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Scooped by Martin (Marty) Smith
May 29, 2014 4:50 PM
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The White Album: 50 Fantastic White Web Designs Inspire

The White Album: 50 Fantastic White Web Designs Inspire | Must Design | Scoop.it
The color white is simple, elegant and peaceful and the use of this color is seen in lots of websites. Whether they're portfolios or online shops, people agree on...
Martin (Marty) Smith's insight:

The space between the notes may be the most defining thing about music. I think of web design as a form of music. Web designs, like music, need space between their notes.

This is what made Google so astonishing and easy to use. White page, search box and as few menu options as possible. There is even a person who stands sentry on Google's design saying NO much more than they say yes.

I love to study great WHITE websites to learn how to put space in to quiet and strengthen web design.

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Scooped by Martin (Marty) Smith
May 16, 2014 11:37 PM
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Designing For Community: Master Blasters & Galleries - Curagami

Designing For Community: Master Blasters & Galleries - Curagami | Must Design | Scoop.it

Master Blasters
When everything is social community rules. Curagami our Triangle Startup Factory funded startup is working on helping ecommerce merchants and content marketers validate the ROI of social and content marketing. Community is a CSF, Critical Success Factor, because community is what creates an army of advocates.

This post is about how to win the hearts and minds of your most important customers - those willing to advocate your products, services and web content.

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Scooped by Martin (Marty) Smith
May 14, 2014 9:44 PM
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BLACK in Web Design 50 Examples Inspire via Speckboy

BLACK in Web Design  50 Examples Inspire via Speckboy | Must Design | Scoop.it
A common misconception is that black is thought of as a color in the same way that red, blue, purple or even green are. In actual fact, black is the complete absence of all color...
Martin (Marty) Smith's insight:

This post reminds me of something I read about Andy Warhol.. "With Warhol there is always BLACK," the author said and went on to explain that it was Warhol's awesome use of black that made him a great artist.

Black is tough online. But here are 50 examples of how black can HELP not hurt web design.

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Scooped by Martin (Marty) Smith
May 13, 2014 3:23 PM
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Almost 200 Cool Web Designs Inspire

Almost 200 Cool Web Designs Inspire | Must Design | Scoop.it

Explore Kevin Regenrek's hand-picked collection of Pins about Webdesign Inspiration 2014 on Pinterest. | See more about website designs, web design and landing pages.

Marty Note
Almost 200 inspirational web designs on Pinterest.  

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Scooped by Martin (Marty) Smith
May 9, 2014 9:50 PM
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Future Of Web Design 3: Semantic Web Is A Mobile Game

Future Of Web Design 3: Semantic Web Is A Mobile Game | Must Design | Scoop.it

Created with Haiku Deck, free presentation software that’s simple, beautiful, and fun.

Martin (Marty) Smith's insight:

What is a website? Pages of content daisy chained together to tell a story. In the not very distant future we will need to be more agnostic about WHERE and more particular about WHAT.

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Scooped by Martin (Marty) Smith
May 7, 2014 8:34 PM
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Web 3.0 In A Social Mobile World via @HaikuDeck

Web 3.0 In A Social Mobile World via @HaikuDeck | Must Design | Scoop.it
Created with Haiku Deck, free presentation software that’s simple, beautiful, and fun.
Martin (Marty) Smith's insight:
Social + Mobile changes everything.
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Scooped by Martin (Marty) Smith
May 4, 2014 11:53 AM
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How To Buy Web Design via @HaikuDeck

How To Buy Web Design via @HaikuDeck | Must Design | Scoop.it
After almost 14 years an Internet marketer and the last two as Marketing Director for Raleigh's largest web and software design agency I know people need HELP buying web design.
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Scooped by Martin (Marty) Smith
May 2, 2014 11:17 PM
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Clean, Surprise, Humor, JOY = Future of Web Design

Clean, Surprise, Humor, JOY = Future of Web Design | Must Design | Scoop.it

Great post from The Guardian on creating clean well lighted websites. My favorite? Discussion on how important surprise is to What's Next. 

We've become both cynical and searchers. As incompatible as cynical searchers sounds it is our natural state. We have a tough hide created by more push advertising than the next generation will need to put up with the loss of a very important idea - 

We are not human beings having a spiritual experience; we are spiritual beings having a human experience. 

