Social Media On The Loose~
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October 22, 2013 11:01 AM
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Why CEOs Need To "Get" Social Media

Why CEOs Need To "Get" Social Media | Social Media On The Loose~ | Scoop.it
From marketingland.com - October 22, 2013 9:28 AM
Mark my words: If it isn’t already, social media is going to be like email for all tech users: indispensable. It is no longer acceptable for CEOs to cast social media aside because they either don’t understand it or don’t want to mess with it.
ValStilwell's insight:

This is a huge issue! The only reason they don't get it is because they don't understand that the new word of mouth has gone digital. It's a changing of the guard (old guy vs new guy) issue. The first subject when interviewing clients has to do with their exit strategy - if it involves growth then sell off, there must be an understanding of the value of social media. 

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Social Media On The Loose~
A 'must read' collection of curated information grappling with the dynamic powers of social media integrated with business~
Curated by ValStilwell
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July 19, 2015 11:29 AM
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7 Ways to Improve Your Social Media Engagement

7 Ways to Improve Your Social Media Engagement | Social Media On The Loose~ | Scoop.it
From www.socialmediaexaminer.com - May 10, 2015 10:00 PM
Do your fans interact with you? Want to spark more engagement? This article shows seven ways to get your audience to talk to you on social media.
ValStilwell's insight:

Another nice little guide to remind us how to generate audience participation.

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July 17, 2015 8:12 PM
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The 5 Qualities That Make an Image Shareable

The 5 Qualities That Make an Image Shareable | Social Media On The Loose~ | Scoop.it
From www.entrepreneur.com - February 26, 2015 2:00 PM
Images are more likely to gain attention, entice your community to take action and inspire brand advocacy if they accomplish one or more of five key goals.
ValStilwell's insight:

Always think "repost".  its the digital word of mouth. By providing both repostable images and content you are both empowering and affirming others to gain social equity - one of today's most important currencies.

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December 17, 2013 1:25 PM
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How simple photos are leading to full profiles of ordinary people - Contra Costa Times

How simple photos are leading to full profiles of ordinary people - Contra Costa Times | Social Media On The Loose~ | Scoop.it
From www.contracostatimes.com - December 15, 2013 1:00 PM
How simple photos are leading to full profiles of ordinary people
Contra Costa Times
That Cory is trying to scrub her image from friends' social networks. That Cameron picked the wrong place to hide from police.
ValStilwell's insight:

Millenials are leaving FB in droves for several reasons: they don't want the anxiety caused by future employers discovering their activities, comparison to friends, hide from relationships, and simply being overwhelmed with all the social media channels.

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November 17, 2013 3:32 PM
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Social Media Marketing Campaign Tips For Success | Social Media Marketing & Content Distribution

Social Media Marketing Campaign Tips For Success | Social Media Marketing & Content Distribution | Social Media On The Loose~ | Scoop.it
From seomarketingsuite.com - November 17, 2013 1:30 PM
While social media websites might just look entertaining or maybe a convenient way to stay connected with your social contacts, know that these same websites (Make A Social Media Marketing Differen http://t.co/cD9VI99atY...
ValStilwell's insight:

Conversations open doors...encourage conversations with social media.  Great article!

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November 17, 2013 2:51 PM
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How To Create the Perfect Post on Social Platforms - Search Engine Journal

How To Create the Perfect Post on Social Platforms - Search Engine Journal | Social Media On The Loose~ | Scoop.it
From www.searchenginejournal.com - November 17, 2013 2:02 PM
Posting on social media sites such as Facebook, Google + and others isn't rocket science. Or is it? Could there be a method to the madness of posting and publishing content with so many social options available?
ValStilwell's insight:

Terrific infographic on Social Media Posting!  It's clear, precise, and spot on!  

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Rescooped by ValStilwell from Real Estate Marketing
November 11, 2013 4:53 PM
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LinkedIn Vs. Facebook: Which is Better For Business Networking

LinkedIn Vs. Facebook: Which is Better For Business Networking | Social Media On The Loose~ | Scoop.it
From www.lifehack.org - November 11, 2013 8:33 AM
For business purposes, what is the best social media platform? Is it LinkedIn or Facebook? The stats included in the featured graphic reveals the truth.

