E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER.
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E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER.

Une veille sur la santé numérique en France et à l’international : politiques publiques, données, infrastructures, IA, services et usages. Études, rapports et retours de terrain sélectionnés par Lionel Reichardt, Pharmageek, pour comprendre les transformations et éclairer les décisions.

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Rescooped by Lionel Reichardt / le Pharmageek from mHealth
August 10, 2013 3:44 AM
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Epocrates Mobile Trends 2013

Epocrates Mobile Trends 2013 | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From histalkmobile.com - August 9, 2013 7:27 AM
Athenahealth-owned Epocrates published its mobile trends report for 2013 this week. Epocrates has impressive reach in the clinician space. Its reports on mobile

Via Matt Vaidis
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Rescooped by Lionel Reichardt / le Pharmageek from i-Pharma Digital
August 9, 2013 2:46 AM
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Digital in pharma: Time to take the plunge? | Life Healthcare

Digital in pharma: Time to take the plunge? | Life Healthcare | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From www.life-healthcare.com - August 8, 2013 11:22 AM

Via Nikos Papaioannou
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eMedToday's curator insight, August 11, 2013 7:57 PM

there’s a real opportunity here for communication and advertising agencies to ease the armbands from its clients - digital has a vital role in healthcare and, although ROI is further off on the horizon, the benefits could be greater and more long lasting.
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Rescooped by Lionel Reichardt / le Pharmageek from Ideagoras
August 9, 2013 2:44 AM
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"Social Media in Clinical Practice" Handbook Is Published!

"Social Media in Clinical Practice" Handbook Is Published! | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From scienceroll.com - August 8, 2013 7:32 PM

It's a huge pleasure to announce that my book, Social Media in Clinical Practice, is released today and you can order it on Amazon and Springer. In the last 10 months, I've been working day and nig...


Via Angel Gonzalez
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Rescooped by Lionel Reichardt / le Pharmageek from Hospitals: Trends in Branding and Marketing
August 9, 2013 2:43 AM
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Survey: 82 percent of clinicians to use both smartphones and tablets next year | mobihealthnews

Survey: 82 percent of clinicians to use both smartphones and tablets next year | mobihealthnews | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From mobihealthnews.com - August 8, 2013 10:55 AM

RT @eyeonfda: Survey: 82% of clinicians to use both smartphones/tablets next year http://t.co/R1gD3Z6lW3 via @MobiHealthNews #mhealth #hcsm


Via Olivier Delannoy, eMedToday
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Jenny Day's comment August 9, 2013 9:06 AM
If you build it they will come, albeit eventually...
Lindsay Wilson's curator insight, August 15, 2013 1:01 PM

Technology and social media is important no matter what field you work in!
ebee's curator insight, October 2, 2013 11:10 AM

Know what devices your audience are using. 
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Rescooped by Lionel Reichardt / le Pharmageek from Le Monde de la pharma & de la santé connectée
August 9, 2013 2:43 AM
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Smart #Body Analyzer et #Pulse : connectez votre #santé

Smart #Body Analyzer et #Pulse : connectez votre #santé | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From www.mac4ever.com - August 8, 2013 4:05 PM

La société Withings s'est fait, depuis quelques années, une spécialité dans la production d'appareils et logiciels permettant de surveiller votre santé et de rendre compte de l'état de délabrement de ce corps qui, jadis, enflamma les cœurs et les esprits les plus blasés. Aujourd'hui, Withings vient de passer à la vitesse supérieure en ce début d'été avec deux produits à l'honneur : une balance connectée mise à jour et un tout petit boîtier tout neuf. Nous avions déjà testé la balance il y a deux ans, ici même. Globalement, les fonctions de base sont toujours là : débusquer au hasard d'une masse grasse ostentatoire le corps d'athlète furtif qui sommeille trop fort en vous, mais nous y reviendrons plus tard.


