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Rescooped by
Alessandro Rea
from Instagram's Best
December 2, 2013 3:21 AM
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“Ah, Instagram. Why do we love you so much? Each of the Top 25 Brands on Instagram could probably give us 25 reasons why they love it, which may have a lot to do with those dollars signs.”
Via Brian Yanish - MarketingHits.com, Ivo Nový
Besides Pinterest being one of the most buzzed social media sites, it’s been proven that Pinterest and brands go together like Leonardo da Vinci and The Mona Lisa. For starters, brands have already been accepted on pinboards, unlike Facebook and Twitter with their unpopular and eyesore ads from brands. Most importantly, however, Pinterest is a sales driver. So, why aren’t you experiencing that same success? Probably because your company just sucks at Pinterest! Are you guilty of on of the following Pinterest faux pas?
Via Kamal Bennani
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Rescooped by
Alessandro Rea
from Social Media Useful Info
December 2, 2013 3:17 AM
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What's the most effective approach to marketing? It’s simply marketing that emotionally connects your brand to enthusiastic supporters of it.
Via Ivo Nový
“ It always seems like you're losing your wallet or keys, right? Technology finally has a solution for that. One of the latest crowdfunding trends is small devices that are for affixing ...”
Via Kamal Bennani
“ Nella classifica dei best trips per il prossimo anno stilata da National Geographic la Puglia è entrata nelle venti destinazioni al mondo da vedere assolutamente”
Via Maria Cristina Terenzio
Social and search are converging, and marketers need to understand how to address them as a dynamic duo.
Via Kamal Bennani
What's the future of retail? PSFK Labs thinks it knows. In a weighty report, the product and marketing consultancy lays out the trends it's seeing, with examples, and connects the dots.
Via Kamal Bennani
La première étape serait qu’elle prenne conscience qu’elle produit énormément de contenus qui pourraient être utilisés sur les Media Sociaux.
Via Kevin Dangu, Mau
“ I was interested when I came across this detail of Generation Z which this particular infographic defines as folks who were born between 1995 and 2009. Keep reading to learn more about one of the youngest generations.”
Via Gust MEES
“ With the rise of e-commerce platforms like Shopify, Squarespace, and now Weebly, the painstaking process of setting up an e-commerce website no longer takes months, but just a few hours in a day. ”
Via Kamal Bennani
Measuring social media ROI isn't always easy. Many social efforts lend themselves to brand building, community building, and customer service. But done correctly, social media will deliver results. Use these tools to measure ROI and social success.
Via Kamal Bennani, Marco Favero
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“ Learn why measuring video views and completion rates is important, and how you can improve your video marketing strategy.”
Via Kamal Bennani
Brands need to fish where the fish are, and they are on all three platforms. Tumblr, with its Instagram-meets-blogging positioning, is a channel that is under-represented by many brands. Somewhere between 30 and 300 million Millennial consumers (yes, it’s a big spread) and others value this vast visual destination to consume and curate content. It’s a great place to get to know brand better. Tumblr is certainly not the last-touch in the B2B or B2C sales funnel. However, it is a great destination along the buyer journey.
Via Kamal Bennani
It’s Black Friday, and around the U.S. shoppers are, inevitably, going crazy over bargains. But which products are they most excited about, and where, and who’s driving the conversation? Sysomos tracked millions of tweets leading up to Black Friday and discovered that iPads and HD televisions are getting the most mentions, the bulk of conversation is taking place in California and New York and women are slightly more excited about the day than men.
Via Mau
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Rescooped by
Alessandro Rea
from Social Media Useful Info
November 29, 2013 2:26 AM
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Social Media has started to play a role in your search engine results. Your social posts can now increase your visibility on SERP's. Social Search Optimization (SSO) is a practice in which social media content i.e. tweets, Facebook posts, Instagram photos, etc. are all included within the internet database to be searched.The purpose of this approach to improve search engine results is multi-faceted. One advantage is it provides a body of records regarding an individual’s past searches and social media actions to the search engine.Read More: http://techsavvyagent.com/text/sso-the-new-seo/
Via Antonino Militello, Ivo Nový
“ The Guardian (blog) Experts outline key brand marketing trends in 2014 The Guardian (blog) Real-time marketing aided by location-based advertising: although the term is overly hyped, the digital marketing industry has yet to grasp or defined the use.”
Via Kfir Pravda, massimo facchinetti, Marco Favero
“ Four executives have mastered the task of using referrals to boost their bottom line, and now, they are letting you in on how it was done.”
Via Kamal Bennani
Research demonstrates that smaller businesses, by and large, are not maximizing the benefit of their Internet presence. So why are so many still missing the boat?
Via Kamal Bennani
“ Pour 43% des annonceurs, le social media c'est avant tout Facebook tandis que 19% privilégient Twitter et 10% LinkedIn.”
Via Olivier Ortion, Mau
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Rescooped by
Alessandro Rea
from Social Media Useful Info
November 28, 2013 2:09 AM
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“If you're managing social media for your business, it might be useful to know about some of the most surprising social media statistics this year. Here are ten that might make you rethink the way you're approaching social media.”
Via Mindwizard, Gerrit Bes, Brian Yanish - MarketingHits.com, Ivo Nový
A new infographic from Baynote proves just how many people are buying on mobile; here are a few highlights: 1 in 10 Ecommerce dollars are spent today using a smartphone or tabletMcommerce growth is outpacing traditional Ecommerce growth by 200%For every $1 spent, the average return on retail email marketing is $44.25The number of people using smartphones has doubled over those who use tablets; but tablet users spend 20% more on average.
Via Lauren Moss, Marco Favero
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Rescooped by
Alessandro Rea
from Social media and the Internet
November 26, 2013 1:16 AM
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“Okay, maybe I'm overstating it. Some sales are driven through social media channels. I know I've bought books and songs and contributed to Kickstarter campaigns many times because a friend shared a...”
Via imaginetsa
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