Via John M. Holland
ValStilwell's insight:

Facebook is holding steady as the leveling field of connection.  It spans professional to personal and is worth of the attention. LinkedIn has such a professional flavor to it that the connections remain at a professional level. If you're doing something professional you'll take the time to log into LinkedIn... but more likely you'll more easily log into Facebook where you can easy change from personal to professional in the same channel...

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John M. Holland's curator insight, November 11, 2013 8:33 AM

Surprisingly, business people spend more time on Facebook than on LinkedIn. Here are  statistics  to support this. Some interestings stuff on this infographic.
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Rescooped by ValStilwell from Digital Marketing Digest
October 28, 2013 11:07 PM
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Careful Curation and SEO

Careful Curation and SEO | Social Media On The Loose~ | Scoop.it
From lonelybrand.com - October 21, 2013 3:51 PM
Content curation makes some marketers sweat because of the old duplicate content rule. Here's what Matt Cutts, Google's head of webspam, has to say on the subject.

Via Ally Greer
ValStilwell's insight:

Curation can be presented as a digital magazine chocked full of thoughtfully selected  articles. And just like a magazine, the biases will lie with the curator and those attracted to the same material. 

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Ally Greer's curator insight, October 21, 2013 3:51 PM

From the article:

Don’t let aggregation give curation a bad name, though. Cutts points out that it’s a different story if your curated content is “content that nobody else has access to, or if you’re writing your own content, or if you’re really putting a lot of effort into curation.”
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October 28, 2013 8:08 PM
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Social Media and What it means for Business

Social Media and What it means for Business | Social Media On The Loose~ | Scoop.it
From stratford.patch.com - October 28, 2013 7:50 PM
Having been in the social media arena for more than five years, I have seen products and trends come and go and I am here to tell you that social medi (Social Media and What it means for Business - Cynthia Gatto Cavoto's Blog - Stratford, CT Patch...
ValStilwell's insight:

Social media for small businesses can be maliable.. use what you need and sit on the rest... as you learn you become inclusive of more channels... delegate social media responsibilities across depts.

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October 27, 2013 6:51 PM
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Social media is the new word of mouth - ATKA SA

Social media is the new word of mouth - ATKA SA | Social Media On The Loose~ | Scoop.it
From www.atkasa.com - October 27, 2013 6:01 AM
Social media is the new word of mouth (The rise of #socialmedia - the new word of mouth http://t.co/NjwCjZl2By)
ValStilwell's insight:

Yes... we've been saying this for some time - it's the new fence over which we have our conversations.... geographical boundaries be damned.

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October 27, 2013 1:58 AM
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How to Integrate your Videos into Social Media - Top 10 Tips

How to Integrate your Videos into Social Media - Top 10 Tips | Social Media On The Loose~ | Scoop.it
From www.greenhostit.com - October 27, 2013 12:40 AM
Top 10 Tips for Integrating Video into Social Media - Website Hosting, Green Hosting (Video marketing http://t.co/cskcFtzLJq #videomarketing #youtube #tweet #business)...
ValStilwell's insight:

User friendly: Great tutorial on making videos and equipment that anyone can handle.

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October 27, 2013 1:53 AM
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What To Do If Your Social Media Account Is Hijacked - The Next Web

What To Do If Your Social Media Account Is Hijacked - The Next Web | Social Media On The Loose~ | Scoop.it
From thenextweb.com - October 26, 2013 7:35 PM
What To Do If Your Social Media Account Is Hijacked
The Next Web
Almost everyone has had their social media accounts compromised at least once in the past, where their accounts automatically share scam links to friends and followers.
ValStilwell's insight:

I'm sad to see the need for this but if it happens to you or someone you know, here's some help.

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October 22, 2013 11:01 AM
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Why CEOs Need To "Get" Social Media

Why CEOs Need To "Get" Social Media | Social Media On The Loose~ | Scoop.it
From marketingland.com - October 22, 2013 9:28 AM
Mark my words: If it isn’t already, social media is going to be like email for all tech users: indispensable. It is no longer acceptable for CEOs to cast social media aside because they either don’t understand it or don’t want to mess with it.
ValStilwell's insight:

This is a huge issue! The only reason they don't get it is because they don't understand that the new word of mouth has gone digital. It's a changing of the guard (old guy vs new guy) issue. The first subject when interviewing clients has to do with their exit strategy - if it involves growth then sell off, there must be an understanding of the value of social media. 

