Failure. It’s a harsh word. No one enjoys failure. No one ever really says, “Hey, I really want to fail today so I can learn.” Yet failure is an inevitable part of human existence and it plays a central...
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Scooped by
Beth Kanter
onto Failure and Learning January 30, 2013 4:50 PM
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Good definition of failure
Failure in the entrepreneurial vernacular is reframed as intentional iteration and experimentation. It’s not failure in the catastrophic sense. Failure is simply a portfolio of setbacks, false starts, wrong turns, and mistakes that are expected and tolerated because the entrepreneur purposefully iterates in order to gather new, relevant, and timely information. Through iteration entrepreneurs seek not to kill an idea but to make it better, and this happens through an anticipated cycle of pivoting and adapting.
Don't use the F word, simply pressing and unimportant.