Landing Page Optimization
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June 27, 2013 12:54 PM
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How to Increase Revenue + Drive Conversions with Multivariate ...

How to Increase Revenue + Drive Conversions with Multivariate ... | Landing Page Optimization | Scoop.it
From blogs.webtrends.com - January 31, 2013 4:06 PM
Multivariate tests (MVT) focus on testing multiple variations simultaneously rather than sequentially. These tests represent a major time-savings to run to statistical validity, and provide the most valuable insight into how all ...
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Rescooped by Andrew Federici from The MarTech Digest
September 17, 2013 3:08 PM
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Website Optimization: What Makes A Website Fast? [Infographic] - Bit Rebels

Website Optimization: What Makes A Website Fast? [Infographic] - Bit Rebels | Landing Page Optimization | Scoop.it
From www.bitrebels.com - February 21, 2013 8:05 AM
Having a fast website has many positive effects, but how do you make it faster? This website optimization guide could help you through the process.

Via Joemktg
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Joemktg's curator insight, February 21, 2013 8:05 AM
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Scooped by Andrew Federici
August 30, 2013 10:23 PM
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Why Yahoo's "30 Logos In 30 Days" Campaign Is Actually Brilliant Rebranding - Fast Company

Why Yahoo's "30 Logos In 30 Days" Campaign Is Actually Brilliant Rebranding - Fast Company | Landing Page Optimization | Scoop.it
From www.fastcompany.com - August 30, 2013 6:02 AM
Why Yahoo's "30 Logos In 30 Days" Campaign Is Actually Brilliant RebrandingFast Company... In 30 Days" Campaign Is Actually Brilliant Rebranding.
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Scooped by Andrew Federici
August 26, 2013 7:18 PM
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What Would You Do With $25K In Advertising Money? - Forbes

What Would You Do With $25K In Advertising Money? - Forbes | Landing Page Optimization | Scoop.it
From www.forbes.com - August 26, 2013 9:32 AM
What Would You Do With $25K In Advertising Money?
Forbes
But good search engine optimization is a long term affair. It's a constantly changing environment.
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Andrew Federici's insight:

A Scoop.it Business account is 1/25 the cost and an extremely valuable tool in generating visbility online, expecially for SMBs.

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Scooped by Andrew Federici
July 31, 2013 10:03 PM
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Apptimize Brings Reliable A/B Testing To Native iOS & Android Apps - Appbb

Apptimize Brings Reliable A/B Testing To Native iOS & Android Apps - Appbb | Landing Page Optimization | Scoop.it
From www.appbb.co - July 31, 2013 10:55 AM
As we shift more of our computing to mobile devices and applications, there's also a need for a new crop of tools that help developers better build, design and test their creations, which are also specifically tailored to mobile.
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Scooped by Andrew Federici
July 10, 2013 6:51 PM
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AdProof PPC Ad Copy Testing Platform Aims To Speed Up Testing Through ... - Search Engine Land

AdProof PPC Ad Copy Testing Platform Aims To Speed Up Testing Through ... - Search Engine Land | Landing Page Optimization | Scoop.it
From searchengineland.com - July 10, 2013 8:55 AM
AdProof PPC Ad Copy Testing Platform Aims To Speed Up Testing Through ...
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Scooped by Andrew Federici
July 8, 2013 9:53 PM
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15 Examples of Brilliant Homepage Design

15 Examples of Brilliant Homepage Design | Landing Page Optimization | Scoop.it
From blog.hubspot.com - July 8, 2013 9:53 PM
Browse through fifteen examples of brands who have created excellent homepages -- from a form and a function standpoint.
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Andrew Federici's insight:

Words matter...