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October 5, 2013 5:26 PM
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Why Should A Business Have A Social Media Presence?

Why Should A Business Have A Social Media Presence? | Social Media On The Loose~ | Scoop.it
From www.business2community.com - August 18, 2013 1:10 PM

Social media is extremely essential for a business to expand. The role of social media has become paramount for a business to grow and reach a wider customer base.

 

There are sectors a business needs to look after – the profile of the company, the products, and the target customers. Social media platforms, like Facebook and Twitter, have made this humongous job a lot easier. Nowadays, a business even with a little exposure on social media has a great chance of making it big, and increasing its rate of conversion.

 

Following are the reasons why social media is important for a business:


Via Brian Yanish - MarketingHits.com, Mary Dantes
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July 18, 2015 11:19 AM
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10 Instagram Marketing Tips to Make People <3 Your Brand | Wordstream

10 Instagram Marketing Tips to Make People <3 Your Brand | Wordstream | Social Media On The Loose~ | Scoop.it
From www.wordstream.com - July 7, 2015 3:17 AM
Instagram recently announced that they’ve gained over 300 million users, even surpassing their much older cousin Twitter. “Over the past four years, what began as two friends with a dream has grown into a global community that shares more than 70 million photos and videos each day,” writes co-founder and CEO Kevin Systrom of Instagram, a Facebook-owned social photo-sharing app born in 2010.
ValStilwell's insight:

Great guide for how to #doitwell for using instagram

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July 17, 2015 11:08 AM
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How to generate social media sales

How to generate social media sales | Social Media On The Loose~ | Scoop.it
From www.razorsocial.com - June 15, 2015 7:30 AM
Looking to generate sales from social media? Here's how you do it!
ValStilwell's insight:

the funnel effect is always something to consider

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November 17, 2013 4:33 PM
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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014) | B2B Marketing Blog | Webbiquity

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014) | B2B Marketing Blog | Webbiquity | Social Media On The Loose~ | Scoop.it
From webbiquity.com - November 17, 2013 12:46 PM
Discover the role of social media in brand visibility, how social media use differs in B2B vs. B2C companies and between large and small businesses, and more.
ValStilwell's insight:

Remember this is B2B - Not B2C! A very different creature. Do not get them mixed up.

The minute the ability for conversation and two way dialog is cut out or devalued, then the social media affectiveness for B2C becomes only advertising slung at the wall. I recently heard the CEO of Digital Sherpa say he "couldn't care less about "likes for favorites" on Facebook... his main concern was SEO numbers... and that's where I saw his flaw for not recognizing that his audience was all B2C. He impacted several entrepreneurs the wrong way. Eventually he retracked but...  his audience was not able to recognize the disconnect.  B2C Social media is all about the ability of choice - for hold possible conversations with the brands you "like".

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November 17, 2013 3:05 PM
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outstanding-social-media-pages.png (1000x4398 pixels)

From www.mediabistro.com - November 17, 2013 1:46 PM
RT @AMA_Marketing: Create Amazing Social Media Page via @SMWriting http://t.co/WSxo9rR68K #smm http://t.co/ofn2u45Teh
ValStilwell's insight:

How to create your outstanding Social Media Page! Right here. Follow me: @vstil if you want to learn about social media.

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November 12, 2013 1:36 PM
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How Social Media Supports SEO

How Social Media Supports SEO | Social Media On The Loose~ | Scoop.it
From veepopat.ca - November 12, 2013 12:27 PM

Social media supports SEO in many ways through the combination of content marketing, search engine optimization (SEO) and social media optimization (SMO).

ValStilwell's insight:

SEO is chaning and how the SEO specialists shift to accomodate this change is important!.

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October 28, 2013 11:33 PM
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Why Social Media is Becoming a Business of Its Own | Viral Social Networking-Viral Social Media

Why Social Media is Becoming a Business of Its Own | Viral Social Networking-Viral Social Media | Social Media On The Loose~ | Scoop.it
From viralsocialnetworking.com - October 24, 2013 12:18 AM
As the worlds of Wall Street and Silicon Valley meet we will see many changes to social media.
ValStilwell's insight:

Social media is not a fixed object - it's a very organic, dynamic, and powerful tool on so many layers! 

