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Want full access to a Twitter feature that’s been available to only a select few since making its debut? Now’s your chance – because Twitter Moments is finally available to any and all users! For almost a year after launching in 2015, only Twitter employees and an exclusive list of publishing partners were able to create Moments. Now, though, anyone can do it – including you!How does creating a Twitter Moment work? Why is it such a big deal that you can do it now? And what are Twitter’s tips for creating the most eye-catching, share-worthy Moments you possibly can?...
Snappa makes it easy to create any type of online graphic. Create & publish images for social media, content marketing, and more! Hundreds of ready made templates Don't want to design from scratch? No problem! Just choose from our growing collection of beautiful templates to get started in seconds. Everything you need to create stunning graphics Snappa combines the best visual assets with a fully-featured graphic editor....
In the mobile-first 21st century, apps have become one of the most important elements of any product or brand. But as the users of millions of crappy apps can attest, designing a good one is tricky. So what separates a great app from shovelware?
After receiving hundreds of submissions for this year's 2016 Innovation by Design Awards, our jury selected the apps that landed on that magic formula. Check out this year's 33 finalists, and two winners, below."...
Via John Evans, Jeff Domansky
Whether you promote content that is fresh or seasonal, evergreen or topical, your endeavor will be meaningless if it doesn’t make your readers sizzle and pop with excitement. How do you capture the attention of your audience without crafting content from scratch?
Perhaps all you need is a high-quality photo. Not a bland, lifeless image, but an attention-grabbing picture — one with a story behind it. Maybe you need a series of compelling images if you’re marketing a lengthy content piece.
Research shows that:
- Color visuals increase a person’s willingness to go through a content piece by 80%.
- Posts or articles with images receive 94% more views than posts or articles without images.
- Understanding of content jumps from 70% to 95% with the integration of images....
Create truly responsive stories, white-papers, blog posts, or reports with our unique format that automatically takes advantage of every device size. With full screen video and imagery, interactivity, and lots of great layouts and designs to choose from, you can replace those static PDFs and boring blog posts.
Like most, you probably have a general idea of your primary keywords. For example, if you provide web design services in Denver, obvious keyword choices include: Denver website design, Denver website design companies and the like. But, you don’t want to stop there. There are two other things that you need to do: - Make a list of long-tail keywords to target, when creating blog posts and other content. - Learn more about your competition, including their target keywords. With that in mind, let’s review seven tools that you can use to find the best keywords for your business....
PngImg.com is a large collection of high-quality images of object cutouts on transparent backgrounds ready to be downloaded and used in your next project. You can easily search for the subject you are looking for and select from the image results your favorite ones for immediate download. No registration or login is required. 100% free. N.B.: From the notes in the about page of the site it appears as if some of the images contained in this catalog may have been simply copied from other sources without securing permissions for re-use. Be warned. My comment: Very useful resource for finding image cutouts of objects that can be integrated in existing layouts or photographs thanks to their having a trasparent background. Try it out: http://pngimg.com...
Landscape is a powerful image resizing tool designed to help social media marketers, content creators and business owners develop a standout presence in an increasingly visual social world. Our tool offers social media professionals an efficient way to produce multiple image sizes optimized for social media profiles, messages and campaigns - ultimately giving them more time to focus on what matters most: fostering engagement and authentic conversations through social.
Robin Good writes: Stencil is a web app (formerly known as Shareasimage) which makes it as easy as possible the creation of visual posts, picture quotes, visual promos and and ads for your website or your social media. The tool allows you to tap into over 600,000 images and 200,000 clip art icons, plus it provides over 40 ready-made design templates that you can fully edit and personalize. Each and every layout can be easily exported to one of 34 pre-set social media layouts perfectly respecting ideal image and sizes for different platforms. A dedicated Chrome browser extension allows you to easily select any text on a page and to instantly transform it into a visual post to publish. Free version available (max 10 images per month). Paid version: $9/month. Unlimited images. My comment: Born out of one of my favorite tool for creating visual posts (Shareasimage), I have only positive words to describe Stencil. Easy, immediate, simple and truly cost-effective. Try it out now: http://getstencil.com...
Vellum is a simple reading list for the links your friends are currently sharing in your Twitter feed.Vellum puts a spotlight on content, making it easy to find what you should read next. Links are ranked by how often they have been shared by those you follow on Twitter, so you can stay up to date with the news that the people you care about are discussing....
One of the top goals in digital marketing is to have strong SEO. Strong SEO means that your content ranks in search, drives organic traffic, and ultimately converts visitors into customers. But there are many parts of SEO that must work in tandem to reach this goal. It’s a multi-part practice that takes time and resources to execute. One surefire way to make sure your site always follows white hat SEO best practices and performs its best in search is a complete website SEO test. In this post we’ll review 2 tools that test website SEO in 2 crucial ways....
Want to create a GIF? These animated, silent loops have become an emotional currency on the web, allowing people to react in ways words just don’t allow. But if you can’t find the perfect GIF for your current feeling, why not create one yourself? Whether you know the exact clip you want to lift from YouTube, or hope to act in a GIF yourself, there are a variety of tools out there for creating the exact GIF you want. Today, we’re going to look at several web apps, desktop applications for both PC and Mac, and mobile applications for both iOS and Android. Let’s dive in....
Are you struggling to remain visible in Facebook’s news feed?
Wondering how Facebook decides what to show in the news feed?
