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Leadership in the 21st century not only requires the ability to continuously manage crisis and change – but also the circular vision to see around, beneath and beyond the obvious in order to anticipate the unexpected before circumstances force your hand. As you embark upon your change management journey, here are ten things that will challenge your capabilities as a change agent and potentially become defining moments along your leadership success path. Via Kenneth Mikkelsen
Stefano Principato's insight:
Change is the new normal for leadership success and all leaders must accept this fact. 
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In today’s world of social media, personal branding, personal marketing and finding your niche, you need find a way to be remembered. What's your slogan?
Stefano Principato's insight:
As slogans go, they need to say something profound, they need to be easy to remember, and they need to place your brand in the market to produce.
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As organizations ramp up their talent management efforts amid the improving global economy, there are four stages they should follow to properly evaluate talent.
Stefano Principato's insight:
Core areas of influence — recruitment, development and progression of talent — have been brought to the forefront, and with the unemployment rate continuing to dip in the United States, many organizations are propelling talent management to the top of the agenda.
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here are 'personal branding' quotes from 12 industry professionals.What is personal branding? There are many different definitions, examples and explanations of personal branding. To help shed the mystery, here are 'personal branding' quotes from 12 industry professionals.
Stefano Principato's insight:
Personal Branding is all about your unique promise of value and what you bring to the table. It's [also] about getting your potential clients to choose you as the only solution to their problem.
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The 10 pillars to successfully position yourself as an expert in your niche through personal branding
Stefano Principato's insight:
The packaging of yourself on different formats includes good design, good photography (a family photo with your dog doesn’t cut it, that’s just weaksauce), good copy on your key messages or well produced videos.
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“Leadership is a process of influence that generates the commitment and capabilities required to translate vision into reality.”
Stefano Principato's insight:
So in a nutshell leadership is about three things:
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How building a strong Personal Brand could help you find your next job.
Stefano Principato's insight:
How can you build a strong brand.
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What do people see when they Google you? Building your personal brand online will determine the business you get - and don't get - for many years to come.
Stefano Principato's insight:
10 of the most important factors when it comes to building your personal brand online
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Anyone who pulls the organization in new directions must look inward as well as outward. A McKinsey Quarterly article.
Stefano Principato's insight:
Leo Tolstoy, the Russian novelist, famously wrote, “Everyone thinks of changing the world, but no one thinks of changing himself.” Organizations don’t change—people do!
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Everyone wants their business to succeed. You want your business to be around next year and the following year, don’t you? The question is, how many customers do you need to be successful and, more importantly, sustainable? Here are four tips for preparing your business for growth. Via Daniel Watson
Stefano Principato's insight:
Differentiate yourself and your business via continuous customer touches.
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Looking for your next gig? Here are the key elements of a solid personal brand. Via Marco Favero, massimo facchinetti
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You probably already have a personal leadership brand. But do you have the right one? The question is not trivial. A leadership brand conveys your identity and distinctiveness as a leader. It communicates the value you offer. If you have the wrong leadership brand for the position you have, or the position you want, then your work is not having the impact it could. A strong personal leadership brand allows all that’s powerful and effective about your leadership to become known to your colleagues, enabling you to generate maximum value.
Stefano Principato's insight:
Make your brand identity real!
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Mr. Anand Pillai is the Sr. Executive Vice President & Chief Learning Officer at Reliance Industries Ltd. He has been recently appointed to become a Member of the World Economic Forum's Global Agenda Council on New Models of Leadership 2011, given his thought leadership in the field of Leadership & Innovation.
Stefano Principato's insight:
Who are You? What is your identity?
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Successful managers today are no longer supervisors, nor are they deciders, but formulators of strategic intent
Stefano Principato's insight:
So successful managers today are no longer supervisors, nor are they deciders, but formulators of strategic intent and their function is not one of the enterprise’s operation—most of which is rapidly being automated—but its purpose. It’s is no longer enough to organize work, we must facilitate belief.
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From
vimeo
The world of work has changed forever. Your personal brand is your constant in an increasingly dynamic workplace.
