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Interesting articles on marketing.
Curated by Alessandro Rea
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Scooped by Alessandro Rea
January 29, 2014 2:33 PM
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Google Found an Artificial Brain to Power Its Robot Army

Google Found an Artificial Brain to Power Its Robot Army | Marketing_me | Scoop.it
Clearly not content with buying a terrifying robot army, Google is now purchasing a London-based artificial intelligence company to go with it--for a cool $500 million.
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January 28, 2014 2:38 PM
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We Are Social’s Mashup #199

We Are Social’s Mashup #199 | Marketing_me | Scoop.it

WhatsApp users double in less than a year
Private messaging’s popularity does not cease as WhatsApp reports an increase of over 200 million users since April 2013, now standing at 430 million active users as of January 2014. A staggering 50 billion messages are sent and received on the app per day.

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January 27, 2014 12:39 PM
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The Visual Economy: Making Pictures Pay In E-commerce

The Visual Economy: Making Pictures Pay In E-commerce | Marketing_me | Scoop.it

Pictures maybe worth a thousand words, but for e-commerce companies they can be worth a lot more. According to Bing, nearly 10 percent of all organic searches are for images and 40 percent of all search results contain “some kind of visual component”.  Since image search was launched by Google in 2001, it has grown to be a significant portion of most search-engine results pages.


Read more at http://www.searchenginejournal.com/visual-economy-making-pictures-pay-e-commerce/81385/#CZXJ70DT1uxRDTtF.99

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Rescooped by Alessandro Rea from Interesting Reading
January 22, 2014 7:07 AM
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The Future Of Work: How Jobs Change in the Next Decade

The Future Of Work: How Jobs Change in the Next Decade | Marketing_me | Scoop.it
Gartner research analysts recently convened to discuss the changing nature of work and table some predictions for the coming decade.

Via Anu Ojaranta, Ivo Nový
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Rescooped by Alessandro Rea from Social Media, SEO, Mobile, Digital Marketing
January 22, 2014 7:03 AM
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3 Scientific Studies With Real Insight Into Social Media

3 Scientific Studies With Real Insight Into Social Media | Marketing_me | Scoop.it

It turns out social media may be even more influential than we have imagined, just not in the way many of us have envisioned. Let's take a look in these 3 scientific studies that prove social media has a real effect on sales.


Via Kamal Bennani
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Scooped by Alessandro Rea
January 21, 2014 5:41 PM
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Teen Facebook exodus reportedly real as 11 million young users flee

Teen Facebook exodus reportedly real as 11 million young users flee | Marketing_me | Scoop.it
There has been plenty of back and forth over the past year or so regarding whether or not teens and other young users are abandoning Facebook in favor of rival services. The theory is that parents ...
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January 20, 2014 1:55 PM
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How Startup Funding Works

How Startup Funding Works | Marketing_me | Scoop.it
Anna Vital from Founders and Founders explains how a startup can go from an idea to an IPO in the infograph, “How Startup Funding Works.” Have $15,000 and an idea? You can start your own company! Don’t want all the responsibility?
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January 20, 2014 1:50 PM
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“Magin” - The Brand-New Mail Client For iPhone

“Magin” - The Brand-New Mail Client For iPhone | Marketing_me | Scoop.it
There's a new e-mail client on the block, that is looking to become the only way for you to sort the messages you receive on a day-to-day basis. It's called “Magin” - and its aim is to provide the ...
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Scooped by Alessandro Rea
January 20, 2014 1:24 PM
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Understanding Consumer Sharing

Understanding Consumer Sharing | Marketing_me | Scoop.it
ShareThis’s new quarterly share metrics report shows Pinterest is the fastest growing channel for shares and is big in the Midwest. More insights help marketers understand social and content strategies.
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Scooped by Alessandro Rea
January 20, 2014 1:19 PM
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BBC launches Instagram video news service to target mobile and tablet users

BBC launches Instagram video news service to target mobile and tablet users | Marketing_me | Scoop.it
The BBC has launched a new video news service delivered specifically at Instagram users as part of efforts to tap into the burgeoning...
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Scooped by Alessandro Rea
January 10, 2014 8:19 AM
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Simplify Your Inbound Marketing Process: Focus on Content Assets

Simplify Your Inbound Marketing Process: Focus on Content Assets | Marketing_me | Scoop.it
Content is king because it ties into all the other areas of inbound marketing. By simply focusing on content, you can improve your entire inbound strategy. I'll show you how it worked for me.
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Scooped by Alessandro Rea
January 10, 2014 4:35 AM
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Al via il crowdfunding delle startup. Parte la prima campagna

Al via il crowdfunding delle startup. Parte la prima campagna | Marketing_me | Scoop.it
La piattaforma Unicaseed ha lanciato la prima campagna di equity crowdfunding rivolta alle imprese innovative che resterà aperta fino al 31 marzo.
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Scooped by Alessandro Rea
January 8, 2014 2:06 PM
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Social, Digital & Mobile Around The World (January 2014)

This report presents all the key statistics, data and behavioural indicators for social, digital and mobile channels around the world. Alongside regional pictures that capture the stats for every nation on Earth, we also present in-depth analyses for 24 of the world's largest economies: Argentina, Australia, Brazile, Canada, China, France, Germany, India, Indonesia, Italy, Japan, Mexico, Nigeria, Poland, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Turkey, Thailand, the UAE, the UK, and the USA.

