This is an online magazine by Bovee &Thill, authors of the leading textbooks in business communication, published by Pearson, and the only business communication authors providing intelligent technology and artificial intelligent instruction in business communication textbooks. This site features resources for business communication and business writing instructors. For more information about Bovee & Thill texts and the exclusive, superior materials they provide for teaching intelligent technologies and artificial intelligence in a business communication course, visit http://boveeandthillbusinesscommunicationblog.com. For instructor examination copies, go to http://blog.businesscommunicationnetwork.com/texts. To find your local sales representative, go to http://www.pearsonhighered.com/educator/replocator. To contact the authors, use this form: https://businesscommunicationnetwork.com/contact-us/. To get a free Comprehensive Guide to Business Communication Instructional Resources, visit http://blog.businesscommunicationnetwork.com/resources. Subscribe to a free weekly newsletter of new posts to all 11 of Bovee & Thill’s Online Magazines: http://sco.lt/8kgeVV.
The greatest misconception about AI in business communication education? That it replaces traditional fundamentals. The truth is the opposite—AI elevates tone, structure, persuasion, and clarity to new heights.
In Business Communication Today, 16th Edition by Bovee & Thill, you’ll see AI seamlessly woven into every chapter—not as an add-on, but as an essential teaching tool. From Sephora’s AI-driven influencer strategy (Chapter 12) to Coca-Cola’s “Create Real Magic” platform (Chapter 8), students learn through relevant, real-world case studies.
This isn’t theory. It’s practical, ready-to-use content that enhances your lesson plans and empowers students with authentic, AI-ready communication skills. AI doesn’t replace your expertise—it amplifies it.
👉 Discover why Business Communication Today is the only textbook on the market that integrates AI in every chapter.
Bovee & Thill's Online Business Communication Magazines's insight:
As we navigate the rapidly evolving landscape of business communication in 2024, it is crucial for instructors to stay informed about the latest advancements in artificial intelligence (AI) and its impact on the field.
AI has become an integral part of modern business practices, revolutionizing the way companies interact with customers, streamline operations, and make strategic decisions.
This article will explore the critical aspects of AI that business communication instructors must understand to effectively prepare their students for success in the contemporary workforce.
Discover how AI can transform business communications with personalized interactions, chatbot support, data analytics, virtual assistants, and more. Stay ahead of the competition with AI's efficiency and digital transformation. Unlock the potential of this game-changing technology for your business.
The rapid, widespread implementation of artificial intelligence technologies in workplaces has implications for business communication. In this article, the authors describe current capabilities, challenges, and concepts related to the adoption and use of artificial intelligence (AI) technologies in business communication.
The ChatGPT writing tool that is causing a stir in business and academia is more evidence of the pervasive role of technology in modern business communication. These tools have profound ethical, legal, and practical implications for communication professionals.
Bovee and Thill have been tracking the rise of AI and other digital tools for years and continues to lead the market with coverage of disruptive and innovative technologies, from social media listening tools to deepfake videos. In fact, they're the only authors covering artificial intelligence and intelligent communication technologies in the textbooks they write.
To request examination copies of Bovee and Thill's award-winning business communication textbooks (instructors only), visit https://lnkd.in/bvxGGmT.
On the positive side, chatbots equipped with AI can provide instant support, answer queries, and offer personalized guidance to students, enhancing the overall learning experience :D This real time assistance can contribute to more efficient and accessible educational resources.
"From chatbots to targeted marketing campaigns, A. I. is quickly changing the way businesses communicate both internally and externally.
"Contrary to popular belief, A.I. is not a monolith, but actually a group of technologies, like machine learning, natural language processing, and predictive analytics.
"In this article, we look at specific A.I. applications that have revolutionized business communication."
Despite the travesties of 2020, artificial intelligence has quickened its progress. Baidu upped its performance across vaccines, autonomous vehicles, language processing, and quantum computing.
"It’s clear that artificial intelligence (AI) will be an important part of the way we communicate and collaborate in the foreseeable future.
"Tying in AI technologies with business communication applications such as team collaboration and unified communications can improve worker productivity, save time, and improve the overall business flow."
Bovee and Thill are the only business communication authors who include coverage of artificial intelligence in these textbooks: Business Communication Today and Excellence in Business Communication. See for yourself. Visit http://blog.businesscommunicationnetwork.com/texts
Artificial Intelligence technology is rapidly developing. Content on the subject keeps increasing. Here are the top 20 books and whitepapers on artificial intelligence."
Are your students truly ready for the AI-driven workplace? Traditional communication skills—writing, presenting, persuading—are still essential. But in today’s world, where 100% of Fortune 500 companies already use AI, timeless skills alone aren’t enough.
This short video highlights the widening AI skills gap and shows how Business Communication Today, 16th Edition closes it by fully integrating AI throughout every chapter. Students learn to: ✔️ Write persuasively while using AI ethically ✔️ Apply AI to real-world communication tasks ✔️ Understand how leading companies like Microsoft and Coca-Cola blend AI with human judgment
For instructors, this means engaged students, immediate workplace relevance, and graduates who are truly career-ready.
📘 Business Communication Today, 16th Edition – Where timeless communication skills meet AI fluency.
Traditional business communication textbooks are stuck in the past—teaching faxes, memos, and outdated methods that no longer prepare students for the workplace of today (let alone tomorrow).
Business Communication Today, 16th Edition is different. It integrates AI in every chapter, connects technology with ethics and empathy, and equips students with real-world skills:
AI-powered writing and design
Visual storytelling across cultures
Data-driven decision-making
Inclusive, bias-free communication
Collaboration in hybrid workplaces
This isn’t just a textbook—it’s the future of business communication. The old way is over. The future starts now.
👉 Business Communication Today, 16th Edition – Available Now from Pearson.
Bovee & Thill's Online Business Communication Magazines's insight:
Bovee and Thill are the recognized leaders in the field of digital communication, social media, and technology--including mobile communication and artificial intelligence, and were the first authors to cover these topics. They continue to be far ahead of all other texts with heir cutting-edge coverage.
In the era of artificial intelligence, the importance of business communication courses in college curricula has never been more apparent. As AI increasingly automates routine tasks, the ability to effectively communicate complex ideas, collaborate with diverse teams, and navigate the nuances of human interaction becomes a critical skill set for future professionals.
Business communication courses equip students with the tools to bridge the gap between technical expertise and interpersonal skills, enabling them to harness the power of AI while maintaining the human touch in business interactions.
In recent years, the utilization of AI in business communication has witnessed a significant surge, revolutionizing the way individuals interact, collaborate, and communicate. Nearly every organization has embraced AI in some capacity, and collaborative tools have harnessed AI’s power to enhance eng
This is fantastic! AI is revolutionizing the creative process, fostering more personalized engagement, and introducing new modes of interaction that seamlessly integrate into our daily lives...
Here are 11 unique applications of artificial intelligence in distinct aspects of business. We interviewed business experts who have successfully implemented AI.
"AI stands for Artificial Intelligence, and it’s a slightly tricky topic. What we do know is that AI and business communication have developed a close relationship. And it seems built to last."
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