Via Esposito Christelle
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Rescooped by Lionel Reichardt / le Pharmageek from Social Media and Technology in Healthcare
August 9, 2013 2:41 AM
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A sneak peek at the state of health care content marketing - MedCity News

A sneak peek at the state of health care content marketing - MedCity News | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From medcitynews.com - August 7, 2013 5:22 PM
A sneak peek at the state of health care content marketing
MedCity News
patient management As anyone in thehealth care marketing industrywill tell you, content marketing in that space is a bit behind the times.

Via Family Doctor
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Rescooped by Lionel Reichardt / le Pharmageek from Référencement naturel, liens sponsorisés + stratégie de Google
August 7, 2013 2:26 PM
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Comprendre le seo, jargon et acronymes du référ...

Comprendre le seo, jargon et acronymes du référ... | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From www.scoop.it - August 4, 2013 9:51 AM
Liste non-exhaustive du jargon du référencement (RT @ecp_be: Comprendre le seo, jargon et acronymes du référencement.

Via FredColantonio
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FredColantonio's curator insight, August 4, 2013 10:31 AM

Terminologie expliquée du référencement
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Scooped by Lionel Reichardt / le Pharmageek
August 7, 2013 2:18 PM
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Dossier Quantified self : un phénomène d'avenir...

Dossier Quantified self : un phénomène d'avenir... | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From www.scoop.it - August 7, 2013 7:36 AM
¨Plus qu'un simple effet de mode, focus sur le Quantified self, un véritable phénomène amené à bouleverser notre quotidien de demain.Si nous n'en sommes encore qu'aux premiers balbutiements, le marché des objets connectés est en plein essor, à...
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Rescooped by Lionel Reichardt / le Pharmageek from La Santé dans le Cloud
August 7, 2013 2:08 PM
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L’interopérabilité des systèmes d'information de santé cherche sa voie européenne • HOSPIMEDIA

L’interopérabilité des systèmes d'information de santé cherche sa voie européenne • HOSPIMEDIA | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From www.hospimedia.fr - August 7, 2013 8:42 AM
La volonté de fluidifier la circulation de l’information et de garantir la continuité des soins au-delà de...

Via Navaho
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Rescooped by Lionel Reichardt / le Pharmageek from Social marketing - Health Promotion
August 7, 2013 1:59 PM
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Mobile Health Technology Evaluation: The mHealth Evidence Workshop

From www.ajpmonline.org - August 7, 2013 9:42 AM
American Journal of Preventive Medicine, Volume 45, Issue 2, Pages 228-236, August 2013, Authors:Santosh Kumar, PhD; Wendy J. Nilsen, PhD; Amy Abernethy, MD; Audie Atienza, PhD; Kevin Patrick, MD, MS; Misha Pavel, PhD; William T.

Via uri goren, Giuseppe Fattori
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Scooped by Lionel Reichardt / le Pharmageek
August 7, 2013 5:29 AM
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An Analysis of Online Evaluations on a Physician Rating Website: Evidence From a German Public Reporting Instrument

An Analysis of Online Evaluations on a Physician Rating Website: Evidence From a German Public Reporting Instrument | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From www.jmir.org - August 6, 2013 10:19 PM
An Analysis of Online Evaluations on a Physician Rating Website: Evidence From a German Public Reporting Instrument (Top story: JMIR--An Analysis of Online Evaluations on a Physician Rating Websit… http://t.co/wvBcVUi5EZ,...
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TheCareVoice's curator insight, October 24, 2013 8:35 PM

Good study ! Need more ratings on healthcare providers...
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Scooped by Lionel Reichardt / le Pharmageek
August 7, 2013 5:27 AM
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Surgery, mHealth and the big data landscape

Surgery, mHealth and the big data landscape | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From www.pharmaphorum.com - August 7, 2013 5:19 AM
The opportunities for mobile health are endless. One area in which mhealth may allow improvement is in surgical education, where the traditional surgeon apprenticeship model is under threat from budget constraints and patient safety concerns....
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Scooped by Lionel Reichardt / le Pharmageek
August 7, 2013 5:24 AM
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WeChat is Now the 5th Most Used Smartphone App In The World

