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Scooped by Thomas Faltin
October 24, 2014 5:40 AM
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Do we really need strong passwords?

Do we really need strong passwords? | Digital-News on Scoop.it today | Scoop.it
The idea that computer users should use long, complex passwords is one of computer security's sacred cows.

But is is really necessary?

Mark Stockley investigates...
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Scooped by Thomas Faltin
October 24, 2014 5:39 AM
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Why Twitter launched Fabric, in 5 devastating charts

Why Twitter launched Fabric, in 5 devastating charts | Digital-News on Scoop.it today | Scoop.it
Yesterday Twitter unveiled Fabric, a semi-integrated suite of tools for mobile app developers. The company somewhat grandiosely refers to it as a "modular mobile platform," but while it's definitel...
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Scooped by Thomas Faltin
October 24, 2014 5:39 AM
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View, create, and share PDF files with Google tools

View, create, and share PDF files with Google tools | Digital-News on Scoop.it today | Scoop.it
Andy Wolber explains four ways to use Google tools to view, create, and share PDF files.
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Scooped by Thomas Faltin
October 24, 2014 5:36 AM
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The Customer Science Revolution | Analytics | CRM Buyer

The Customer Science Revolution | Analytics | CRM Buyer | Digital-News on Scoop.it today | Scoop.it
Bluewolf, the consultancy that was founded to assist customers implementing and deploying Salesforce.com, has released its annual State of Salesforce report. There is very little that's controversial. Salesforce is a juggernaut at this point, growing at an exceptional and exponential pace. My only quibble with the account is that it does not look very far beneath the surface of the statistics.
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Scooped by Thomas Faltin
October 24, 2014 5:36 AM
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High-earning IT execs outcompete peers on pay metrics, but not happiness

High-earning IT execs outcompete peers on pay metrics, but not happiness | Digital-News on Scoop.it today | Scoop.it
IT executive high earners get bigger raises and a lot more bonuses, but they're no happier than their low-earning peers.
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Scooped by Thomas Faltin
October 24, 2014 5:35 AM
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New Web Domains Make A Big Splash On The Internet

New Web Domains Make A Big Splash On The Internet | Digital-News on Scoop.it today | Scoop.it
Take a look at the challenges and what it means as the new web domains make a splash on the internet.
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Scooped by Thomas Faltin
October 24, 2014 5:35 AM
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The Customer Science Revolution

The Customer Science Revolution | Digital-News on Scoop.it today | Scoop.it
Bluewolf, the consultancy that was founded to assist customers implementing and deploying Salesforce.com, has released its annual State of Salesforce report. There is very little that's controversial. Salesforce is a juggernaut at this point, growing at an exceptional and exponential pace. My only quibble with the account is that it does not look very far beneath the surface of the statistics.
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Scooped by Thomas Faltin
October 24, 2014 5:32 AM
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Social Ecommerce Tips for the Holidays - Chief Marketer

Social Ecommerce Tips for the Holidays - Chief Marketer | Digital-News on Scoop.it today | Scoop.it
Here are a few simple tips for leveraging social media to make the most of your holiday ecommerce efforts.
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Scooped by Thomas Faltin
October 24, 2014 5:32 AM
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SEO Tips and Tricks - Chief Marketer

SEO Tips and Tricks - Chief Marketer | Digital-News on Scoop.it today | Scoop.it
Making sure the content on your website is focused on helping your users to find what they are looking for is one big key to search engine optimization success.
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Scooped by Thomas Faltin
October 24, 2014 5:32 AM
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6 Social Lead Generation Tips for Professional Services Firms | Hinge

6 Social Lead Generation Tips for Professional Services Firms | Hinge | Digital-News on Scoop.it today | Scoop.it
Learn how social media can play an important role in your firm's social lead generation strategy.
Paul O'Dwyer's curator insight, October 26, 2014 5:38 PM

Many Professional Services Firms consider Social Media as something that is "unprofessional" and therefore do not use it as a tool in their lead generation arsenal.  They are missing out big time for  reasons they would cite from "It is not applicable to our type of users" to "Social Media does not reflect the calibre of our firm".  Well the evidence is pointing to something different.  Time to reconsider...

Scooped by Thomas Faltin
October 24, 2014 5:31 AM
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Conference Circuit: Outdoor Exploration for Conservationists

Conference Circuit: Outdoor Exploration for Conservationists | Digital-News on Scoop.it today | Scoop.it
The Wildlife Society lets its conference attendees play outdoors during its annual conference in Pittsburgh.
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Scooped by Thomas Faltin
October 24, 2014 5:31 AM
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Catch of the Day retailer hooks fresh customer insight with NPS

Catch of the Day retailer hooks fresh customer insight with NPS | Digital-News on Scoop.it today | Scoop.it
Online flash retailer, The Catch Group, says its decision to deploy a new Net Promoter Scoring (NPS) system has been the catalyst its management team needed to prioritise investment that drives better customer experiences.
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Scooped by Thomas Faltin
October 24, 2014 5:31 AM
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4 Benefits of Being Partners with Your Agency