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Scooped by Martin (Marty) Smith
April 30, 2014 5:32 PM
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Best Responsive Ecommerce WordPress Themes

Best Responsive Ecommerce WordPress Themes | Must Design | Scoop.it

My favs: Clean Sale (pictured here), Retail Therapy and Kiosk. What are your favorites? 

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Scooped by Martin (Marty) Smith
April 28, 2014 10:00 PM
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Hot Web Design Trends for 2014 | Script Tutorials

Hot Web Design Trends for 2014 | Script Tutorials | Must Design | Scoop.it

2014 Web Design Trends - Marty Note
Not a secret we are seeing flatter more responsive design in 2014, but I liked the format of the way Script Tutorials explained each trend with examples and wireframes.

2 of these ideas, Video Backgrounds and Interactive Infographics could be huge. Video backgrounds was a new idea to me even halfway through the year.


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Scooped by Martin (Marty) Smith
April 25, 2014 7:19 PM
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10 Rock Solid Website Layout Examples | Design Shack [cool way to SEE web design]

10 Rock Solid Website Layout Examples | Design Shack [cool way to SEE web design] | Must Design | Scoop.it
Reading an article entitled 10 Rock Solid Website Layout Examples on Design Shack.
Martin (Marty) Smith's insight:

Love how Design Shack shares just about every web layout in silhouette then provides examples. Good idea to train your eye to see the frames (they are always there). Soon we will be training ourselves to think in ZONES and this wireframe approach is critical to that next step.

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Scooped by Martin (Marty) Smith
April 23, 2014 8:41 PM
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15 Best CSS3 Websites Inspire Consistent With 2014 Design Trends - via AWWards

15 Best CSS3 Websites Inspire Consistent With 2014 Design Trends - via AWWards | Must Design | Scoop.it
Fantastic CSS3 Website Designs for Inspiration. Selection of Awwwards winning CSS3 websites. CSS3 is a powerful tool for web designers to enhance the appearance of a website.
Martin (Marty) Smith's insight:

Strong first few pages of examples here. My favs include 

Cat Magnet for actually telling a fish story (nice large CTA too). 
Design Council - love the flat, few colors with red as accent. 

True - don't like blocking the face, but works here. 

Stealable Ideas ae consistent with 2014 design trends:

* Big heros (tells a better story).

* Limit color palette. 
* Flatten out the design so it looks good on mobile too.
* Large Call-to-actions (DECLARE what you want your customers to do).

That last bullet, using a clear CTA, seems to be the hardest one to sell designers who feel to DECLARE is to shout. I disagree. I view DECLARATION in this context as helping by MAPPING and POINTING.

No one wants their TIME wasted and when you point them in the right direction with a large, high contrast CTA you've created a helpful hint. Subtle, when you have seconds, seems an unsupportable luxury. When DON'T we want to be CLEAR and help our visitors know how to journey along our paths?

A: NEVER :). M  

 

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Scooped by Martin (Marty) Smith
April 19, 2014 8:14 PM
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30 Web Design Tips Makes Life Easier

30 Web Design Tips Makes Life Easier | Must Design | Scoop.it
Every web designer has a secret or two. Hard-won workflows, hidden hacks, and insider knowledge that are the mark of true experience and the stuff that separates great web design training from good. Here, we've managed to persuade some of the web's busiest devs and designers to part with their most closely guarded tricks and tips.
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Scooped by Martin (Marty) Smith
May 22, 2014 2:07 AM
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Apple In Numbers | Visual.ly video

Apple In Numbers | Visual.ly video | Must Design | Scoop.it
Apple In Numbers

How many iPads are sold every minute? Why did The Beatles sue Apple? How much money has Apple got stashed abroad? Find out here!
Martin (Marty) Smith's insight:

Amazing.

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Scooped by Martin (Marty) Smith
May 15, 2014 7:49 PM
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Picasso Trigger Learning To Think & Create Websites Like A Child

Picasso Trigger Learning To Think & Create Websites Like A Child | Must Design | Scoop.it

"I spent a lifetime learning to draw like a child." Picasso

This is an interesting post from Thomas King about the complex nature of simplicity. Picasso's point about spending a lifetime learning to draw like a child seems important for web designers too.

The hardest thing to do is do less. The hardest mind to recover is the exploratory mind, the mind before judgement. When we recover the playful mind, the simple easily rewarding routine of play, our designs run free like Picasso's bull. 