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October 28, 2013 8:16 PM
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++ Social Media For the Win ++

++ Social Media For the Win ++ | Social Media On The Loose~ | Scoop.it
From alejitapita.com - October 28, 2013 6:53 PM
I recently ran into a snafu with a reservation on American Airlines. I had booked a flight and put it on hold for the 24-hour free hold period but when I went to purchase the ticket, I was told tha...
ValStilwell's insight:

I love it! Twitter as a solution tool! 

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October 28, 2013 8:00 PM
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How to Create a Social Media Policy for Your Small Business - Small Business Bonfire

How to Create a Social Media Policy for Your Small Business - Small Business Bonfire | Social Media On The Loose~ | Scoop.it
From smallbusinessbonfire.com - October 28, 2013 6:40 PM
Pretty much everyone agrees that in order to be competitive in today’s online world, your small business needs a social media presence.
ValStilwell's insight:

All small business need to take control of their digital footprint - even if it consists mostly of redirects to an email address and/or phone number because that's all they can handle right now.  Claim your digital footprint now and strategize when you can.

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October 27, 2013 6:47 PM
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Social media across the business - five retail use cases

Social media across the business - five retail use cases | Social Media On The Loose~ | Scoop.it
From www.retail-digital.com - October 27, 2013 8:49 AM
Ways to harness social media conversations (Social media across the business - five retail use cases http://t.co/pM1lsGktkX)
ValStilwell's insight:

Seeing Social Media in action to increase bottom lines helps those who need definitive ROI dots to connect.

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October 27, 2013 1:55 AM
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Add Social Media Share Buttons Anywhere Without a Plugin

Add Social Media Share Buttons Anywhere Without a Plugin | Social Media On The Loose~ | Scoop.it
From inspiretothrive.com - October 26, 2013 4:29 PM
Blog post at Inspire to Thrive : Social Media Share Buttons Social media share buttons are an important asset for a blogger to have.
ValStilwell's insight:

love the quick and easy... and the new ways of doing things.

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Rescooped by ValStilwell from Digital Marketing Digest
October 23, 2013 9:04 AM
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Twitter to roll out tweet scheduling, but is it that revolutionary?

Twitter to roll out tweet scheduling, but is it that revolutionary? | Social Media On The Loose~ | Scoop.it
From blog.kissmetrics.com - October 17, 2013 3:06 PM
What does this new feature mean for marketers? How do they use Scheduled Tweets? How can they maximize its value? Is there anything they should be aware of?

Via Ally Greer
ValStilwell's insight:

Twitter's bringing this feature inhouse - I say why not. But I wonder, if there's going to be an intuitive auto scheduler as well like Buffer or Hootlet. 

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Ally Greer's curator insight, October 17, 2013 3:06 PM

There are plenty of opportunities that come from the ability to schedule tweets on Twitter, most of which are covered here. 


That said, I'm not sure if this will be as big of a deal as it's made out, because this has been a feature on so many third party tools for quite some time now. Tweet scheduling isn't a new concept at all, thanks to Buffer, Tweetdeck, Sprout Social, TweetDeck, etc.


Speaking for myself, I rarely even use Twitter.com to send or consume tweets. There's a reason why social media managers use third party apps, like Leo states - there are other features like analytics, being able to post from multiple accounts in one place, etc. In my opinion, this won't change much.
Deanna Dahlsad's curator insight, October 18, 2013 3:59 PM

As pointed out by others, such as Ally Greer who first posted or scooped this, the scheduling mechanism isn't new to people who have been using third party tools. However, for those who either do not like the extra logins etc. of third party tools, do not like to pay for them, or who just want to tweet and don't care about other bells & whistles (and there are a lot of those people!), this is indeed a good thing.
Brian Yanish - MarketingHits.com's curator insight, October 19, 2013 12:54 PM
Twiiter you are to late.  I like many other marketers do not use the twitter.com site to make posts.
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Rescooped by ValStilwell from Digital-News on Scoop.it today
October 22, 2013 10:56 AM
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Ideas And Inspiration For Social Media Marketers

Ideas And Inspiration For Social Media Marketers | Social Media On The Loose~ | Scoop.it
From socisynd.com - October 19, 2013 10:22 PM
Maintaining a social media presence can boost your company and help you reach more customers. You are able to dictate what your customers and potential customers see about your business, and you can quickly communicate with them.

Via Thomas Faltin
ValStilwell's insight:

It's about building relationships that bank on the social equity of trust.  #vstil

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