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No matter what others say, SEO is not dead and neither is link building. Actually, SEO has been dead for years, for those who failed to adapt to the ever changing rules and increased requirements on skills, tools, details and perseverance.
Five years ago, one could easily buy his ranking position. A little bit of these and a little bit of those links, and you are on the first page. Well, that time is long gone.
Link building is not dead, it just reached a new level of complexity and is now more advanced than ever before.
Read on and learn more about smart link building techniques. You will learn how to build links without hurting your search rankings and see which tools can help you find the best links....
Here's where we come in. With our free Blog Editorial Calendar Templates, you'll be able to organize, categorize, and color code to your heart's delight. Use these templates to target the right readers, optimize posts with the best keywords, and pair each topic with a killer call-to-action.
In this download, we've included three different templates for you to choose from. Why three? We recognize that not all content teams are the same. While some feel most efficient with a centralized editorial calendar solution, others may need the gentle push of an upcoming deadline right on their personal calendar. Therefore, you'll have access to all three templates in Microsoft Excel, Google Sheets, and Google Calendar....
Content promotion takes a lot of time.
In many cases, it takes longer than it does to create the content itself.
This means efficiency is key.
And to achieve efficiency, as well as consistent results from your promotion efforts, you need tools.
Tools help automate boring, repetitive tasks and give you insight into the relevant data by helping you analyze it.
Tools are what this post is all about.
I’ve put together a list of 15 tools that can help you promote content more effectively....
There’s no reason for your designs to look drab – especially when it comes to color. A quick glance online and you’ll find a stockpile of color scheme apps ready to help you learn, play and perfect your next palette.From clever Hex code games to comprehensive color wheels, here are 15 of our favorite free color scheme apps to take your designs to the next level....
Are you looking for new content to share to your fans and followers?
Have you considered Reddit as a source for valuable content?
Using Reddit will reveal unique and interesting content that helps you stand out from the crowd.
In this post you’ll discover how to use Reddit for content curation and inspiration....
You can learn a lot from your competitors.
If you’ve ever wondered why your competitors are outranking you, or getting more social love, this article is for you. With the tools mentioned below, you can learn a lot about your competitors.
Here are 12 tools that will help you get more traffic....
Coming up with exciting content is a bit tricky though, not just because everything has already been done to death, so it’s hard to come up with anything original, but also because once you set out to create it, it seems as if everything is turning against you and wants to prevent you from creating it. You name it: procrastination (although that one is on you), writer’s block (a little bit on you), distractions, the agony of having to edit your work, the list is seemingly endless.
We've mentioned tools to help with content marketing several times at Smart Insights. We thought it worth mentioning these tools because whilst you may already be using the likes of Trello and Hootsuite, these less well-known tools may also help you be that extra bit more effective when it comes to writing content....
But I’m going to assume that you have at least a decent grasp of how to manage your team and content strategy.
Instead, I want to focus on the second main point – tools.
I’m going to share with you 15 tools that can help you create better content as a team, while minimizing the chance of mistakes.
You definitely won’t need all of them, but you’ll probably want to use at least one from each of the four main classes of tools.
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Scooped by
Jeff Domansky
November 9, 2015 12:59 AM
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While there are quite a few SaaS providers that will allow you to create amazing landing pages, they often come with a recurring monthly charge that’s not affordable for every website owner. Using a plugin means that your landing page is created right from within your WordPress installation and that usually translates to lower costs for you.
Depending on the tool you choose, going down the self-hosted plugin route can also give you more say in how your landing pages are designed and optimized. This can be appealing to those who like full control over their marketing materials and would rather take full ownership of their landing pages instead of paying extra money to have them hosted elsewhere.
In this post, we’re going to take a look at some of the best WordPress landing page plugins that are currently available....
If there is one thing that is constant about social media platforms (besides their URLs), it is that they change fast. There are some recently released social media tools that communication and marketing professionals may find very helpful…or at least find good to know about.
In this post I want to take a look at some new tools that are available for the more prominent social media platforms and give an idea of how they can be helpful for PR professionals and marketers....
You know you need to track your social media efforts, but there are a lot of tools out there. Which ones are the best fit for you?
This infographic from the Social Media Strategies Summit comments on 25 popular social media tools from Sprout Social to Engage Sciences to Spredfast.
The infographic includes information about each of the 25 tools, including brands who are already using them, whether they are free or not, the best thing about them and their ideal user.
This infographic divides social tools into five categories: Social Listening, Social Conversation, Social Marketing, Social Analytics and Social Influencer. “In each category, there are 5 different applications or services that could impact your brand’s success heavily,” according to an article on BitRebels....
Infographics are a powerful tool for capturing the attention of your target audiences. In fact, businesses that publish infographics grow their traffic an average of 12% more than those that don't.
The hard part, of course, is finding the time and resources to create these infographics.That's why we've created ten fully customizable infographic templates that will give you the inspiration and foundation you need to build your own infographics right in PowerPoint....
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The #1 question we get over, and over, and over again, is “how do I get more traffic to my site?”
Well Noah, Sarah, and I put our heads together, and we came up with every single way we could think of to grow your site.
We went so deep on it, that I’d go so far as to say that you never need to look at another list of ideas for “getting more traffic” ever again.
But as you can imagine, this is a MASSIVE list. There are over 120 ways, and every single way has a short description to help get your ideas flowing.
