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Drowning in a sea of mediocrity? Use these easy tricks to make your presentations more compelling & persuasive. Via Donna Lipman 
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The Lunar Reconnaissance Orbiter, one of my favorite space probes ever, takes amazing high-res pictures of the lunar surface. But more than that, it can map the elevations of lunar features using shadows as a guide. Knowing the angles of the Sun, the Moon, and its viewing position, it can accurately gauge the elevations of the Moon’s surface as it takes image after image, orbit after orbit. Via Sakis Koukouvis, ABroaderView
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To mark sponsorship of the Social Media World Forum, Text 100 - http://bit.ly/HgO6aQ - carried out some research into the way Journalists use social media.
They interviewed 72 Journalists about the way they use social media channels in their professional lives to research companies and communicate with PR executives.
The results of the survey are shown in this Infographic.
You may download a full copy of the Report with a more detailed look at the survey findings by clicking on this link - http://bit.ly/HgNSkg [pdf]
By Lance Concannon - http://bit.ly/HgOhDh ; Via maxOz
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This year’s State of Community Management report, published by The Community Roundtable, takes an anthropological view of tracking, observing and analyzing how community management is being developed and implemented across organizations.
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Instructional System Design Model (ISD) that uses the ADDIE model of Analysis, Design, Develop, Emplement, and evaluate...
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For years businesses across the world have attempted to dissect Steve Jobs’ career to figure out what made him so incredibly brilliant and successful. Not only did he change the way we use technology, but he changed movies, music, retail shopping and more. His entrepreneur skills were some of the best the world has seen, which is why Fortune magazine declared Steve Jobs “The Greatest Entrepreneur of Our Time” in their ranking of the top 12 entrepreneurs of recent memory Via axelletess
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Augmented Reality is the new buzz for street marketing and it's popping up everywhere, when you least expect it! From the local shopping mall in Asia, to the... Via Pekka Puhakka, Rug360°
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In a rare interview, Apple design chief Jony Ive participated in a Q&A exchange with the London Evening Standard, offering his perspective on a...
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By Jeremy Dean - http://bit.ly/y0pUHo @PsyBlog
New research finds circadian rhythms in our creativity. Do you feel at your most creative early or late in the day? Now psychological research is examining whether there's a best time of day for creativity, depending on the type of creativity and your natural rhythms.
To investigate Wieth and Zacks (2012) - http://bit.ly/w6OxLU - had participants take two different types of creativity test. One measured their insight ability: this is the kind of problem which requires a leap into the unknown. The second measured their ability to solve analytic problems: these are the type of problems that require you to work steadily towards the answer.
Both of these types of thinking are important in creativity, although at different points in the process.
What Wieth and Zacks found was that strong morning-types were better at solving the more mysterious insight problems in the evening, when they apparently weren't at their best.
Exactly the same pattern, but in reverse, was seen for people who felt their brightest in the evening: they performed better on the insight task when they were unfocused in the morning.
What's going on? http://bit.ly/wHc30f Via maxOz
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![Marketers Who Share Content Drive Traffic, Gain Customers [INFOGRAPHIC] | Design, Science and Technology | Scoop.it](https://img.scoop.it/z1i-aLrgxrpIAfAlyS_T2zl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Content marketing is an industry that is booming, though most companies outsource these services or don't take advantage of sharing content. Via Khaled El Ahmad, Jose H. Flores
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By Haydn Shaughnessy http://bit.ly/wlG0Kc
LinkedIn is changing. It's becomig less c.v. and more about you, your choices and aspirations.
The future lies with small acts of empowerment for those of us who don’t necessarily have a strong employment position in a good company; those not as high on the ladder as they deserve to be, the people who can’t quite cut it in a corporate environment.
LinkedIn can empower you through creating new ties, converting weak ties into strong ones, and building a network that opens up new opportunities.
This is really about the new social world of business. How do you go about really exploiting it then?