WeChat is Now the 5th Most Used Smartphone App In The World | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From www.techinasia.com - August 6, 2013 2:50 PM
The market research crew at GlobalWebIndex has compiled a list of the 10 most used smartphone apps in the world in Q2 2013. Check it out...
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Rescooped by Lionel Reichardt / le Pharmageek from mHealth- Advances, Knowledge and Patient Engagement
August 10, 2013 3:30 AM
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Just-in-time health information is here

From mobihealthnews.com - August 9, 2013 7:55 PM
Just-in-time #health #information is here #mHealth #HealthIT #hcsm http://t.co/c26rOGLGvm

Via eMedToday
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eMedToday's curator insight, August 9, 2013 8:34 PM

Summary

 

"These “just-in-time health information systems,” as Enspektos calls them, will produce highly customized content, delivered passively or only as necessary, such as when a biometric sensor or analytics engine picks up subtle changes that may indicate an emerging health issue. “In addition to representing a radical shift in digital health content consumption patterns, just-in-time health information systems could greatly improve the reach and impact of content designed to educate and persuade,” the report says."
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Rescooped by Lionel Reichardt / le Pharmageek from Digital marketing pharma
August 9, 2013 2:45 AM
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The role for pharma in driving adherence | Pharma

The role for pharma in driving adherence | Pharma | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From www.scoop.it - August 8, 2013 10:30 AM

The NHS’ vision for medicines optimisation - the role for pharma in driving adherence".


Via Olivier Delannoy
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Rescooped by Lionel Reichardt / le Pharmageek from mHealth- Advances, Knowledge and Patient Engagement
August 9, 2013 2:44 AM
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Cell phones battle malaria in Zambia

Cell phones battle malaria in Zambia | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From vaccinenewsdaily.com - August 8, 2013 12:41 PM
RT @mHealthAlliance: Learn how #mobile phones battle #malaria in #Zambia http://t.co/BkdtBXz1m5 @nothingbutnets @gatesfoundation @VaccineDa…

Via eMedToday
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eMedToday's curator insight, August 8, 2013 8:30 PM

Cell phones are part of a key way to impact health care in developing countries
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Rescooped by Lionel Reichardt / le Pharmageek from Pharma: Trends in e-detailing
August 9, 2013 2:43 AM
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Digital marketing focus for 2013: Content, mobile and social media marketing

Digital marketing focus for 2013: Content, mobile and social media marketing | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From castleford.com.au - August 8, 2013 9:51 AM
An infographic from PwC revealed the top four digital marketing trends, with content marketing becoming a new priority for digital marketers. (Content marketing to help better position your brand, you bet it's important!

Via eMedToday
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eMedToday's curator insight, August 8, 2013 8:40 PM

The fact:

 

Content marketing has become an essential tool for companies to promote their brand and boost business growth.

A blog post from PricewaterhouseCoopers (PwC) reveals that 91 per cent of B2B and 86 per cent of B2C marketers are using content marketing. PwC National Digital Change Leader John Riccio says this indicates businesses are "investing in content to gain an edge over their competitors".


Pharma historically have not done content marketing. But they need to re-address content marketing in terms of how they relate to doctors. 
eMedToday's curator insight, August 8, 2013 8:41 PM

Pharms should consider how to use content marketing on e detailing platforms. 
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Rescooped by Lionel Reichardt / le Pharmageek from Pharmabook
August 9, 2013 2:42 AM
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Pharma Companies Far From Realizing Their App Market Potential | research2guidance

Pharma Companies Far From Realizing Their App Market Potential | research2guidance | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From www.research2guidance.com - August 9, 2013 2:17 AM

Only Sanofi Aventis’ portfolio of apps counts more than 1 Million downloads, but even that number isn’t so high compared to industry leaders.


Via Philippe Loizon
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eMedToday's curator insight, August 9, 2013 8:41 PM

Pharmas do a poor job developing mobile apps.

 

They should

 

Increasingly, the medical community is realizing that selling pharmaceutical products only might not be the best long-term strategy, and that apps can help to educate and engage patients and HCPs and finally to sell their products.


