21st Century Public Relations
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21st Century Public Relations
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Scooped by heidi groshelle
September 25, 2012 3:22 PM
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Trust in Media Down: Bias? Or Paranoia? - Huffington Post (blog)

Trust in Media Down: Bias? Or Paranoia? - Huffington Post (blog) | 21st Century Public Relations | Scoop.it
Trust in Media Down: Bias? Or Paranoia?Huffington Post (blog)Every time you see a headline like this one -- "U.S. Distrust in Media Hits New High" -- you can bet you're seeing data about #3. But the commentary frequently assumes the data means #2.
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Suggested by Andrea Sluga
September 20, 2012 10:51 AM
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10 gems from Reuters' social media 'cheat sheet'

10 gems from Reuters' social media 'cheat sheet' | 21st Century Public Relations | Scoop.it

The document, available publicly through Google Docs—which means anyone with a tip to offer can throw in his or her two cents—has been floating around the Web for about six months. And though it's aimed specifically at journalists, many of the tips are relevant to communicators and PR professionals.

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Scooped by heidi groshelle
September 12, 2012 9:37 AM
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Zuckerberg: Facebook Mobile Ads To Be More ... - Marketing Land

Zuckerberg: Facebook Mobile Ads To Be More ... - Marketing Land | 21st Century Public Relations | Scoop.it
Sure, Facebook has been experimenting with integrating its ads more into people's news feeds. But for the most part, they remain tucked off to the righ.
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Scooped by heidi groshelle
September 12, 2012 1:53 AM
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Tech Companies, Meet Your New Best Customer - Businessweek

Tech Companies, Meet Your New Best Customer - Businessweek | 21st Century Public Relations | Scoop.it
Tech Companies, Meet Your New Best CustomerBusinessweekHere's an intriguing prediction: Market researcher Gartner (IT) estimates that by 2017 chief marketing officers will spend more on IT than their counterpart chief information officers.
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Scooped by heidi groshelle
September 12, 2012 1:50 AM
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Social media experts dissect Zuckerberg comments - Boston Herald

Social media experts dissect Zuckerberg comments - Boston Herald | 21st Century Public Relations | Scoop.it
BBC NewsSocial media experts dissect Zuckerberg commentsBoston HeraldIn his first interview since Facebook's disappointing initial public offering, CEO Mark Zuckerberg's comments drove shares of the struggling social media company up 3 percent, an...
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Rescooped by heidi groshelle from SM
August 31, 2012 4:46 PM
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The 36 Rules Of Social Media [INFOGRAPHIC] - AllTwitter

The 36 Rules Of Social Media [INFOGRAPHIC] - AllTwitter | 21st Century Public Relations | Scoop.it
The 36 Rules Of Social Media [INFOGRAPHIC]...

Via Khaled El Ahmad
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Scooped by heidi groshelle
August 31, 2012 3:18 PM
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Satirical Facebook page mocks corporate social media efforts | Articles | Social Media

Satirical Facebook page mocks corporate social media efforts | Articles | Social Media | 21st Century Public Relations | Scoop.it
It's called Condescending Corporate Brand Page, and the creators are making hay by highlighting common clichés.
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Scooped by heidi groshelle
August 31, 2012 2:03 PM
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Colleges May Neglect Social Media in Times of Crisis, Study Says - U.S. News & World Report

Colleges May Neglect Social Media in Times of Crisis, Study Says - U.S. News & World Report | 21st Century Public Relations | Scoop.it
U.S. News & World ReportColleges May Neglect Social Media in Times of Crisis, Study SaysU.S.
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Scooped by heidi groshelle
August 30, 2012 7:50 PM
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Sales vs. Marketing -- Marketing Always Changes - Forbes

Sales vs. Marketing -- Marketing Always Changes - Forbes | 21st Century Public Relations | Scoop.it
Sales vs. Marketing -- Marketing Always ChangesForbesIn 2005, I wrote an article outlining the differences between marketing and selling.
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Scooped by heidi groshelle
August 29, 2012 4:02 PM
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Flipboard adds ‘TV’ video channels to its newsreader app

Flipboard adds ‘TV’ video channels to its newsreader app | 21st Century Public Relations | Scoop.it
Flipboard, the social newsreader app for iOS and Android, has launched a series of new curated video sections.

These pages, known collectively as Flipboard TV, are said to be powered ...
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Scooped by heidi groshelle
August 21, 2012 1:23 PM
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Twitter maps show where rudest, friendliest Americans may live - NBCNews.com

Twitter maps show where rudest, friendliest Americans may liveNBCNews.comSome who use Twitter are quite mannerly, others are totally rude — and a series of maps of Twitter users in the United States gives us an idea about who's naughty and who's...
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Rescooped by heidi groshelle from Chief People Officers
August 21, 2012 1:14 PM
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#Nextchat: Why Every Female Executive Should be Over 40 & Childless | We Know Next

#Nextchat: Why Every Female Executive Should be Over 40 & Childless | 							 		 	    We Know Next | 21st Century Public Relations | Scoop.it
By Jessica Miller-Merrell
 
There’s a battle going on with women and for many it’s an internal battle we face.