Here are three key steps: Via maxOz
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Typographica invited a group of writers, educators, type makers and type users to look back at 2011 and pick the release that excited them most. The reviews range from the academic (like Paul van der Laan on Zizou or Jens Kutilek on FB Alix) to the theoretical (such as Jan Middendorp on Agile) to the personal (like Carolina de Bartolo who reviewed Calibre and Periódico after firsthand experience with a redesign of WIRED magazine) to the playfully unexpected (Microsoft’s Si Daniels praises Apple Color Emoji) to the exclamatory (Matthew Butterick on Neue Haas Grotesk)... Via Mary Papaefstathiou
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A number of furniture designers have been struggling to adapt to the proliferation of devices like the iPad, e-readers and ever-thinner flat-screen TVs.
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TED Talks Benjamin Zander has two infectious passions: classical music, and helping us all realize our untapped love for it -- and by extension, our untapped love for all new possibilities, new experiences, new connections.
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A new study shows that the most social-savvy companies are using social engagement to expand marketshare, generate more sales leads and more efficiently hone their marketing message. The Study - http://bit.ly/H6ndDq [pdf], conducted by Austin-based PulsePoint Group - http://bit.ly/H6nMgt - and The Economist Intelligence Unit, says companies that fully embrace social engagement are seeing “four times greater business impact - http://bit.ly/H6nyGk ”; than their less socially engaged peers.
How exactly was that measured? PulsePoint looked at the effect of those companies who actively engage with employees, customers, partners, and other stakeholders “in meaningful conversations – enabled by social technologies – so that both parties benefit. This mutual exchange of value is not just about products but about useful information that builds commonality of interests and a sense of trust.”
Key findings: http://bit.ly/H6nsyo ; Via maxOz
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Design Thinking Workshop at iHub http://t.co/wlBdMFag...
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The digital workplace offers a compelling vision of the future, but the right foundations must be in place.
Via Arik Rizer
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When creating your own logo for any niche, it is very important that you create one that will stand-out from all the rest.
Via Rebeca Zuniga
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Bar Code, get it? For anyone who's ever said logos can't be interesting, here you have some of the coolest, most creative logos ever. Via Rebeca Zuniga
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Swedish House Mafia & Absolut present: Absolut Greyhound. Greyhound is due to be released 12th March with a remix package from absolut.com/remix Stay tuned..
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Rescooped by
Antonios Bouris
from Life @ Work
February 15, 2012 10:22 AM
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“There are thousands and thousands of people out there leading lives of quiet, screaming desperation, where they work long, hard hours at jobs they hate to enable them to buy things they don’t need to impress people they don’t like.” — Nigel Marsh...
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Rescooped by
Antonios Bouris
from "Social Media"
February 12, 2012 9:11 AM
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The media landscape is a very different beast today than it was even 5 years ago. Then agency-led television commercials dominated how we channel our marketing. The very fact you are reading this here proves that things have changed. Coca Cola have always been at the forefront of innovation. In this video Jonathan Mildenhall, Vice-President, Global Advertising Strategy and Creative Excellence at The Coca-Cola Company is the person responsible for leading global creative vision and strategy for the Company's portfolio of global brands.
In this video he explains how Coke will leverage the opportunities in the new media landscape and transform one-way storytelling into dynamic storytelling hoping to add value and significance to peoples lives. Jonathan describes the challenge of content creation in an enlightening way, reminding us that "every contact point with a customer should tell an emotional story".
I agree with Coca Cola about moving away for creative excellence to content excellence. They have developed their brand and established it well in the world. They are looking at ways to stay on top of other competitors; it is very smart of them to make sure their consumers are happy with the product and how they can connect with audiences. By creating the brand and establishing the brand does not mean long term profit or customer loyalty. It is how the business continues to market the brand that results in customer loyalty and profit. Coca Cola that identify this and made it their focus to create a strong customer loyalty with their audience; making sure the consumer shall never drift away from the brand and company.
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Scooped by
Antonios Bouris
February 12, 2012 1:35 AM
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Silicone Bluetooth speaker for your tablet, smart phone, laptop or media player.
