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Scooped by Thomas Faltin
October 24, 2014 9:03 AM
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Husband and Wife Go Shopping :: Here's their Story [Funny Ha Ha ]

Husband and Wife Go Shopping :: Here's their Story [Funny Ha Ha ] | Digital-News on Scoop.it today | Scoop.it
Collaboration has gone Google.
Check out Neil's video, then create one of your own.
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Scooped by Thomas Faltin
October 24, 2014 9:03 AM
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Retina Displays – Why you need to think about retina screens in your email marketing

Retina Displays – Why you need to think about retina screens in your email marketing | Digital-News on Scoop.it today | Scoop.it
Understanding the pros and cons of Retina screens in email design Children of the (higher) resolution – Every time I see an article or advert about Apple’s Retina Display, I have to force myself not to dismiss it as marketing guff and consider the...
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Scooped by Thomas Faltin
October 24, 2014 9:02 AM
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[Infographic] Do CMOs Like to Play the Field? - Servant of Chaos

[Infographic] Do CMOs Like to Play the Field? - Servant of Chaos | Digital-News on Scoop.it today | Scoop.it
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Scooped by Thomas Faltin
October 24, 2014 9:02 AM
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Why Marketing Tech Investments Will Change in 2015 - eMarketer

Why Marketing Tech Investments Will Change in 2015 - eMarketer | Digital-News on Scoop.it today | Scoop.it
Marketers are aware that integrating technologies is just as important as acquiring the right ones. When evaluating new tools to invest in, nearly half of respondents said it was critical for them to be able to fully integrate the new with the old.
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Scooped by Thomas Faltin
October 24, 2014 9:01 AM
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The pros and cons of marketing automation - Econsultancy

The pros and cons of marketing automation - Econsultancy | Digital-News on Scoop.it today | Scoop.it
Digest...
Cons:
-- >  Too much messaging?
There's a danger that automation leads companies to communicate with their customers too frequently.
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Scooped by Thomas Faltin
October 24, 2014 9:01 AM
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How Big Was Penguin 3.0? - Moz

How Big Was Penguin 3.0? - Moz | Digital-News on Scoop.it today | Scoop.it
Digest...
A problem with Penguin 3.0 is that our expectations are incredibly high. We assume that, after waiting more than a year, the latest Penguin update will hit hard and will include both a data refresh and an algorithm update.
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Rescooped by Thomas Faltin from The MarTech Digest
October 24, 2014 9:00 AM
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The Weather’s Impact on Conversions, and the Top 9 MarTech Articles Curated Thursday, 10/23/14

The Weather’s Impact on Conversions, and the Top 9 MarTech Articles Curated Thursday, 10/23/14 | Digital-News on Scoop.it today | Scoop.it
(Some B2B Marketers may be peeling away too many layers of the testing and optimization onion.

Via Joemktg
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Scooped by Thomas Faltin
October 24, 2014 8:59 AM
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5 Ways to Make B2B Content Less Boring

5 Ways to Make B2B Content Less Boring | Digital-News on Scoop.it today | Scoop.it
Just because your industry may not be the most "exciting" one out there doesn't mean you can't produce engaging, interesting content.
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Scooped by Thomas Faltin
October 24, 2014 8:58 AM
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Mobile Payments Said to Near 1 in 4 Online Payment Transactions

Mobile Payments Said to Near 1 in 4 Online Payment Transactions | Digital-News on Scoop.it today | Scoop.it
Source: Adyen

Notes: Globally, payments over mobile devices represented 23.3% of total online payments during Q3, according to Adyen's latest quarterly report. (Expect that figure to rise sharply with the launch of Apple Pay.) Smartphones accounted for 57% of mobile payments, and the...
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Scooped by Thomas Faltin
October 24, 2014 8:58 AM
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Deutsche Telekom launches European M2M partner program

Deutsche Telekom launches European M2M partner program | Digital-News on Scoop.it today | Scoop.it
Tweet Scoop.it Tweet The goal of Deutsche Telekom’s European M2M Partner Program, which the company launches today, is to market locally successful M2M solutions across the whole of Europe. News highlights: ++ New partner program to market M2M solutions across Europe ++ Thirty-four solutions from 15 partners launched ++ Local M2M partner programs nominate European [...]
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Scooped by Thomas Faltin
October 24, 2014 8:57 AM
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13.7 million Europeans will use connected care solutions in 2019

13.7 million Europeans will use connected care solutions in 2019 | Digital-News on Scoop.it today | Scoop.it
Tweet Scoop.it Tweet According to a new research report from the analyst firm Berg Insight, around 4.7 million people in Europe were using connected care solutions at the end of 2013. The figure refers to users of traditional telecare, next-generation telecare and telehealth solutions in the EU28+2 countries. Until 2019, Berg Insight forecasts that the [...]
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Scooped by Thomas Faltin
October 24, 2014 8:57 AM
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How to Use LinkedIn for Financial Services: An Interview With Dan Swift, LinkedIn’s Director of Financial Services

How to Use LinkedIn for Financial Services: An Interview With Dan Swift, LinkedIn’s Director of Financial Services | Digital-News on Scoop.it today | Scoop.it
In part two of the series, LinkedIn's Dan Swift shares some practical, hands-on advice for FSI professionals on how to use LinkedIn for financial services
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Scooped by Thomas Faltin
October 24, 2014 8:56 AM
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What It Will Take to Change the Culture of Wall Street

What It Will Take to Change the Culture of Wall Street | Digital-News on Scoop.it today | Scoop.it
It starts with sociology instead of economics.
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Rescooped by Thomas Faltin from Backlinks for your Blog
October 24, 2014 9:03 AM
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Keyword Research The Definitive Guide All 7 Chapters Included | Listly List

Keyword Research The Definitive Guide All 7 Chapters Included | Listly List | Digital-News on Scoop.it today | Scoop.it
Keyword Research: The Definitive Guide
Keywords are like a compass for your SEO campaigns: they tell you where to go and whether or not you’re making progress.