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Scooped by Martin (Marty) Smith
May 14, 2014 12:41 AM
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25 Black and White Website Designs To Inspire You

25 Black and White Website Designs To Inspire You | Must Design | Scoop.it
Web design blog with actual news and web examples of inspirations by dezayo new york agency
Martin (Marty) Smith's insight:
Simple is always the hardest thing to achieve in web design. One interesting trend in 2014 web design is to flatten and simplify. Here are 25 great examples of why less can be more.
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Scooped by Martin (Marty) Smith
May 12, 2014 9:12 PM
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100 (Non-Design) Blogs Every Web Designer Should Read

100 (Non-Design) Blogs Every Web Designer Should Read | Must Design | Scoop.it
Martin (Marty) Smith's insight:

ReadWrite and 99 other "non-design" blogs every web designer should read is great and I love the way the list is organized.

Michael Allenberg's curator insight, May 13, 2014 7:37 AM

Pay special attention to numbers 20-38, the UX section! Great stuff!

Scooped by Martin (Marty) Smith
May 9, 2014 9:21 AM
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Future Of Web Design 2: End Of Boxes & Borders via @HaikuDeck

Future Of Web Design 2: End Of Boxes & Borders via @HaikuDeck | Must Design | Scoop.it
Created with Haiku Deck, free presentation software that’s simple, beautiful, and fun.
Martin (Marty) Smith's insight:
Web design is about to blow up.
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Scooped by Martin (Marty) Smith
May 7, 2014 6:27 AM
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Creating Products via @haikudeck

Creating Products via @haikudeck | Must Design | Scoop.it
Created with Haiku Deck, free presentation software that’s simple, beautiful, and fun.
Martin (Marty) Smith's insight:
How we create products is changing.
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Scooped by Martin (Marty) Smith
May 3, 2014 3:02 PM
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Drew's Dragons Slay Bob Marley - How To Create Products People Love

Drew's Dragons Slay Bob Marley - How To Create Products People Love | Must Design | Scoop.it

Product Development
Creating stuff is FUN and HARD. I've created about 10 products and none of them are going to be nearly as successful as my friend Drew Baird's Silver Dragon headphone Cables.

The linked story discusses the beginning of our Music Is A Movement revolution. A revolution that I understand better today after listening to the difference in tone, sound and quality Drew's cables make.

OMG, this is like a DRUG and if your product is lucky enough to have that reaction when you create it you half half a chance to do what you love. Take a lesson from our friends at Moon Audio and introduce your favorite music to Drew's pet Dragon.

If you read this, buy Drew's cables and don't fall in LOVE then you need to get some THERAPY fast (lol).  

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Scooped by Martin (Marty) Smith
May 1, 2014 12:25 AM
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5 Web Design Ideas From A Non-Designer

5 Web Design Ideas From A Non-Designer | Must Design | Scoop.it

Graphic Designers ROCK
I have more than tremendous respect and admiration for graphic designers. The ability to use tools like Photoshop and Illustrator to create MAGIC is something I will always envy. I know enough to know just how magical those skills truly are, so thank you.

I would LOVE to convince gifted visual marketers of the need to fix five mistakes I see over and over, mistakes that can HARM a websites bottom line and ability to scale.

I confess to making some of these mistakes myself. Easy to do when caught up in the NEW chase. I got so I printed out this list and keep it in view so it smacks me as a reminder while creating ideas for a new design.

Despite the list being omnipresent I forgot a subscription option on CrowdFunde.com two months ago, so EASY to forget these ideas:

** Email Subscription
Any websites lifeline is the LIST of supporters and subscribers they OWN. If Google changes their algorithm and PPC goes bankrupt you can always may your own list, so making sure the ability to opt in to that list is omnipresent is a CSF (Critical Success Factor).

** Keywords In Category Names
Think, "Do we want to win that keyword," when reviewing your navigation. You may select to have your URLs rewritten to be more keyword specific, but those internal links play an important role with Google's spider and SEO so KEYWORDS are a must.

** Research Keywords
My CrowdFunde co-founder Phil Buckley asked me if I thought attorneys or lawyers would be the most searched term. "Lawyers," I answered confidently knowing I was wrong (you never win these who will win questions lol). Attorneys is the winner and by a large margin. Don't write copy to what you THINK when it is so easy to do a little research and KNOW.

