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Scooped by
Thomas Faltin
August 26, 2015 3:24 AM
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Columnist Stephan Spencer warns that if you don't regularly monitor your backlinks and proactively get rid of spammy ones, you could be risking it all.
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Rescooped by
Thomas Faltin
from Backlinks for your Blog
August 26, 2015 3:23 AM
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Cyberspace is full of guides and tips to help both individuals and organizations achieve digital success. Some of the advice is misleading and full of false promises, but much of it can be quite helpful.
Via Neil Ferree
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Scooped by
Thomas Faltin
August 26, 2015 3:22 AM
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Is Your Website Aging Badly? There are a few things that can put the brakes on a solid prospect’s relationship with your brand, and a bad website is among the quickest. The majority of customers wh…
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Scooped by
Thomas Faltin
August 26, 2015 3:21 AM
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According to R2integrated, these are the 5 web design trends that people should be paying attention to if they want to continue driving site visits.
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Thomas Faltin
August 26, 2015 3:20 AM
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It is important for small business owners to stay on top of the rapidly changing web design trends so that your business stays relevant and continues to convert website visitors into customers.
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Scooped by
Thomas Faltin
August 26, 2015 3:19 AM
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Small is the new big. Razorfish Hong Kong and Tic Tac teamed up for the Tic Tac Tiny Posters campaign and grabbed the attention of Hong Kong candy lovers.
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Scooped by
Thomas Faltin
August 26, 2015 3:19 AM
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Nearly 41% of affiliates have stopped working with an affiliate network because of a payment issue, according to new research. The study.
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Scooped by
Thomas Faltin
August 26, 2015 3:18 AM
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Columnist Trond Lyngbø notes that the world is changing at an ever-quickening pace as a result of technology. Unfortunately, many businesses are slow to adapt — and this puts them at risk.
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Scooped by
Thomas Faltin
August 26, 2015 3:17 AM
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By analyzing the makeup, actions, and behaviors of your audience, you can learn new dimensions about your business, target your audience more effectively, and ultimately generate better consumer relationships.
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Scooped by
Thomas Faltin
August 26, 2015 3:16 AM
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Fewer than 30% of questions to brands on Twitter were answered in Q2 of 2015. Twitter's new guide will help businesses do better and cut their customer service costs.
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Scooped by
Thomas Faltin
August 26, 2015 3:14 AM
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The way SEOs look at link building has changed dramatically in the last few years to focus on both search visibility and target audience.
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Scooped by
Thomas Faltin
August 26, 2015 3:13 AM
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While few will dispute that social media has transformed how marketers engage customers, only in the last few years have customer support organizations truly embraced social as a service strategy.
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Scooped by
Thomas Faltin
August 26, 2015 3:13 AM
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Despite the fact that earlier this week presidential hopeful Donald Trump made his way to the top of the extensive GOP field in an Iowa poll as the first choice of 22 percent of those surveyed, a study of Trump's social media audience found that the...
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Rescooped by
Thomas Faltin
from Backlinks for your Blog
August 26, 2015 3:23 AM
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What types of social media tools are you using? Are there categories of tools that you’re not using, that you should be? Over the last couple of years, we’ve seen a big industry built up around social media tools.
Via Neil Ferree
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Scooped by
Thomas Faltin
August 26, 2015 3:22 AM
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2015 has changed the web design world. Check out five web design trends that you can say goodybe to.
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Scooped by
Thomas Faltin
August 26, 2015 3:21 AM
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Why SEO is More Crucial Than Ever There’s been a lot of conversation lately regarding the importance of SEO and its proper implementation in your business’s online marketing efforts. Some comment…
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Scooped by
Thomas Faltin
August 26, 2015 3:20 AM
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Content marketing was a trend a few years ago and is not something everyone does, including real estate professionals and real estate companies
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Scooped by
Thomas Faltin
August 26, 2015 3:20 AM
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6 design trends dominating websites in 2015 and beyond.
