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
What's keeping marketers from leveraging SlideShare for content distribution? If it's the content itself that you lack, get started with these content marketing ideas for a year's worth of monthly ...
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February 19, 2013 3:38 AM
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17 Types of Content That Google Will Eat Up

17 Types of Content That Google Will Eat Up | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Content - Just what the title says... along with an infographic and a host of examples, illustrations, and explanations.
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February 17, 2013 4:25 PM
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How To Write A Landing Page For Readers, Scanners and Bottom-Line Viewers

How To Write A Landing Page For Readers, Scanners and Bottom-Line Viewers | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
It doesn't matter how good your offer is, if no one reads it, it can’t convert. That’s why you need to write your landing page for all types readers.
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February 17, 2013 1:19 PM
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The Art of Writing Great Twitter Headlines

The Art of Writing Great Twitter Headlines | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Twitter has become the place for sharing content links. If your content catches attention on Twitter and spreads, suddenly you’re getting significant traf
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February 15, 2013 5:23 AM
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The 7 Steps to Writing Any Blog Post

The 7 Steps to Writing Any Blog Post | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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February 11, 2013 10:54 AM
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Keep writing: programa para motivarte a escribir - Tinta al sol

Keep writing: programa para motivarte a escribir - Tinta al sol | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Keep writing es un programa para Windows que simula el funcionamiento de una máquina de escribir, en el sentido de que no permite corregir, ya que no puedes borrar. Una vez escrita una palabra, escrita queda, y lo más ...
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January 30, 2013 11:01 AM
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Does Twitter Make You a Better Writer?

Does Twitter Make You a Better Writer? | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Twitter makes you a better writer? Really? Yep, according to this article I read on Copyblogger. In addition to forcing you to be concise, Twitter also forces you to exercise your vocabulary and im...
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January 28, 2013 1:52 PM
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10 Ways to Write Good Copy

10 Ways to Write Good Copy | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Writing effective copy is both an art and a science. It's an art because it requires creativity, a sense of beauty and style -- a certain aptitude, mast
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January 27, 2013 4:19 PM
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12 Most Compelling Reasons for You to Write

12 Most Compelling Reasons for You to Write | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Nischala Murthy discusses the 12 Most Compelling Reasons for You to Write
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January 24, 2013 5:17 PM
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How To Create Irresistible Calls to Action | @onboardly

How To Create Irresistible Calls to Action | @onboardly | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
It’s time to give your “click here” buttons another look. Your calls to action (CTAs) are what turn your website traffic into sales (aka, what makes y
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Curated by Eva Sanagustin
Soy redactora web freelance, es decir, me dedico profesionalmente a escribir. Aquí encontrarás enlaces que te recomiendo leer si trabajas con contenidos.