 

For other reports in this series, please visit http://wearesocial.sg/tag/sdmw  

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Scooped by Alessandro Rea
January 28, 2014 2:53 PM
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Dear Agency Whiners: Do Something

Dear Agency Whiners: Do Something | Marketing_me | Scoop.it

Jennifer Lewis is a planner at Wieden+Kennedy London. 


A couple of months ago, an article by Murat Mutlu appeared on Digiday called “Why Talented Creatives Are Leaving Your Agency,” and it touched a nerve in the industry. I saw it shared many times and picked up on other blogs, and all of the commenters were ecstatic: Finally, their all-too-familiar frustrations now had a voice. Since then, I’ve frequently found myself in the middle of this discussion with others, online and in person. And while this is exactly the kind of debate we should be having about the advertising industry, just pointing out what’s wrong is not enough.

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Scooped by Alessandro Rea
January 27, 2014 5:47 PM
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Top Internet Marketing Software Tools for SEO, PPC, Social Media & More! | WordStream

Top Internet Marketing Software Tools for SEO, PPC, Social Media & More! | WordStream | Marketing_me | Scoop.it
Announcing the WordStream Internet Marketing 150: The Top Internet Marketing Software and SaaS Providers for 2012 in SEO, PPC, Social Media, Email Marketing, Web Analytics & More!
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January 27, 2014 12:29 PM
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How to Get Existing Leads to Do Your Email Marketing for You

How to Get Existing Leads to Do Your Email Marketing for You | Marketing_me | Scoop.it

While the days of sending a newsletter email blast to your entire marketing database are over (or should be), email marketing isn't dead. In fact, if you do email marketing right, you can generate tons of new leads. "But I'm only emailing my existing leads," you might say with trepidation. "How can I possibly get new leads from my email marketing?"

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Rescooped by Alessandro Rea from Better know and better use Social Media today (facebook, twitter...)
January 22, 2014 7:04 AM
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Facebook to Begin Showing Less Text Posts From Business Pages - Search Engine Journal

Facebook to Begin Showing Less Text Posts From Business Pages - Search Engine Journal | Marketing_me | Scoop.it

In an announcement made today on the Facebook Newsroom blog, an update to the News Feed algorithm is being rolled out that will result in less text posts being shown from business Pages, and more text posts being shown from friends.

Facebook details the reasoning behind this algorithm update saying they ran some tests that show users are more likely to post their own text updates when they see more of their friends doing so. The same was not true when users are shown more text updates from business pages.


Via Mau
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Rescooped by Alessandro Rea from Digital Strategy & Event Marketing and Sustainability
January 22, 2014 7:01 AM
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Google 'heatmap' reveals #NewYork, #Rome and #Barcelona as the most photographed places on Eart

Google 'heatmap' reveals #NewYork, #Rome and #Barcelona as the most photographed places on Eart | Marketing_me | Scoop.it
Google Maps’ Panoramio 'heat map' of the world allows people to see the most photographed travel destinations.

Via Maria Cristina Terenzio
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Scooped by Alessandro Rea
January 21, 2014 5:36 PM
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Silicon Valley Notables Invest in Korea's Largest Bitcoin Exchange

Silicon Valley Notables Invest in Korea's Largest Bitcoin Exchange | Marketing_me | Scoop.it
South Korea has been one of Bitcoin's quieter markets in terms of media coverage, but that could change now that several prominent Silicon Valley investors have provided seed fu...
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January 20, 2014 1:52 PM
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10 Must-See Documentaries for Entrepreneurs

10 Must-See Documentaries for Entrepreneurs | Marketing_me | Scoop.it
As an entrepreneur, you're no doubt in constant search of new ways to grow your business. But who wants to slog through another lengthy how-to…
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January 20, 2014 1:31 PM
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Vishal Gondal's 10 Commandments for Start-ups

Vishal Gondal's 10 Commandments for Start-ups | Marketing_me | Scoop.it
Vishal Gondal shares his 10 commandments that start ups should heed to
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Scooped by Alessandro Rea
January 20, 2014 1:22 PM
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Secret to Success: Track Your Metrics!

Secret to Success: Track Your Metrics! | Marketing_me | Scoop.it

It’s a new year. A great time to look at what’s been working for us here at Go Media, as well as what hasn’t worked and what we’ll be doing better in the year to come. We do this in the most accurate, meaningful way possible, one that benefits us ten-fold. Ready for the simple, yet essential key to Go Media‘s success? We track our metrics.

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January 18, 2014 2:47 PM
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Consumer Engagement | Brand Innovators

Consumer Engagement | Brand Innovators | Marketing_me | Scoop.it
Brand Innovators
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January 10, 2014 8:16 AM
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The 10 Best Medium-Sized Companies to Work for in 2014 | Slideshow

The 10 Best Medium-Sized Companies to Work for in 2014 | Slideshow | Marketing_me | Scoop.it
A positive work environment, intelligent co-workers and great benefits (free yoga!) make these 10 companies the most exciting places to work for in 2014, as...
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January 10, 2014 4:18 AM
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7 Creative Ways To Use Pinterest To Cross-Promote Your Business

7 Creative Ways To Use Pinterest To Cross-Promote Your Business | Marketing_me | Scoop.it
Blog post at Rebekah Radice : For many business owners, social media has become an integral part of their marketing efforts. Facebook, Twitter and now even Google+ have[..]
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