Good morning. What if I told you the term “bucket list” did not exist until the release of the 2007 film, The Bucket List, starring Jack Nicholson and Morgan Freeman?
I’m dead serious. If you’re convinced you said “bucket list” before that movie, you’re probably wrong. Reddit sleuths confirmed this dumbfounding fact this week, and if you don’t believe them, you can take it up with the monocles at the Oxford English Dictionary, who agree that the phrase was “popularized by the title of the film.”
Our collective blackout around the origins of “bucket list” is one instance of the Mandela Effect—a phenomenon that occurs when large groups of people are convinced something happened when it never took place.
The concept was introduced more than a decade ago, when internet users distinctly recalled Nelson Mandela dying in prison in the 1980s. But in fact, he was still alive at the time; he passed away in 2013. Many examples of the Mandela Effect have cropped up since, but my favorite is that Sinbad never played a genie in the ’90s film, Shazaam, because we all just made up that movie. It doesn’t exist.
While some of you may be scrambling to schedule neurologist appointments right now, be assured that there’s nothing particularly wrong with you—the Mandela Effect is simply a function of our brains filling in gaps in memory with imagined stories, or falsely conflating two events in history (for example, Shaq played a genie in a 1996 movie called Kazaam).
Perhaps it’s a sign we should invest less in our memories, for they generate unreliable returns.
—Neal Freyman Morning Brew