AVIA OTT NEWSLETTER

WARC’s latest forecasts show that global advertising spend surpassed $1 trillion (€0.97tn) for the first time in 2024, and is expected to grow 10.7 per cent this year, to a total of $1.08 trillion.

Among an industry-diverse group of winning platforms, Netflix will emerge with the fastest digital ad revenue growth this year.

Asia-Pacific video market to add $16.2 billion in revenue by 2029, led by India and China, as streaming eclipses traditional TV, new study reveals.

The deal will create a streaming multichannel video service that is second only to YouTube in scale, while potentially allowing the Venu service to move forward.

According to the report, anime accounted for 6% of global streaming revenue in 2023. Notably, 41% of anime's streaming revenue originated from North America, highlighting the region's strong engagement with the medium.

Google has announced plans to overhaul its advertising policies to address advances in privacy-enhancing technologies (PETs) and the rapid growth of ad-supported platforms like Connected TV (CTV).

The number of paid subscriptions to online streaming services will top 2 billion by 2029, according to Ampere Analysis, driven by international gains—namely in Asia—and a crackdown on account sharing.

The number of subscribers to the leading 29 video services in the U.S. grew by 7 percent in Q3 to 406.9 million, per S&P Global Market Intelligence, with Peacock Premium and Max seeing the strongest annual growth rates.

In a major deal that could have implications for the broader use of generative artificial intelligence in Hollywood, YouTube and CAA are teaming up on tools that will let celebrities manage their likenesses on the platform, including on videos that may use generative AI to recreate a star’s appearance.

YouTube and TikTok, and other social platforms, have rapidly grabbed consumers’ attention, taking an even-greater share of consumer video viewership. Where's the investment?

Netflix is marking the two-year anniversary of its launch of advertising by revealing that its ad tier now reaches 70 million monthly active users globally, up from 40 million as of mid-May.

The Indonesia OTT market grows with rising direct carrier billing, faster internet, and increasing subscriptions to OTT video services.

Maxime Saada says Netflix & co. have driven more Europeans to pay for TV as he outlined core beliefs and strategies before a planned split from French conglomerate Vivendi and London stock market listing.

Netflix added TK million subscribers in the fourth quarter, reaching TK million globally, thanks to a wave of marquee programming in the final weeks of 2024.

Samsung’s free ad-supported streaming TV (FAST) service, has announced the launch of its first European FAST linear channel dedicated to K-pop in the UK, France, Spain, Italy, Germany, Sweden and The Netherlands.

The video streaming business is maturing globally. This year will be the first when streaming video generates more revenue ($213 billion) than pay TV ($188 billion).

Sports streaming company DAZN is buying Foxtel Group from News Corp and Telstra in a deal with an enterprise value of $2.2 billion.

Some of the most prominent players in FAST talk about navigating the evolving landscape.

Britain's online safety regime came into force on Monday, requiring social media companies like Meta's Facebook and ByteDance's TikTok to take action to tackle criminal activity on their platforms and make them safer by design.

Global advertising revenues will be up 9.5 percent this year to top $1 trillion for the first time, according to GroupM’s End-of-Year Global Advertising Forecast, with a 7.7 percent increase projected for 2025.

After pulling back on original content production in Southeast Asia and doubling down on efforts in Korea and Japan over the past year, Disney+ is focused on creating a premium service in Asia, instead of a mass one.

Warner Bros Discovery on Thursday decided to separate its declining cable TV businesses such as CNN from streaming and studio operations such as Max, laying the groundwork for a potential sale or spinoff of its TV business as more cable subscribers cut the cord.

The Walt Disney Co. ended its fiscal 2024 on a high note, thanks in large part to its theatrical film division and growth in streaming, even as its ESPN and experiences businesses dragged down net income slightly compared to a year earlier.

Despite the Hollywood strikes, the volume of shows produced during the 'Peak TV' years has left viewers with an embarrassment of riches.

The NBA and Warner Bros. Discovery have unveiled their post-lawsuit settlement and the gains for both sides from renewing their agreement with an 11-year deal.