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Scooped by Andrew Federici
June 27, 2013 12:53 PM
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Conversion Testing for Low-Traffic Websites - Search Engine Land

Conversion Testing for Low-Traffic Websites - Search Engine Land | Landing Page Optimization | Scoop.it
From searchengineland.com - June 12, 2013 9:07 AM
Conversion Testing for Low-Traffic Websites
Search Engine Land
Forget Multivariate Testing. Multivariate testing can take a really long time to achieve any statistical significance. The more variables you have, the longer it can take.
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Scooped by Andrew Federici
June 27, 2013 12:50 PM
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71* Things to (A/B) Test | Optimizely Blog

71* Things to (A/B) Test | Optimizely Blog | Landing Page Optimization | Scoop.it
From blog.optimizely.com - April 30, 2013 12:34 PM
The hardest part of A/B testing is determining what to test in the first place. After having worked with thousands of customers who do A/B testing every day, one of the most common questions we still hear is, “Where do I begin?
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Andrew Federici's insight:

Optimizely is one of the easiest and best tools on the market to further the conversion cause.

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Scooped by Andrew Federici
August 30, 2013 10:23 PM
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Maxymiser Study Reveals Customer Experience Is Critical for Mobile Engagement - IT Business Net

From news.google.com - August 29, 2013 4:29 AM
Maxymiser Study Reveals Customer Experience Is Critical for Mobile Engagement IT Business Net Combined with a team of vertically focused digital experts, Maxymiser's Customer Experience Optimization suite quickly delivers measureable results to...
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Scooped by Andrew Federici
August 26, 2013 7:50 PM
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Crush The Competition With Hyper Local Listing Management! - Search Engine Land

Crush The Competition With Hyper Local Listing Management! - Search Engine Land | Landing Page Optimization | Scoop.it
From searchengineland.com - August 26, 2013 9:08 AM
Crush The Competition With Hyper Local Listing Management!
Search Engine Land
Optimize and submit to one or more of the big three data aggregators (LocalEze, Infogroup and Acxiom).
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Andrew Federici's insight:

Curious if this applies to service businesses as well.

 

 

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Scooped by Andrew Federici
August 9, 2013 8:42 AM
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Major Upgrade to Localytics Platform Drives Mobile and Web App Monetization - The Providence Journal

Major Upgrade to Localytics Platform Drives Mobile and Web App Monetization - The Providence Journal | Landing Page Optimization | Scoop.it
From www.providencejournal.com - August 7, 2013 11:31 PM
Major Upgrade to Localytics Platform Drives Mobile and Web App Monetization The Providence Journal Localytics Personalize - A/B Testing: Helps marketers easily A/B test and dynamically change content to deliver customized user experiences and...
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Scooped by Andrew Federici
July 23, 2013 4:00 PM
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PR Industry Inches Towards A/B Testing

PR Industry Inches Towards A/B Testing | Landing Page Optimization | Scoop.it
From www.holmesreport.com - July 23, 2013 3:22 PM
While A/B testing has been commonly applied in marketing for more than a decade, the PR industry has yet to take full advantage of how this data-driven methodology could optimize its content efforts.
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Scooped by Andrew Federici
July 9, 2013 6:48 PM
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Phone calls VS. form fields--which one is the key to your company's growth?

Phone calls VS. form fields--which one is the key to your company's growth? | Landing Page Optimization | Scoop.it
From hosted.verticalresponse.com - July 9, 2013 6:48 PM

Click here to edit the title

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Scooped by Andrew Federici
June 27, 2013 12:54 PM
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How to Increase Revenue + Drive Conversions with Multivariate ...

How to Increase Revenue + Drive Conversions with Multivariate ... | Landing Page Optimization | Scoop.it
From blogs.webtrends.com - January 31, 2013 4:06 PM
Multivariate tests (MVT) focus on testing multiple variations simultaneously rather than sequentially. These tests represent a major time-savings to run to statistical validity, and provide the most valuable insight into how all ...
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Scooped by Andrew Federici
June 27, 2013 12:52 PM
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Watch this video to witness the power of A/B testing - The Next Web

Watch this video to witness the power of A/B testing - The Next Web | Landing Page Optimization | Scoop.it
From thenextweb.com - May 12, 2013 8:00 AM
Dan Siroker is an ex-Googler who went on to oversee A/B testing on Barack Obama's 2008 presidential campaign website. He now runs Optimizely, a startup offering software to help with A/B testing.
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