Via Neil Ferree
Neil Ferree's curator insight, October 22, 2014 7:35 PM

With all the talk in SEO world today about content, authorship and social signals it’s easy to forget a little thing that happens to be the foundation of SEO: keyword research.


I’m not exaggerating when I say that without keywords, there’s no such thing as SEO.



Scooped by Thomas Faltin
October 24, 2014 9:02 AM
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Putting Your CMO in Charge of Marketing Technology Pays Off! | Marketing Technology Blog

Putting Your CMO in Charge of Marketing Technology Pays Off! | Marketing Technology Blog | Digital-News on Scoop.it today | Scoop.it
Putting Your CMO in Charge of Marketing Technology Pays Off! by Douglas Karr on Marketing Technology Blog
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Scooped by Thomas Faltin
October 24, 2014 9:02 AM
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CMOs Challenged by Marketing Technology Sprawl and the Need to Unify Data - MarketWired

CMOs Challenged by Marketing Technology Sprawl and the Need to Unify Data - MarketWired | Digital-News on Scoop.it today | Scoop.it
Digest...
Chief marketers are fast becoming expert urban planners fighting enterprise data sprawl in their digital marketing technology portfolios.
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Scooped by Thomas Faltin
October 24, 2014 9:01 AM
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How Adobe Plans to Win the Marketing-Cloud Battle - Advertising Age

How Adobe Plans to Win the Marketing-Cloud Battle - Advertising Age | Digital-News on Scoop.it today | Scoop.it
Digest...
What it comes down to, Brad Rencher, general manager of Adobe's digital marketing business said, is producing a system which helps marketers make sense of data, share it effectively across functions and put it into action when it matters.
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Scooped by Thomas Faltin
October 24, 2014 9:01 AM
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Email Marketing: Graphic design elements lift clickthrough 11.97% | MarketingExperiments

Email Marketing: Graphic design elements lift clickthrough 11.97% | MarketingExperiments | Digital-News on Scoop.it today | Scoop.it
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Scooped by Thomas Faltin
October 24, 2014 9:00 AM
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I'm a Marketer, How Can I Justify Marketing ROI [INBOUND 2014] - HubSpot

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Scooped by Thomas Faltin
October 24, 2014 9:00 AM
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Get Rid of Your Internal Linking Problem Once and For All

Get Rid of Your Internal Linking Problem Once and For All | Digital-News on Scoop.it today | Scoop.it
Internal linking is one of those standard (yet woefully underused) SEO tactics that can be very effective.
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Scooped by Thomas Faltin
October 24, 2014 8:59 AM
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Ben Bradlee Could Teach Us All a Thing or Two About Real Disruption

Ben Bradlee Could Teach Us All a Thing or Two About Real Disruption | Digital-News on Scoop.it today | Scoop.it
In his universe, nothing seemed off limits.
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Scooped by Thomas Faltin
October 24, 2014 8:58 AM
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It’s Official...J.K. Rowling Owns Social Media - Sysomos Blog

It’s Official...J.K. Rowling Owns Social Media - Sysomos Blog | Digital-News on Scoop.it today | Scoop.it
Social media is where fans go to congregate, connect and talk about their passion. One of the most fervent fanbases out there in the digital world belongs to Harry Potter and its creator J.K. Rowling. Not only do fans of the book series and movies have high social media activity, Rowling herself uses Twitter to …
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Scooped by Thomas Faltin
October 24, 2014 8:58 AM
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Telefónica Launches The First Mainstream Consumer Internet of Things Product

Telefónica Launches The First Mainstream Consumer Internet of Things Product | Digital-News on Scoop.it today | Scoop.it
Tweet Scoop.it Tweet Telefónica today launched ‘Thinking Things’, the first Internet of Things (IoT) product that enables mainstream consumers to connect almost any device wirelessly to the internet. Highlights: ++ Thinking Things is a simple plug-and-play solution based on stackable Lego®-type modules with 2G connectivity that enable users to develop their own smart solutions without [...]
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Scooped by Thomas Faltin
October 24, 2014 8:57 AM
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Ebola: How the Meetings Industry Is Responding

Ebola: How the Meetings Industry Is Responding | Digital-News on Scoop.it today | Scoop.it
You may not put Ebola and meetings together. But heightened anxiety may leave attendees concerned about traveling. A look at how the industry is responding.
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Scooped by Thomas Faltin
October 24, 2014 8:56 AM
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Engaging in a Vice Can Stimulate Creativity if It’s Framed as a Duty

Engaging in a Vice Can Stimulate Creativity if It’s Framed as a Duty | Digital-News on Scoop.it today | Scoop.it
Framing a pleasure as a duty reduces the guilt associated with it.
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