Via Marylene Delbourg-Delphis
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Scooped by heidi groshelle
August 21, 2012 1:00 PM
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Twitter Turns To Revstream for Billing, Revenue Management - WebProNews

Twitter Turns To Revstream for Billing, Revenue Management - WebProNews | 21st Century Public Relations | Scoop.it
The Next WebTwitter Turns To Revstream for Billing, Revenue ManagementWebProNews“An explosive global business like Twitter presents sophisticated challenges for Finance teams in both revenue and billing management,” said Mark Aubin, Revstream's...
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Suggested by Andrea Sluga
September 25, 2012 2:57 PM
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3 Steps for Determining your Social Media Monitoring Strategy | Cisionblog

3 Steps for Determining your Social Media Monitoring Strategy | Cisionblog | 21st Century Public Relations | Scoop.it
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Suggested by Andrea Sluga
September 20, 2012 10:50 AM
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5 things to check before sending your next press release

5 things to check before sending your next press release | 21st Century Public Relations | Scoop.it

Getting ready to send out your press release? Hold on a second. Don’t hit “send” just yet.

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Scooped by heidi groshelle
September 12, 2012 9:27 AM
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Social Media Platforms Giving Way to Digital and Mobile as Media, Telecomm ... - Sacramento Bee

Social Media Platforms Giving Way to Digital and Mobile as Media, Telecomm ... - Sacramento Bee | 21st Century Public Relations | Scoop.it
Social Media Platforms Giving Way to Digital and Mobile as Media, Telecomm ...Sacramento BeeLOS ANGELES, Sept.
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Scooped by heidi groshelle
September 12, 2012 1:51 AM
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@Fault: Besieged US Embassy #Fails Its Twitter Defense - Wired (blog)

@Fault: Besieged US Embassy #Fails Its Twitter Defense - Wired (blog) | 21st Century Public Relations | Scoop.it
@Fault: Besieged US Embassy #Fails Its Twitter DefenseWired (blog)When Egyptians stormed the gates of the U.S. Embassy in Cairo, the diplomats took to their computers and mobile devices — and blamed an American video for stirring up the locals.
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Scooped by heidi groshelle
September 5, 2012 12:26 PM
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5 Underutilized LinkedIn Marketing Tools to Grow Your Business

5 Underutilized LinkedIn Marketing Tools to Grow Your Business | 21st Century Public Relations | Scoop.it
LinkedIn's Marketing Solutions team offers tips on how to get the most out of the site's tools.Get the latest blog articles on business ideas and...
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Scooped by heidi groshelle
August 31, 2012 4:39 PM
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From a PR Perspective, Did Clint Make Romney's Day? :: PR News

From a PR Perspective, Did Clint Make Romney's Day? :: PR News | 21st Century Public Relations | Scoop.it
Clint Eastwood's performance at the GOP convention took the spotlight off the real star of the show.
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Scooped by heidi groshelle
August 31, 2012 3:14 PM
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The Intern Agency Scandal - Are PR agencies riding roughshod over interns? - The Drum

The Intern Agency Scandal - Are PR agencies riding roughshod over interns? - The Drum | 21st Century Public Relations | Scoop.it
The DrumThe Intern Agency Scandal - Are PR agencies riding roughshod over interns?The DrumI have spent the best part of nearly 50 years in public relations and journalism.
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Scooped by heidi groshelle
August 30, 2012 8:32 PM
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California Raises the Bar on Social Media Privacy - Wall Street Journal (blog)

California Raises the Bar on Social Media Privacy - Wall Street Journal (blog) | 21st Century Public Relations | Scoop.it
Wall Street Journal (blog)California Raises the Bar on Social Media PrivacyWall Street Journal (blog)California residents can keep their passwords to themselves, in school and in the workplace, thanks to a bill passed by the state Assembly on...
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Scooped by heidi groshelle
August 30, 2012 2:18 PM
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Ex-Murdoch media legal executive arrested in British hacking case - Los Angeles Times

Telegraph.co.ukEx-Murdoch media legal executive arrested in British hacking caseLos Angeles TimesLONDON -- Police have arrested Tom Crone, a former legal executive in the Murdoch-owned News International group, the latest to be apprehended in...
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Scooped by heidi groshelle
August 27, 2012 1:31 PM
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In Defense Of Sitting

If there are two characteristics that define me, they are my susceptibility to memes and my fear of death. So when a meme arrives telling me my life is in danger, I pay attention.
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Scooped by heidi groshelle
August 21, 2012 1:16 PM
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How to Write Your Own Social Media Policy | Best Free Marketing Tips

Are you a rapidly growing business that is looking to create a social media policy with regards to how employees represent your company publicly on social media?
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Scooped by heidi groshelle
August 21, 2012 1:03 PM
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B-School Twitter Roundup - Businessweek

B-School Twitter Roundup - Businessweek | 21st Century Public Relations | Scoop.it
B-School Twitter RoundupBusinessweekThis week's Twitter roundup of happenings in the business school world includes the 50th anniversary of women enrolling as MBA students at Harvard Business School, the emergence of sailing as a popular sport at ...
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