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Scoop.it!
Brian Yanish posted a great case study on his blog on how to use Content Curation as a secret weapon to market your business. As a consultant helping clients market themselves online, Brian has a lot of experience with various marketing strategies and it's great to see his angle on how content curation can help.
As he summarizes it after having been a Scoop.it user for quite some time (and testing lots of curation services), Content Curation "can drive traffic and help to show the world, yes the world that your business knows your market."
Must-read with very interesting data for business content curators.
(And by the way, if you're looking to hire Brian, he gave his contact details on the original post here: http://sco.lt/5BybWD) Via Brian Yanish - MarketingHits.com, Guillaume Decugis
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Change the statistics of failed training. Find out how to promote transfer of learning with a supportive workplace.
Read more, a MUST: http://theelearningcoach.com/business/workplace-support-of-learning-transfer/
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The other day, someone asked me what AI is, so I'm posting a brief overview that I wrote up for another project about a year ago. It's a "quick and dirty" overview, with some references.
Read more, very interesting...: http://drsaraheaton.wordpress.com/2011/05/22/appreciative-inquiry-a-brief-overview/
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Si 34% d’entreprises interdisent l’usage de terminaux personnels, elle sont également 55% à appliquer des règles strictes pour encadrer l’accès aux documents professionnels depuis ces appareils.
Scoop.it!
A new joint study from KnowBe4 and ITIC (Information Technology Intelligence Consulting) has revealed that nearly three quarters of businesses which approve of BYOD have nothing specific in place to ensure security.
Specifically, 71% of BYOD-friendly corporations polled had no specific procedures in place to support BYOD development, which is an extremely worrying statistic.
The research, which surveyed 550 companies globally throughout July and August, was described as a “wake-up call” by ITIC principal analyst Laura DiDio.
Research from connectivity experts iPass revealed a similar opacity with enterprise device responsibility, noting at the time: “A balance needs to be found between issuing IT-controlled smartphones and letting a certain subset of employees own the responsibility for their own devices”.
Gust MEES: read also my FREE course about it here https://gustmees.wordpress.com/2012/07/07/bring-your-own-device-advantages-dangers-and-risks/
Read more:
Scoop.it!
First time impressions are everything, but sometimes they creep up on you. What are recruiters looking for on social profiles?
Read more: http://mashable.com/2012/09/01/social-profiles-job/
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Mobile web is growing probably faster than the rate of traditional Internet upon its first introduction. This is primarily due to the demand, the ability of mobile companies to mass produce the t... Via Miguel Rodriguez
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There are 50,538 smartphones and tablets in use at Cisco, which has 71,825 employees. Not only does that already comprise a ratio of one device per 1.4 employees, said Lance Perry, vice-president of IT customer strategy and success for Cisco, during an excellent presentation at the Consumerization of IT in the Enterprise (CITE) conference in San Francisco on Monday. But the 50,000+ device figure is also an increase of 52% from just 12 months earlier.
Read more: the practice... http://www.forbes.com/sites/sap/2012/03/05/cisco-the-biggest-mobile-byod-deployment-around/
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Tough economic times make it tempting for an employee to switch his white hat to a black one for financial gain. Insider threats also include contractors, auditors, and anyone who has authorized access to systems.
Read more, A MUST...
Via IS Decisions, Gust MEES |
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If you're not convinced yet, freelance Content Marketer and blogger Mike Farmer has some interesting points for you.
One thing I would add to his post is the importance of creating a Content Curation hub to really capture the benefits of your Content Curation efforts. Sharing links is just not going to be enough: in a world where tweets have a very short lifetime, you need to give your curated content a second chance by putting it on a curation layer where it can be discovered from search and from people with similar interests.
This can be a blog, a site or a Scoop.it page but if you're going to make content curation part of your content marketing strategy, you will need that long term repository that social networks don't bring. Via Guillaume Decugis, Antonios Bouris
ben bernard's comment,
January 9, 2013 11:56 PM
thanks ! http://www.scoop.it/t/direct-marketing-services my newly made scoop.it :)
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Effortlessly convert world time, schedule conference calls, webinars & online meetings, plan travel and track flight arrival time across time zones.
Gust MEES: very interesting and useful! Perfect to follow Chats on Twitter...
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After surveying over 300 professionals, technology service provider Appirio determined that most people are far more social personally than they are at work.
Read more:
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Here are the most important aspects of BYOD to consider before implementation.
Gust MEES: check out also my FREE course about it here
- http://gustmees.wordpress.com/2012/07/07/bring-your-own-device-advantages-dangers-and-risks/
Read more. a MUST: http://www.fedtechmagazine.com/article/2012/08/5-takeaways-cio-councils-byod-toolkit
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Bring-Your-Own-Device (BYOD) bedeutet, dass der Zugriff auf die Unternehmensdaten und -Programme mittels der eigenen mobilen Endgeräten, also Smartphones und Tablets, erfolgt. Glaubt man Marktforschern, ist BYOD äußerst trendy – aber offensichtlich nur bei einer sehr kleinen Mitarbeitergruppe.
Mehr erfahren: http://blog.chip.de/business-blog/2012/09/05/byod-nur-ein-wunsch-der-it-freaks/
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The information provided in this infographic is timeless and transcends every medium by which your company represents itself. Be authentic, transparent, and above all, respectful of promises made and of the information users generously give.
And last, trust is not built over night, rather it is “created through the repetition of positive interactions over time.” Via Brian Yanish - MarketingHits.com
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In 2003, Richard Florida predicted that right-brained people would rule the world in his book "The Rise Of The Creative Class."
There is an economic need for the "creative class," which is why it's thriving right now, writes Florida. He says one in three Americans, or 40 million workers, belong to it.
Read more:
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Within five years, I predict, the word social will seem as cliché as synergy feels now. Social connection will be like a dial tone, something we once expected to hear and now don’t bother listening for as we dial. What it represents is just there.
Read more: http://marciaconner.com/blog/social-everything/
Via Ana Cristina Pratas |