So here’s what I recommend:...
In online marketing, having the right analytics tools and software can make a major difference. A good program can save you time and help demonstrate the value of your work to supervisors or clients.
Over the last couple of months, while preparing the syllabus for my next UC San Diego class and doing research for clients, I compiled and reviewed an extensive list of analytics programs for SEO and social media. I’m sharing what resulted in this column....
In the past few years, Instagram has quickly become the go-to social network -- and not just for middle and high schoolers. Pew Research Center reported in 2015 that 26% of adult internet users use Instagram. Compare that with the 23% of adult internet users who use Twitter.
Not only do adults use instagram, 53% of adults ages 18–29 years old say they use it every single day.
To help beginners and advanced Instagram users alike familiarize themselves with the platform, we've put together a list of 15 of the lesser-known tips and features Instagram has to offer....
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Rescooped by
Jeff Domansky
from World's Best Infographics
January 12, 2016 11:12 PM
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Social media is an ever-changing beast. You almost can’t have a business in this day and age without a presence in the online world and specifically, at least, one of the big eight social media sites. Gone are the days where only teens frequented MySpace to chat with friends. Social media is here to stay, and people are looking online for your business so you’d better present your best.
Via Brian Yanish - MarketingHits.com, Jeff Domansky
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Scooped by
Jeff Domansky
January 5, 2016 2:44 PM
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In terms of visually displaying information, infographics serve as an ideal way to convey a complex idea in an interesting and manageable format. Whether it's a comprehensive side-by-side comparison, a lengthy timeline, or robust collection of numbers and statistics, a well-designed infographic can help you make your point without fussing over a ton of words.
The big issue is, of course, the amount of time needed to create infographics. Nearly 66% of marketers reported that both lack of time and staff resources are the biggest challenge to creating effective visual marketing, according to a report from Digiday and Chute.
That's where we come in. We've created 20 fully customizable infographic templates that will give you the inspiration and foundation you need to build your own infographics -- 15 templates in PowerPoint with an additional five versions in Adobe Illustrator. Here's a sneak peak at what you can expect:...
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Scooped by
Jeff Domansky
December 5, 2015 2:33 PM
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It doesn't matter if you have a well established business or a new one, everyone can benefit from learning to use social media better. But which platform is right for you?
The What Social Media Platforms Are Best Suited For Your Business infographic from Quick Sprout helps you determine which platform your target audience uses so you can save yourself some time.
It’s great if you know a little bit of coding so that you can make small changes yourself.
But for 99% of bloggers out there, it makes no sense to learn how to build a pop-up tool from scratch.
Instead, you can save yourself hundreds of hours of frustration and effort and just use a tool. You can find a free tool for just about any basic function. And even if you want a more complete tool, they typically don’t cost more than $50 a month.
I’ve put together a list of 25 great tools—divided into 4 main categories—that you can immediately use to improve your blog....
Who doesn't love free stuff?
If I can find a free tool to do something I'd otherwise have to pay for in my marketing, I'm going to try the free one first. As long as I can achieve the same quality result from the free tool, there's no need to waste budget.
And in my quest to find alternatives to fancy computer programs, I've come across a lot of free tools that help take my marketing up a notch. In particular, I've adopted a ton of free tools for creating visual content that don't cost my team a dime. From templates to browser extensions to online photo editors, keep reading to see some great, free web design tools to use.
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Scooped by
Jeff Domansky
November 22, 2015 2:38 PM
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How best to get more visitors to your site? It’s a problem that never quite goes away.
The internet is riddled with shady communities full of snake-oil salesmen busy peddling techniques “guaranteed” to make your website go viral with little to no effort. The real “secret technique” is simple – consistently deliver high-quality service and killer content that engages your audience.
There are however some genuinely useful tactics you can use to turbo-charge your traffic, and running tightly organized contests is at the top of that list.
In this article, we’ll walk you through seven of the best contest plugins for WordPress. Let’s kick things off with a look at just why this is such a powerful traffic-building tactic....
As the digital marketing & SEO industry changes and evolves, so must the tools & techniques in our arsenal. How we form SEO strategies in particular, are radically different from how they took shape in 2010 and will likely be radically different in 2020! Growing disciplines like PR and influencer marketing have become absolutely critical to SEO success in 2015 and beyond. If we want to continue to drive marketing results, digital marketers need to fully embrace these fields and approach link building and outreach with a different mindset, skillset and toolset.
Seer compiled a list of over 40 influencer marketing tools, all of which can be yours for FREE....
You’re running a million miles an hour, trying to hold down a tight schedule full of tight deadlines on a tight ship. From messages to meetings to managing meddlesome minutiae, these 50 apps can help you work wonders with your otherwise limited time.
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![How to Create an Editorial Calendar for Your Blog [Free Templates] | Top Social Media Tools | Scoop.it](https://img.scoop.it/_AQEzaxF5IMB2Lnu95qQSTl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
![15 Customizable Infographic Templates for PowerPoint That Will Save You Time & Resources [Free Download] | Top Social Media Tools | Scoop.it](https://img.scoop.it/L0tDVg9NsiVawXTRHsBEZzl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Excellent list of stock photo sites with free resources and a few you may not have seen before. Recommended viewing for marketers, bloggers and PR people. 9/10
some photos may require attribution