Marketing_me
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Marketing_me
Interesting articles on marketing.
Curated by Alessandro Rea
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Rescooped by Alessandro Rea from Digital Strategy & Event Marketing and Sustainability
November 26, 2013 1:14 AM
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Travel Agencies and Pinterest | Social Media Today

Travel Agencies and Pinterest | Social Media Today | Marketing_me | Scoop.it
“ Pinterest estimates there have been over 750 million pins in the ‘travel’ category, covering more than 1.5 million places and destinations all over the world.”
Via Maria Cristina Terenzio
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Rescooped by Alessandro Rea from Social Media Power
November 26, 2013 1:11 AM
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Spy on Internet like a PRO with Google Alerts

Spy on Internet like a PRO with Google Alerts | Marketing_me | Scoop.it
“ Monitor the Web for interesting new content - automagically Google Alerts is one of the most powerful weapons of internet marketing, and it is completely free! Let me introduce you awesome spy tool...”
Via Zbynek Kysela ✔
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Scooped by Alessandro Rea
November 26, 2013 1:03 AM
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StumbleUpon Marketing: How to Drive More Traffic to Your Content

StumbleUpon Marketing: How to Drive More Traffic to Your Content | Marketing_me | Scoop.it
“Do you use StumbleUpon for your business? Are you wondering how you can use StumbleUpon to drive more traffic to your content?”
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Scooped by Alessandro Rea
November 26, 2013 1:02 AM
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Is the clock ticking for the sharing economy?

Is the clock ticking for the sharing economy? | Marketing_me | Scoop.it
“The clock could be ticking for businesses like Airbnb, Wimdu, 9Flats and HouseTrip as new regulations gradually being introduced in some cities around the world begin to threaten ...”
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Scooped by Alessandro Rea
November 26, 2013 1:01 AM
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How to Improve Your Facebook Engagement Using Controlled Experiments

How to Improve Your Facebook Engagement Using Controlled Experiments | Marketing_me | Scoop.it
“Are you wondering what type of Facebook post works best? Are you struggling with getting engagement or reach on your Facebook posts?”
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Scooped by Alessandro Rea
November 21, 2013 2:42 AM
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5 low-cost tools you can use for successful social media marketing campaigns

5 low-cost tools you can use for successful social media marketing campaigns | Marketing_me | Scoop.it
“In this blog post I will discuss some of the core problems which small businesses face when deciding to run social media marketing campaigns and I will take a closer look at five low-cost tools that c (5 low-cost tools you can use for successful #socialmedia...”
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Scooped by Alessandro Rea
November 21, 2013 2:36 AM
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Why Hashtags Fail (And 4 Other Digital Marketing Disasters) [INFOGRAPHIC] - AllTwitter

Why Hashtags Fail (And 4 Other Digital Marketing Disasters) [INFOGRAPHIC] - AllTwitter | Marketing_me | Scoop.it
Why Hashtags Fail (And 4 Other Digital Marketing Disasters) [INFOGRAPHIC] (Why Hashtags Fail (And 4 Other Digital Marketing Disasters) [INFOGRAPHIC] http://t.co/mKqDygjNE7 #Twitter #Marketing #SocialMedia...
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Rescooped by Alessandro Rea from Public Relations & Social Marketing Insight
November 21, 2013 2:32 AM
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Six Visual Solutions To Complex Digital Marketing/Analytics Challenges

Six Visual Solutions To Complex Digital Marketing/Analytics Challenges | Marketing_me | Scoop.it
From your overall strategy to fantastic content marketing to conquering social media to best measurement incentives, learn how to truly rock digital.Two things I love a lot:1. Frameworks, because if I can teach someone a new mental model, a different way of thinking, they can be incredibly successful.2. Visuals, because if I can paint a simple picture about something complex it means I understand it and in turn I can explain it to others. This post is at the intersection of those two lovely things.Each of the six visuals re-frames a unique facet of the digital opportunity/challenge, and shares how to optimally take advantage of the opportunity/challenge....
Via Jeff Domansky
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Scooped by Alessandro Rea
November 20, 2013 4:44 AM
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YouTube strategy for brands: 10 of the best