** The Tricky Part To Web Analytics
Here's the rub to web metrics. They operate in a constant seesaw dance with one another. Attorneys may be the most searched, but maybe that is because the Mass Tort guys have crushed the deck in some way (have no knowledge of that only using it as an example so please don't sue me lol). When you DESIGN with numbers you design better, but be sure to ask your SEO contact where the rubs are in the numbers. Rubs are numbers that LOOK one way but actually ARE another. Trust me you NEVER want to spend the kind of time in Google Analytics knowing where the rubs are requires, so ask.

** 80/20 Rule
One Internet marketing FRACTAL we discovered is 20% of the links, traffic, pages always get 80% or more of the value. Your job is to build a flexible framework so when your managing team SEES the emerging 80/20 rule you can easily shift the presentation to favor the 20 over the 80.

Now please take these practical, money making ideas and make them beautiful and THANK YOU for your dedication to BEAUTY in design and life :). Marty

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Scooped by Martin (Marty) Smith
April 29, 2014 8:18 PM
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Designing For GooglePlus: Top 10 Brand Pages on Google+

Designing For GooglePlus: Top 10 Brand Pages on Google+ | Must Design | Scoop.it

We've had a HUGE Day over on GPlus today. I wrote a post about why G+ is magical thinking (https://plus.google.com/102639884404823294558/posts/F5fXyrkTPCr ) and my post got picked up by my friend Mark Traphagen (@MarkTraphagen) and it BLEW up into an amazing conversation.

Given the MONSTER day we've had I thought it would be a great idea to share some of the most successful G+ Brand pages. GPlus is a massive Blue Ocean for most.  Blue Oceans are where your content gets MORE traction with less work. Red Oceans are where your content requires more investment to generate LESS return.

GPlus is really a set of TOOLS. Incorporating Hangouts, maps, communities and other widget-like tools. The first website or agency to figure out how to combine those powerful tools in unique combinations is going to WIN big. Some of these examples approach the top of the mountain, but G+ has more power than even anyone here captures.

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Scooped by Martin (Marty) Smith
April 26, 2014 7:56 AM
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8 Web Design Lessons from Vogue - via @HaikuDeck

8 Web Design Lessons from Vogue - via @HaikuDeck | Must Design | Scoop.it

Vogue's Marketing Lessons
* Be Specific (use BIG numbers).

* Be Branded (use existing brands).

* Be Topical (happening NOW iis easier).
* Be Welcoming (Models on hompage stare directly at camera).
* Use alliteration and rhythm in headlines (make em sing).
* Use juxtapositions.
* Use action verbs.

* Use SIMPLE colors.

Follow those 8 lessons and your web design improves.  

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Scooped by Martin (Marty) Smith
April 24, 2014 5:39 PM
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10 Beautiful Websites for Your Inspiration - Can Beauty Win As A Strategy?

10 Beautiful Websites for Your Inspiration - Can Beauty Win As A Strategy? | Must Design | Scoop.it

Design Beauty As Online Strategy
Beauty has a problem online. Imagine a line with pretty pictures on one end and makes money / converts on the other. As website design travels away from the balanced center out to either pole something is given up.

Beautiful sites often feel solipsistic and self referential. Commerce sites feel transactional and much like an not very special commodity. As visual marketing commands more and more of our attention, efforts and communication arresting imagery is important.

You can't sell someone who doesn't stop long enough to know who you are. Is beauty an effective strategy in and of itself? No. Is commerce an effective strategy in and of itself? No. Truth lies in the magic promise of a balanced approach as these 10 examples of somewhat practical beauty share.

My favorite and the one most centered between those two poles?
Juliana Bicycles - I don't typically like group scenes that aren't open to the viewer as they can send an exclusionary message. This bicycle site doesn't because of the magic of place pictured and the ancient desire to warm next to a fire with friends.

Would NEVER have thought Juliana Bicycles hero could feel so beautiful, friendly and inviting breaking several key rules - but it does.

malek's curator insight, April 25, 2014 8:50 AM

One Unusual trend we ignore

In Digital strategy pay maximum attention to social media tools, digital tricks and marketing tips. But, we don’t always keep tabs on website design trends and evolution. 

Scooped by Martin (Marty) Smith
April 20, 2014 7:07 PM
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40 Best Non-Profit Websites Tell Great Stories | Vandelay Design

40 Best Non-Profit Websites Tell Great Stories | Vandelay Design | Must Design | Scoop.it

Nonprofit Websites
Nonprofit websites are designed to tell stories something we all need to do these days. My favs include Housing Works, Too Young To Wed and Melting Away.


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