Through the collaboration, PubMatic’s advertiser partners will gain programmatic access to Nippon TV’s inventory, combining the reach and brand safety of linear television with the flexibility of digital advertising.
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AVIA OTT NEWSLETTER
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Bollywood shows healthy box office growth beyond tentpole hits while streaming subscriptions plateau at 100 million, says Ormax chief Shailesh Kapoor. 
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Filmmaker and creative director Henry Daubrez will join Google Labs to create new content, help shape the Flow product, and lead Flow Sessions with other filmmakers.
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South Korea is establishing itself as one of the world’s biggest markets for Free Ad-Supported Streaming TV (FAST), according to research from Omdia.
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According to analysis of Gracenote’s global video dataset, the number of FAST channels grew nearly 14 per cent from Q1 2025 and 76 per cent since 2023.
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YouTube Shorts has reached parity on revenue per watch-hour relative to core YouTube in the U.S. and other countries, CEO Neal Mohan said.
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variety
The new leadership team at Skydance's Paramount clarified their position on streaming and theatrically released films.
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iQiyi posted a revenue decline and swung to a net loss in the second quarter of 2025 as lighter content output and weaker advertising sales weighed on performance.
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While demand for Korean content is increasing globally, rising production costs domestically and strategic shifts at global SVODs have resulted in a decline in commissions.
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HBO Max is partnering with Asian streaming giant Viu to create a unified subscription package that will debut across five Southeast Asian territories.
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Netflix has emerged as the most satisfying streaming service for South Korean consumers, with content diversity ranking as the top factor influencing platform choice, according to a government survey
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The service, which will include live programming from Fox, Fox Sports and Fox News, will launch later this month for $20 per month.
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“Priced at less than a cup of coffee, Howdy is ad-free and designed to complement, not compete with, premium services,” said Roku founder and CEO Anthony Wood.
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Korean entertainment powerhouse CJ ENM is making a major push into India's streaming market through a new content partnership with Amazon MX Player.
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Vimeo agreed to be acquired by European tech company Bending Spoons in an all-cash deal valued at approximately $1.38 billion.
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YouTube and Netflix alone have more use than broadcast networks and tie cable for the month, while ‘Squid Game’ is the most streamed show.
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Netflix invests $200M in Thailand, boosting creative content, tourism, and positioning the nation as a key regional production hub.
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Disney has appointed Tony Zameczkowski as senior vice president and general manager, direct-to-consumer for Asia Pacific.
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Parks Associates’ research from its Streaming Video Tracker examines the impact of creator-driven media on the video ecosystem and the importance of social video for streaming services looking to capture these millions of viewers.
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Data from Kantar Media TGI shows that while consumers are worrying about personal information online they also don’t mind sharing data if it delivers a better viewing experience – such as personalised advertising on streaming platforms.
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'Squid Game' Season 3 helps Netflix maintain dominance as Korea's premium streaming market reaches $1.1 billion with 24.5 million subscribers.
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Warner Bros. Discovery reported second quarter earnings turbocharged by its studio business, even as its streaming business continues on its growth trajectory and linear TV still struggling in a tough environment.
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Indonesian OTT platform Vidio has teamed up with Shopee to launch Vidio Shopping, featuring 'Vidio Affiliate Shopping Ads'—making it the first OTT platform in Indonesia to integrate affiliate e-commerce directly into its programming.
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42 per cent of users say they are much more likely to keep bundled services compared to services they subscribe to individually. The opportunity for streamers to create even more value-added bundles is a win-win strategy worth pursuing.
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From
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Disney said it is "fully integrating" the Hulu service, which it now owns 100%, into its flagship Disney+ streamer.
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