In this article you’ll discover how the Facebook news feed algorithm works, what’s been updated, and how marketers can respond to create more visibility on Facebook....
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If you're a content marketer, chances are you have the same obsession with new, fancy content marketing tools that I do. I find myself spending lots of time looking for the next big thing - the content marketing tool that will help propel me to content marketing stardom. Though that's still a long way off, I've curated the best tools I've come across during my hunt and created a list of 77 Tremendous Tools to Make You a Content Marketing Superstar. I've divided the tools into sections based on their purpose, so if there's a certain type of tool you're looking for you can skip straight to the right section by clicking one of the links below....
Instagram is the go-to place for over 300 million people to share their photos, videos, and stories every single day. And as Instagram has grown over recent years, that’s left many business owners and marketers with one very clear and important question: How can we use Instagram for business? Well today, we’d love to dive head first into that topic and share: - How to set up a killer Instagram profile
- The importance of goal setting and how to create a clear Instagram strategy
- How to post great content on a consistent basis
- Growth tips to help you build an engaged follower base.
- Continue reading for our best tips on how to use Instagram for business....
You can use schema to tell search engines that another group of words is a review from a happy fan and that those words in the footer make up your address and phone number.
Schema uses a growing number of itemtypes to help identify things like articles, local business, reviews, events, and products.
Now, before your eyes glaze over, you won’t have to learn a bunch of code to take advantage of Schema. You can use any number of Schema code generators to create the HTML code you might need for something like your address.
You can also test your structured data using Google’s testing tool...
Looking to improve your Twitter marketing?
Are you seeking tools to help you manage Twitter?
In this article, you’ll discover four tools to help you build and maintain a successful Twitter presence.
Finding the right influencers and building relationships is hugely important for your brand. It will help you reach a wider audience, target ideal customers, and create more trust between you and your social following. According to a McKinsey Study, marketing-inspired word-of-mouth generates more than twice the sales of paid advertising and customers have a 37 percent higher retention rate. For every dollar spent on influencer marketing, marketers see a $6.50 return.You can understand why 84 percent of marketers expect to launch at least one campaign involving an influencer in the next 12 months. However, finding the right influencer marketing tools can be a major challenge. That’s why we’ve provided a list of tools to help you develop your influencer marketing strategy. Bookmark th...
It’s important to understand your link profile, as this will give you a clear idea of whether or not you’re on the right track.
In a perfect world, you’d see nothing more than high quality, relevant links pointing to your site. In the real world, however, this may not be the case.
Do you need help reviewing and understanding your link profile?
If so, this post is for you. Below, you’ll find nine backlink analysis tools that are full of features that provide an inside view of your link profile. Let’s check them out!...
Callnote is a free downloadable software for both Mac and PC which allows you to record Skype, Google Hangouts, GotoMeeting/GoToWebinar and WebEx events, including the capability to record what is shown on the screen, or the video part(s) of a call. Free version. Only limitation is a maximum of 30 recordings per month and no video editing abilities. Pro version $9.95/year (after 14-day trial!) My comment: The best tool to record any online call, event or webinar whether you are on Windows or the Mac. The free version does already everything you may have dreamt of, but these guys deserve full support and I strongly suggest to give them a heads up by buying the incredibly low-priced Pro version. Download it now: Windows - http://callnote.kandasoft.com/callnote-install-3.5.0.exeMac - http://callnote.kandasoft.com/callnote-install-3.5.0.pkg
Robin Good writes: Beacon is a free web app which allows you to import, format and customize your best blog articles into a professional-looking PDF ebook. It is also possible to select among different formatting styles, fonts, color schemes and to add new text, pages and images. The final PDF can be saved and downloaded and you will also have mobile-version friendly web version (which can be hosted on your own domain) of it also available for distribution. Analytics offer the ability to see who read or downloaded your ebook. Direct integration with WordPress (plugin) and Hubspot. Free version available (includes a Beacon logo in your publications).Paid version from $9/mo (1 unbranded ebook/mo) Pricing info: http://www.beacon.by/pricing My commen t: Great, easy-to-use platform to easily create ebooks without hiring a graphic designer. Try it out now: http://www.beacon.by/...
Make sure you have the right balance of common, uncommon, emotional, and power words in your headlines. This structure makes sure your headlines are readable while commanding attention from your audience. Research proves that readers share emotional and positive headlines with their social networks. Use the headline analyzer to write captivating headlines your audience will share....
Robin Good writes: Meinanutshell is a web app which allows you to create a dynamic personal profile page by continuosly gathering key information and images from your preferred social media accounts and composing them onto a customizable one-page layout.100% free. My comment: "I haven't seen anything as simple as Meinanutshell to create a good-looking personal profile page that can be also customized." Recommended. Try it out now: https://www.meinanutshell.com/
Free images and videos you can use anywhere
All images and videos on Pixabay are released free of copyrights under Creative Commons CC0. You may download, modify, distribute, and use them royalty free for anything you like, even in commercial applications. Attribution is not required.
From my perspective, digital marketing is all about the thinking involved rather than just the tools. But tools these days are making it increasingly easier toimplement those creative ideas, connect with more people, do research quickly and get your content out there. So without further ado, here are a list of some of our favorite digital marketing tools for 2016....
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Creating Twitter Moments used to be limited to a select few users, but now anyone can make them. Not sure how to get started? Here's what you need to know!