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Scooped by
Thomas Faltin
August 26, 2015 3:19 AM
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You need to be active on all three fronts to drive traffic to your website and increase sales.
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Scooped by
Thomas Faltin
August 26, 2015 3:18 AM
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Will machines ever be able to replace human content creation? Learn from Julia McCoy how emotional, inspiring content can never be machine-produced.
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Scooped by
Thomas Faltin
August 26, 2015 3:17 AM
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Head-mounted wearable computer is returning to the market, but this time aimed squarely at business users rather than consumers
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Scooped by
Thomas Faltin
August 26, 2015 3:16 AM
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Marketers are realising the potential of call tracking technology but they need to harness the power of recording and scoring their inbound telephone leads.
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Scooped by
Thomas Faltin
August 26, 2015 3:15 AM
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Depending on which social media metrics you look at, the winner of the night was either Donald Trump, Ben Carson, or Bernie Sanders.
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Scooped by
Thomas Faltin
August 26, 2015 3:14 AM
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In part two of a three-part series on app indexing, contributors Emily Grossman and Cindy Krum explore how Google indexes deep app content and explains what marketers can do to promote their app content in Google search.
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Scooped by
Thomas Faltin
August 26, 2015 3:13 AM
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Over the past few years, many top startups have elected to go mobile first and build app only experiences. While some have had success, mobile first companies such as Uber and Hotel Tonight have missed out on the large opportunity of SEO.
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Bing isn't relevant and I appreciate that they have a lot of money and don't like not being relevant, but TOUGH. Here are five reasons why Bing doesn't get it:
1. http://www.bing.com/smartsearch
Look at that page. With its tiny poor contrast Call To Action and 117 words of copy. The page is graphically dull. The copy talks about itself to itself (good summary of Bing's problem right there).
2. Now click on the tiny Get Started CTA.
So Bing wants to show me their search engine by limiting my search and showing me a movie. Talking to self about self again and creating cognitive dissonance about their search.
3. The Magic Typing They Do For You.
Now click again and watch as the movie types a search for you and then starts talking about Windows. What? Windows aren't we discussing Bing and search what does windows have to do with anything. Search is search and Windows is Windows don't talk search and then force Windows down my throat.
4. Bing Makes NYC Boring.
Keep clicking next (like a puppet) and Bing makes the most exciting city on earth feel and look boring. Again why are we not in a live search window and in control of our own destiny as a true search engine would solve the problem of teaching us about.... well everything? Because this is Microsoft and damn if their WE KNOW BETTER attitude doesn't die very, very hard.
WINDOWS is different than search. Windows is about structuring a rules based world. Search is about the serendipity of Stimulus-Response. As choice creeps toward infinity we need the semantically intelligent (knowledge search) features Bing touts but doesn't fully understand.
5. Search Vs. Operating
I dig that operating system revenue is drying up and blowing away fast, but if Microsoft wants to be in the search business they have to create a search business not an add-on to Windows. Search is search and operating systems are operating systems. To the extent one even remotely resembles the other Microsoft fails and Bing more than remotely resembles Windows.
Both Windows and Bing have the same lousy graphics, poor choice of layout, copy and a We Know Better attitude that is barely hidden. Why would we ever CARE about Microsoft again when they work so hard to make sure caring is impossible?
Sometimes it is impossible to fix a product development product INSIDE the company. I suggest Microsoft do these 5 things fast:
* Get Bing OUT OF REDMOND and into a skunk works.
* Fire everyone at Bing now.
* Fire your ad agency (they suck).
* Open up the problem to User Generated Content; create a Bing $2M competition where $1M goes to winner of how to fix Bing and the other mill goes to their charity.
* Create a Bing Fellows competition and award grants to quants that do cool search things Bing can co-opt or make bigger.
Bing can't be relevant now. It isn't being run like a search engine, it doesn't look, sound or act like a search engine (at least not a good one) and the most damaging thing is Bing is not relevant, unneeded and seen for what it is - a play to keep Windows relevant and Windows isn't relevant and will be less so daily.