Landing Page Optimization
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June 27, 2013 12:52 PM
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Watch this video to witness the power of A/B testing - The Next Web

Watch this video to witness the power of A/B testing - The Next Web | Landing Page Optimization | Scoop.it
From thenextweb.com - May 12, 2013 8:00 AM
Dan Siroker is an ex-Googler who went on to oversee A/B testing on Barack Obama's 2008 presidential campaign website. He now runs Optimizely, a startup offering software to help with A/B testing.
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Rescooped by Andrew Federici from The MarTech Digest
September 17, 2013 3:08 PM
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Website Optimization: What Makes A Website Fast? [Infographic] - Bit Rebels

Website Optimization: What Makes A Website Fast? [Infographic] - Bit Rebels | Landing Page Optimization | Scoop.it
From www.bitrebels.com - February 21, 2013 8:05 AM
Having a fast website has many positive effects, but how do you make it faster? This website optimization guide could help you through the process.

Via Joemktg
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Joemktg's curator insight, February 21, 2013 8:05 AM
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Scooped by Andrew Federici
August 30, 2013 10:23 PM
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Why Yahoo's "30 Logos In 30 Days" Campaign Is Actually Brilliant Rebranding - Fast Company

Why Yahoo's "30 Logos In 30 Days" Campaign Is Actually Brilliant Rebranding - Fast Company | Landing Page Optimization | Scoop.it
From www.fastcompany.com - August 30, 2013 6:02 AM
Why Yahoo's "30 Logos In 30 Days" Campaign Is Actually Brilliant RebrandingFast Company... In 30 Days" Campaign Is Actually Brilliant Rebranding.
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Scooped by Andrew Federici
August 26, 2013 7:18 PM
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What Would You Do With $25K In Advertising Money? - Forbes

What Would You Do With $25K In Advertising Money? - Forbes | Landing Page Optimization | Scoop.it
From www.forbes.com - August 26, 2013 9:32 AM
What Would You Do With $25K In Advertising Money?
Forbes
But good search engine optimization is a long term affair. It's a constantly changing environment.
Andrew Federici's insight:

A Scoop.it Business account is 1/25 the cost and an extremely valuable tool in generating visbility online, expecially for SMBs.

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Scooped by Andrew Federici
July 31, 2013 10:03 PM
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Apptimize Brings Reliable A/B Testing To Native iOS & Android Apps - Appbb

Apptimize Brings Reliable A/B Testing To Native iOS & Android Apps - Appbb | Landing Page Optimization | Scoop.it
From www.appbb.co - July 31, 2013 10:55 AM
As we shift more of our computing to mobile devices and applications, there's also a need for a new crop of tools that help developers better build, design and test their creations, which are also specifically tailored to mobile.
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Scooped by Andrew Federici
July 10, 2013 6:51 PM
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AdProof PPC Ad Copy Testing Platform Aims To Speed Up Testing Through ... - Search Engine Land

AdProof PPC Ad Copy Testing Platform Aims To Speed Up Testing Through ... - Search Engine Land | Landing Page Optimization | Scoop.it
From searchengineland.com - July 10, 2013 8:55 AM
AdProof PPC Ad Copy Testing Platform Aims To Speed Up Testing Through ...
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Scooped by Andrew Federici
July 8, 2013 9:53 PM
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15 Examples of Brilliant Homepage Design

15 Examples of Brilliant Homepage Design | Landing Page Optimization | Scoop.it
From blog.hubspot.com - July 8, 2013 9:53 PM
Browse through fifteen examples of brands who have created excellent homepages -- from a form and a function standpoint.
Andrew Federici's insight:

Words matter...