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Is transformational leadership simply “expert” leadership in action or is it different in some way? Do transformational leadership traits add significant value? Successful transformational leadership frequently demonstrates why change is necessary, promotes a common vision, leads change in an organised manner and successfully integrates the change. Via Ana Cristina Pratas
Stefano Principato's insight:
Transformational leaders see “The big picture”, but not all the details. This can create significant implementation and operational problems. If they do not have competent people to assist with the information/data side, failure can quickly follow.
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I read an article about branding, and thought I'd try creating a personal brand statement, as a fun writing practice. Here are the steps.
Stefano Principato's insight:
Your personal brand statement … should connect you with whoever reads it. It must be unique to you and only you. It should also be consistent with what you actually do. What value do you provide? What is unique about what you do? Which target audience do you provide value for?
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Design & deploy a compelling personal online brand that drives business, generates leads and attracts opportunities.
Stefano Principato's insight:
WHAT do I DO? WHO do I do it FOR? HOW am I UNIQUE? (WHERE do I do it?) = YOU: The Brand
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A successful resume today replaces the "this is what I want" objective statement with a "this is the value that I offer" branding statement.
Stefano Principato's insight:
3 Key questions you need to ask yourself to create your brand mission statement 1. What are your passionate about ? 2. What is your unique talent ? 3. Who do you want to work for?
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A personal branding statement reflects your professional reputation. Here are three easy steps to creating an YOUR personal branding statement.
Stefano Principato's insight:
What is a personal branding statement? It is a statement that communicates who you are in the workplace. Borrowed from the marketing world, it reflects your professional reputation. On your resume, the statement is used to summarize, in just a few words, who you are. So which formula could you use to create your own? 1. Consider Your Outlook On The World. 2. Think About Your Individual Goals. 3. Look At Your Attributes And Professional History.
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When most people think of leaders, they think of famous people like Martin Luther King, John F. Kennedy, or (when talking about toxic leaders), Adolf Hitler. But why not think about ourselves in term of a leader? Via F. Thunus, Kimberley Richardson
Stefano Principato's insight:
The founding father of self-leadership, Charles Manz, defines self-leadership as “leading oneself toward performance of naturally motivating tasks as well as managing oneself to do work that must be done but is not naturally motivating”
Kimberley Richardson's curator insight,
February 28, 2014 8:18 AM
"Your ability to lead yourself will determine how well you lead and inspire others." K. Richardson
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Stanford GSB faculty, alumni, and guest speakers share their top leadership insights.
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Slides from my lightning talk at Design + Banter on the 9th of April 2014. Via José Carlos, massimo facchinetti, Marco Favero
Stefano Principato's insight:
"If you can’t tell it, you can’t sell it. ” - Peter Guber
Mervi Rauhala's curator insight,
April 22, 2014 1:52 PM
Storytelling as a tool for great user experience design 
Anne Kalliomäki's curator insight,
October 11, 2015 12:13 PM
We are only now starting to see the possibilities of using storytelling in UX and CX design. Storification is story based CX design.
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Developing your personal brand is essential for the advancement of your career and development as a leader. Unfortunately, personal branding has become a “commoditized” term that has lost its intention as people have irresponsibly used social media as a platform to build their personal brand and increase their relevancy. They believe social media can immediately increase their market value for their personal brand rather than recognizing that the process of developing their personal brand is a much bigger responsibility; a never-ending journey that extends well beyond social media.
Stefano Principato's insight:
View your personal brand as a trademark; an asset that you must protect while continuously molding and shaping it. Your personal brand is an asset that must be managed with the intention of helping others benefit from having a relationship with you and / or by being associated with your work and the industry you serve.
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Personal branding is not just about you, it is about being able to best help and lead others in ways that are authentic to who you (and they) are as a person.
Stefano Principato's insight:
Your personal brand should represent the value you are able to consistently deliver to those whom you are serving.
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Great article!
As Darwin said, “It is not the strongest species that survive, nor the most intelligent, but the ones most responsive to change.”
Instead of asking questions like why are they doing this to me or who decided this change....better questions are:
"What can I do to proactively respond to the change, How can I understand what the company hopes to achieve as a result of this change, and What can I do to help my team adapt to these changes."
Hope you enjoyed this article. Until next time...PS - Live on Purpose!