YouTube strategy for brands: 10 of the best | Marketing_me | Scoop.it
Only 74 of the top 5,000 YouTube channels are from brands.
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Rescooped by Alessandro Rea from Social Media, SEO, Mobile, Digital Marketing
November 19, 2013 1:44 AM
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4 Ways To Drive Traffic To Your Blog [Slideshares]

4 Ways To Drive Traffic To Your Blog [Slideshares] | Marketing_me | Scoop.it
4 slideshares with tips to get more website hits from Facebook, Pinterest, LinkedIn, and email.
Via Kamal Bennani
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Rescooped by Alessandro Rea from Digital Strategy & Event Marketing and Sustainability
November 19, 2013 1:40 AM
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Le conferenze? Se ci vai puoi fare un sacco di soldi

Le conferenze? Se ci vai puoi fare un sacco di soldi | Marketing_me | Scoop.it
“ Dodici regole d’oro per incontrare le persone giuste e capitalizzare una cosa altrimenti noiosa”
Via Maria Cristina Terenzio
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Rescooped by Alessandro Rea from Social Media, SEO, Mobile, Digital Marketing
November 19, 2013 1:37 AM
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72% of Mobile Users Make Weekly Purchases [INFOGRAPHIC

72% of Mobile Users Make Weekly Purchases [INFOGRAPHIC | Marketing_me | Scoop.it
Like any statistics that you see about social media or device usage, this infographic could be wrong. But agnostic of the numbers, this makes a good argument for mobile driving a good part of e-commerce growth.
Via Kamal Bennani
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Scooped by Alessandro Rea
November 19, 2013 1:31 AM
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6 ways startups can improve sales lead generation (without selling their soul)

6 ways startups can improve sales lead generation (without selling their soul) | Marketing_me | Scoop.it
“Gregg Schwartz is the Vice President of Sales and Marketing at Strategic Sales & Marketing, an industry-founding lead generation firm based in Connecticut.”
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Rescooped by Alessandro Rea from Training, eBook, Social Media & Web Design
November 26, 2013 1:13 AM
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How To Use Twitter To Promote Your Business? [Infographic]

How To Use Twitter To Promote Your Business? [Infographic] | Marketing_me | Scoop.it
“ RT @MervikHaums: How To Use Twitter To Promote Your Business? [Infographic] http://t.co/ARSUpdW7LL via @mervikhaums #twitter #marketing #ad…”
Via Kenneth Carnesi,JD, Mau, massimo facchinetti, Marco Favero
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Scooped by Alessandro Rea
November 26, 2013 1:04 AM
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7 Niche Social Networks for Strategic Networking

7 Niche Social Networks for Strategic Networking | Marketing_me | Scoop.it
“Do you find it hard to connect with your ideal audience using the larger social networks? Have you considered a smaller social network? In this article, you’ll find 7 niche social networks built to serve specialized markets.”
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Scooped by Alessandro Rea
November 26, 2013 1:02 AM
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Skimlinks Editor is a simple Chrome extension for quickly viewing online retailers’ referral rates

Skimlinks Editor is a simple Chrome extension for quickly viewing online retailers’ referral rates | Marketing_me | Scoop.it
“Online monetization company Skimlinks has launched a new Chrome Web browser extension called Skimlinks Editor that makes it easy for website owners to see which partners throughout its network will pay the best commissions.”
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Scooped by Alessandro Rea
November 26, 2013 1:01 AM
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iOS email app Swizzle will clean up all your offers into one simple digest

iOS email app Swizzle will clean up all your offers into one simple digest | Marketing_me | Scoop.it
“Promises to clean your email inbox of junk and endless offers seem to come along pretty frequently around here, and one of the newest to take on this particular challenge is the Swizzle ...”
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Rescooped by Alessandro Rea from Public Relations & Social Marketing Insight
November 21, 2013 2:45 AM
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11 ways to improve online customer retention

11 ways to improve online customer retention | Marketing_me | Scoop.it
According to a study from Adobe, in 2012 repeat shoppers made up just 8% of all site visitors in the US yet they accounted for nearly 41% of total online sales.So bearing in mind the fact that it’s also cheaper to keep a customer than it is to attract a new one, businesses need to be working hard to keep shoppers satisfied and give them a reason to return.With this in mind, I’ve rounded up 11 ways in which ecommerce retailers can improve customer retention....
Via Jeff Domansky
Martin (Marty) Smith's curator insight, November 22, 2013 7:13 AM

Easier to make more money from customers already acquired and almost no website pays much aattenton to thst idea.