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Scooped by Andrew Federici
June 27, 2013 12:53 PM
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Conversion Testing for Low-Traffic Websites - Search Engine Land

Conversion Testing for Low-Traffic Websites - Search Engine Land | Landing Page Optimization | Scoop.it
From searchengineland.com - June 12, 2013 9:07 AM
Conversion Testing for Low-Traffic Websites
Search Engine Land
Forget Multivariate Testing. Multivariate testing can take a really long time to achieve any statistical significance. The more variables you have, the longer it can take.
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Scooped by Andrew Federici
June 27, 2013 12:50 PM
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71* Things to (A/B) Test | Optimizely Blog

71* Things to (A/B) Test | Optimizely Blog | Landing Page Optimization | Scoop.it
From blog.optimizely.com - April 30, 2013 12:34 PM
The hardest part of A/B testing is determining what to test in the first place. After having worked with thousands of customers who do A/B testing every day, one of the most common questions we still hear is, “Where do I begin?
Andrew Federici's insight:

Optimizely is one of the easiest and best tools on the market to further the conversion cause.

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Scooped by Andrew Federici
August 30, 2013 10:23 PM
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Maxymiser Study Reveals Customer Experience Is Critical for Mobile Engagement - IT Business Net

From news.google.com - August 29, 2013 4:29 AM
Maxymiser Study Reveals Customer Experience Is Critical for Mobile Engagement IT Business Net Combined with a team of vertically focused digital experts, Maxymiser's Customer Experience Optimization suite quickly delivers measureable results to...
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Scooped by Andrew Federici
August 26, 2013 7:50 PM
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Crush The Competition With Hyper Local Listing Management! - Search Engine Land

Crush The Competition With Hyper Local Listing Management! - Search Engine Land | Landing Page Optimization | Scoop.it
From searchengineland.com - August 26, 2013 9:08 AM
Crush The Competition With Hyper Local Listing Management!
Search Engine Land
Optimize and submit to one or more of the big three data aggregators (LocalEze, Infogroup and Acxiom).
Andrew Federici's insight:

Curious if this applies to service businesses as well.

 

 

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Scooped by Andrew Federici
August 9, 2013 8:42 AM
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Major Upgrade to Localytics Platform Drives Mobile and Web App Monetization - The Providence Journal

Major Upgrade to Localytics Platform Drives Mobile and Web App Monetization - The Providence Journal | Landing Page Optimization | Scoop.it
From www.providencejournal.com - August 7, 2013 11:31 PM
Major Upgrade to Localytics Platform Drives Mobile and Web App Monetization The Providence Journal Localytics Personalize - A/B Testing: Helps marketers easily A/B test and dynamically change content to deliver customized user experiences and...
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Scooped by Andrew Federici
July 23, 2013 4:00 PM
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PR Industry Inches Towards A/B Testing

PR Industry Inches Towards A/B Testing | Landing Page Optimization | Scoop.it
From www.holmesreport.com - July 23, 2013 3:22 PM
While A/B testing has been commonly applied in marketing for more than a decade, the PR industry has yet to take full advantage of how this data-driven methodology could optimize its content efforts.
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Scooped by Andrew Federici
July 9, 2013 6:48 PM
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Phone calls VS. form fields--which one is the key to your company's growth?

Phone calls VS. form fields--which one is the key to your company's growth? | Landing Page Optimization | Scoop.it
From hosted.verticalresponse.com - July 9, 2013 6:48 PM

Click here to edit the title

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Scooped by Andrew Federici
June 27, 2013 12:54 PM
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How to Increase Revenue + Drive Conversions with Multivariate ...

How to Increase Revenue + Drive Conversions with Multivariate ... | Landing Page Optimization | Scoop.it
From blogs.webtrends.com - January 31, 2013 4:06 PM
Multivariate tests (MVT) focus on testing multiple variations simultaneously rather than sequentially. These tests represent a major time-savings to run to statistical validity, and provide the most valuable insight into how all ...
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Scooped by Andrew Federici
June 27, 2013 12:52 PM
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Watch this video to witness the power of A/B testing - The Next Web

Watch this video to witness the power of A/B testing - The Next Web | Landing Page Optimization | Scoop.it
From thenextweb.com - May 12, 2013 8:00 AM
Dan Siroker is an ex-Googler who went on to oversee A/B testing on Barack Obama's 2008 presidential campaign website. He now runs Optimizely, a startup offering software to help with A/B testing.
more...
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