4 Benefits of Being Partners with Your Agency | Digital-News on Scoop.it today | Scoop.it
Scott Bessell, Idea Builder at Sonnhalter Over the years, I’ve watched the relationship trend between clients and agencies shift from a partnership level to a vendor level. I’ve seen it from both t...
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Scooped by Thomas Faltin
October 24, 2014 5:39 AM
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With 34% More In-App Time, Large Screen Devices Lure App Developers

With 34% More In-App Time, Large Screen Devices Lure App Developers | Digital-News on Scoop.it today | Scoop.it
With the growing market of large screen smartphones and small-screen tablets, app developers should start making strategies for it. A report
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Scooped by Thomas Faltin
October 24, 2014 5:39 AM
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Three reasons your website contact forms are not converting

Three reasons your website contact forms are not converting | Digital-News on Scoop.it today | Scoop.it
Contact forms have become such a common part of the website that it is easy to overlook them and their importance. People tend to choose the first solution they find and put it on their site, not r...
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Scooped by Thomas Faltin
October 24, 2014 5:37 AM
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Is the highly anticipated Penguin update just a refresh?

Is the highly anticipated Penguin update just a refresh? | Digital-News on Scoop.it today | Scoop.it
Said to be an entirely new algorithm, the content marketing and SEO industry have been waiting patiently for Penguin 3.0 to strike. Why are they disappointed?
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Scooped by Thomas Faltin
October 24, 2014 5:36 AM
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Social media in numbers (October 2014)

Social media in numbers (October 2014) | Digital-News on Scoop.it today | Scoop.it
Looking for some social media stats to use for your strategy or in your next presentation? You will find what you need in the list below -- updated to October 2014.
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Scooped by Thomas Faltin
October 24, 2014 5:35 AM
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Why Giving Away a Free Month of Social Media Marketing Won't Work - ME Marketing Services, LLC

Why Giving Away a Free Month of Social Media Marketing Won't Work - ME Marketing Services, LLC | Digital-News on Scoop.it today | Scoop.it
Why it's not smart to give away a free month of social media marketing. For one, you look desperate and unprofessional. Secondly, you offend the rest of us.
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Scooped by Thomas Faltin
October 24, 2014 5:35 AM
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Windows 10 Preview Gives A Look At Possible Pros And Cons Of New OS

Windows 10 Preview Gives A Look At Possible Pros And Cons Of New OS | Digital-News on Scoop.it today | Scoop.it
The Windows 10 preview is showing PC users a promising new OS that might just be exactly what Windows 8 should have been, with some pros and cons.
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Scooped by Thomas Faltin
October 24, 2014 5:35 AM
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Ello Sets Its Ad-Free Promise in Stone

Ello Sets Its Ad-Free Promise in Stone | Digital-News on Scoop.it today | Scoop.it
Ello on Thursday made its ad-free philosophy official by incorporating it into a new company charter. Now converted to a public benefit corporation, the social network has stipulated not only that it will never make money from selling ads or user data, but also that any new owners will have to comply by those terms as well, in the event it's ever sold.
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Scooped by Thomas Faltin
October 24, 2014 5:32 AM
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Study Shows Lead Generation Struggles - Chief Marketer

Study Shows Lead Generation Struggles - Chief Marketer | Digital-News on Scoop.it today | Scoop.it
A new study shows that a majority of sales, marketing and business professionals are struggling to find success with their lead generation strategies.
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Scooped by Thomas Faltin
October 24, 2014 5:32 AM
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Marketing Automation Pitfalls - Chief Marketer

Marketing Automation Pitfalls - Chief Marketer | Digital-News on Scoop.it today | Scoop.it
Marketing automation tech solutions can make marketers' lives easier, but that doesn't mean they're completely foolproof.
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Scooped by Thomas Faltin
October 24, 2014 5:31 AM
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Event Marketing: 4 questions to ask before submitting a speaking application | MarketingSherpa Blog

Event Marketing: 4 questions to ask before submitting a speaking application | MarketingSherpa Blog | Digital-News on Scoop.it today | Scoop.it
If you are an industry thought leader, a marketer with a lot of experience or have a campaign that you really want to share with your marketing peers, then your
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Scooped by Thomas Faltin
October 24, 2014 5:31 AM
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5 great examples of augmented reality in marketing

5 great examples of augmented reality in marketing | Digital-News on Scoop.it today | Scoop.it
Given our love of marketing and technology over at CMO, we decided to round-up five recent marketing programs based around the utilisation of augmented reality (AR) technology to see just how creative technology can get.
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Scooped by Thomas Faltin
October 24, 2014 5:31 AM
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Tourism Australia's Nick Baker wins AMI Marketer of the Year

Tourism Australia's Nick Baker wins AMI Marketer of the Year | Digital-News on Scoop.it today | Scoop.it
Outgoing Tourism Australia CMO, Nick Baker, has been crowned Marketer of the Year at this year’s Australian Marketing Institute (AMI) Excellence Awards.
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