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Practical tips for using social media as a form of rapid-response market research.
Social media networks have drastically changed the way some businesses conduct market research, due to their increased ability to access information. This allows you to understand your ideal customer and learn effective ways to connect with him or her. Below are a few tactics that will help you utilize social networks to cut down on resources used in your marketing campaign. Via Ivo Nový 
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Facebook Ads are great for contest promotion and lead generation, but are they worth the investment for ecommerce? Let’s find out. This article will discuss optimizing your Facebook Ad for sales on your ecommerce site.
Via Kamal Bennani
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“ 2013 has been an incredible year of growth for social media advertising, with new features, targeting options, and channels to explore. But this year has merely been a preview of what is to come. Here are five trends to watch for next year.”
Via Level343
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“ I più popolari social network hanno arricchito la funzione dei messaggi privati, scelta dettata dalla vasta richiesta degli utenti che li usa sempre di più.”
Via Guglielmo Cornelli, Marco Favero
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Successful B2B social media marketing engages people as much as possible, regardless of the platforms they use. These are five B2B social media marketing examples from companies that put their audiences first in 2013 - and they do it very well.
Via Kamal Bennani
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Smartphones work best when they streamline your life, not complicate it. Forget SnapChat and check out these apps to speed up your workday and take care of the little things. TEMPO CALENDAR: Downl
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This article appraises 15 habits that will make you successful, and explores the importance of adopting a positive outlook in the pursuit of goals.
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Want to increase employee productivity? Try these simple office design tips.
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Google has updated its Glass project to firmware version XE12, adding a screen lock feature, YouTube uploading, and the ability to wink to take a photo.
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“Focusing on customers to the exclusion of everyone and everything else can kill a business just as easily as neglect.”
Via janlgordon
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Advertising on social media has been frowned upon in the past but things have changed.
Via Kamal Bennani
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Spotify announced on Wednesday that it is expanding its free streaming option to all devices.
Spotify Free for tablets will also work in conjunction with Spotify Connect, the company's Chromecast-like integration for home stereo systems. Previously, non-paying Spotify users could only listen to Spotify Radio selections on mobile. Like Pandora, iTunes Radio andiHeartRadio, Spotify Radio allows users to listen to "stations" comprised of artists and genres, but not specific music tracks.
The new option will allow users to listen to tracks they select, just as they can on the desktop.
In addition to Spotify Free for tablets, the company is also rolling out a free streaming option for all devices, including mobile phones. This option, dubbed "Spotify Shuffle," the option will allow users to "shuffle play" all playlists in their libraries and shuffle listen to any artist they choose.
Via Gust MEES
Gust MEES's curator insight,
December 11, 2013 11:08 AM
Listen also to my MIX Playlist:
- https://play.spotify.com/user/webizard/playlist/67gBvDrCayFU4QRcKKOcEP
Mateo Barragán's curator insight,
February 16, 2014 10:17 PM
Spotify is quickly growing in the market share. By expanding it's services into new devices for free, will definitely increase its popularity. |
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Maddie Russell from Square Social discusses the business benefits of an effective link building campaign and how an SEO company can help you build one. Via Kamal Bennani
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“ See which social media marketing articles our writers found most valuable and helpful.”
Via Kamal Bennani
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New data suggests that the harder we work, the fewer people may be actually seeing our brand's Facebook posts. Let's make some sense of this trend.
Via Kamal Bennani
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See which social media marketing articles our writers found most valuable and helpful.
Via massimo facchinetti, Pedro Medina, Ivo Nový
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If you’re thinking about launching a new startup and aren’t sure where you want to land, here are a few factors to consider.
Via Ivo Nový
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"Startups face tremendous pressure while competing with their bigger counterparts. They neither have large manpower nor big infrastructure. Social media can become an effective solution in helping them grow. This infographic shows how startups should utilize the power of social media."
Via massimo facchinetti, Marco Favero
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Limited offer: We're giving away our free 40 page e-book and toolkit '4 Steps to a Happy Startup: The Path from Passion to Profits', downloaded by more than 10,000 people already. Go get it »  ...
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Before the New Year ushers in a new wave of startups and App Store submissions, it's always nice to recognise the brightest sparks that caught our collective eyes in 2013.
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“ Qual è il valore dei principali social network? Più di 150 miliardi di dollari secondo HootSuite dashboard sviluppata per gestire e controllare in modo unitario il flusso di informazioni su Facebook Twitter ecc.”
Via Marco Favero
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In one weekend, Beyoncé Knowles sold an estimated 600,000 copies of of Beyoncé, her fifth solo album, which at a cost of $15.99 came with 14 songs and 17 music videos. If correct, that sales figure will land her at number one on Billboard's Top 200.
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...Is there anything more you can do to convince that traffic to stay a little while longer? To not bounce straight back to the SERP? To respond to calls-to-action? To increase your conversion rate? Using the five techniques laid out in this previous article, five persuasive web design techniques, I’ll be taking a look at various ecommerce homepages that either tick one, or even all of the following persuasive design boxes....
Via Jeff Domansky
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“Agency execs talk about what's trending and what's tired in the world of mobile advertising for 2014.”
Via Eric_Determined / Eric Silverstein
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