Should develop a mobile app on an e detailing platform.
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Scooped by Lionel Reichardt / le Pharmageek
August 7, 2013 2:37 PM
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Spit for Science

From www.youtube.com - August 7, 2013 11:29 AM
Affected by cancer? Your spit may help further research. Visit http://www.spit4science.com. Read on to learn more. Information in spit may help explain why s...
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Scooped by Lionel Reichardt / le Pharmageek
August 7, 2013 2:20 PM
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Spit for Research: Will Genentech's Online Promotion Succeed?

Spit for Research: Will Genentech's Online Promotion Succeed? | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From pharmamkting.blogspot.com - August 7, 2013 10:04 AM
According to @Genentech, the official Twitter account of Genentech, “The #DNA in spit from cancer survivors may help scientists better understand cancer.” That being the case, the next logical step is to collect as much spit from cancer survivors...
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Rescooped by Lionel Reichardt / le Pharmageek from E-Mental Health and wellbeing
August 7, 2013 2:11 PM
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UZH Mediadesk - Psychotherapy via internet as good as if not better than face-to-face consultations

From www.mediadesk.uzh.ch - August 7, 2013 6:45 AM
Online psychotherapy is just as efficient as conventional therapy. Three months after the end of the therapy, patients given online treatment even displayed fewer symptoms.

Via Dan Baxter
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Dan Baxter's curator insight, August 7, 2013 6:45 AM

'“In both groups, the depression values fell significantly,” says Professor Andreas Maercker, summing up the results of the study. At the end of the treatment, no more depression could be diagnosed in 53 percent of the patients who underwent online therapy – compared to 50 percent for face-to-face therapy. Three months after completing the treatment, the depression in patients treated online even decreased whereas those treated conventionally only displayed a minimal decline: no more depression could be detected in 57 percent of patients from online therapy compared to 42 percent with conventional therapy.'
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Scooped by Lionel Reichardt / le Pharmageek
August 7, 2013 2:08 PM
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Population health is the new frontier for HIM, says AHIMA - EHRIntelligence.com

Population health is the new frontier for HIM, says AHIMA - EHRIntelligence.com | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From ehrintelligence.com - July 30, 2013 2:00 PM
Population health is the new frontier for HIM, says AHIMA EHRIntelligence.com “Some of the first things that must be understood when launching a PHM program is what a population of healthy people looks like, how clinical risk is defined, how...
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Rescooped by Lionel Reichardt / le Pharmageek from WE3 &Co - Web marketing E-communication 3.0 &Co
August 7, 2013 1:58 PM
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Marketing digital : 4 tendances pour 2013 ! [Infographie]

Marketing digital : 4 tendances pour 2013 ! [Infographie] | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From www.expertinbox.com - August 7, 2013 4:04 AM
Découvrez les 4 tendances en marketing digital pour 2013 : marketing mobile, réseaux sociaux, marketing de contenu, author rank. (RT @Tomiiks: Marketing digital : 4 tendances pour 2013 !

Via Agathe Quignot
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Agathe Quignot's curator insight, August 7, 2013 11:42 AM

Toujours intéressant de revoir les bases théoriques avant la rentrée! ;-)
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Scooped by Lionel Reichardt / le Pharmageek
August 7, 2013 5:27 AM
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Healthcare Industry Sees Big Data As More Than a Bandage

Healthcare Industry Sees Big Data As More Than a Bandage | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From www.cio.com - August 7, 2013 5:26 AM
The promise of big data in healthcare--increased efficiencies, better outcomes, more personalized care--is undeniable.
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Scooped by Lionel Reichardt / le Pharmageek
August 7, 2013 5:24 AM
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True Pharma Innovation Lies in Quality—not Quantity—of Approvals, say FDA analysts

True Pharma Innovation Lies in Quality—not Quantity—of Approvals, say FDA analysts | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
From blog.pharmexec.com - August 7, 2013 5:04 AM
"True Pharma Innovation Lies in Quality—not Quantity—of Approvals, say FDA analysts" on @PharmExecMag http://t.co/450MlLtwrg #pharma
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