Here are tips on how to improve your ecommerce website's UI to encourage repeat visits. I would ad DOD (deal of the day) which seems to be gaining momentum and macro categorization for your your personas. At this time of year havig a For Him, For Her, For Kids is good macro categorizaton.

Scooped by Alessandro Rea
November 21, 2013 2:41 AM
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Low Hanging Fruit of Social Media: 12 Quick Changes That Will Make Big Results

Low Hanging Fruit of Social Media: 12 Quick Changes That Will Make Big Results | Marketing_me | Scoop.it
“Here are 12 simple profile hacks and engagement tips you can apply to increase fans, followers, and traffic to your website.”
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Rescooped by Alessandro Rea from Curation, Social Business and Beyond
November 21, 2013 2:34 AM
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A Look at the Social Mobile Marketing Paradox

A Look at the Social Mobile Marketing Paradox | Marketing_me | Scoop.it
“Today's good news, thanks to social, mobile and content marketing, is every brand, company and personal brand has exponentially more touch points.”
Via janlgordon
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Rescooped by Alessandro Rea from Public Relations & Social Marketing Insight
November 21, 2013 2:31 AM
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9 Lean Budget Tips: Run A Business For Less Than You Spend On Coffee

9 Lean Budget Tips: Run A Business For Less Than You Spend On Coffee | Marketing_me | Scoop.it
Running a successful online business using free or low-cost tools can be done.Running an online business can be extremely rewarding—and massively expensive. But just because your friends and colleagues are using fancy tools and programs and have big budgets, doesn’t mean you have to, too. Some will even say you need the latest and greatest “Must Have” tools to be successful. I’d like to prove them wrong. Here’s how to run your business on a lean budget...
Via Jeff Domansky
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Rescooped by Alessandro Rea from Social Media, SEO, Mobile, Digital Marketing
November 19, 2013 1:44 AM
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Apple Announces Latest Product to Rival Google Glass [COMIC]

Apple Announces Latest Product to Rival Google Glass [COMIC] | Marketing_me | Scoop.it
“ In this Sunday comic, Maria Scrivan jokes about the perfect name for Apple's answer to Google Glass.”
Via Kamal Bennani
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Rescooped by Alessandro Rea from Il Social Media Marketing per il B2B
November 19, 2013 1:42 AM
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AGENCY NEWS: 2013 B2B Agencies League Table | b2bmarketing.net

AGENCY NEWS: 2013 B2B Agencies League Table | b2bmarketing.net | Marketing_me | Scoop.it
“ Topping the ninth annual B2B Marketing B2B Agencies League is a new entry from OgilvyOne (UK). It seizes the top spot from Bray Leino, despite that agency achieving a commendable 11 per cent year-on-year increase in gross income.”
Via Paola Frateschi
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Rescooped by Alessandro Rea from Social Media, SEO, Mobile, Digital Marketing
November 19, 2013 1:37 AM
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Why a Klout score may be an appropriate marketing metric

Why a Klout score may be an appropriate marketing metric | Marketing_me | Scoop.it
Klout has attracted it share of critics but it is also an undoubtedly useful tool for businesses trying to achieve a culture of content creation
Via Kamal Bennani
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Rescooped by Alessandro Rea from Enterprise Social Media
November 19, 2013 1:36 AM
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A Recap of How Brands Have Embraced Social Media Marketing in 2013

A Recap of How Brands Have Embraced Social Media Marketing in 2013 | Marketing_me | Scoop.it
“ While 2013 has not quite come to a close, we have still learned some valuable lessons from brands that have embraced social media marketing over the past year.”
Via Mike Ellsworth
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