Content curation resources

Research, organize and publish curated content for:

Internal audiences: Engage your employees with content for social selling programs, market intelligence, industry news, HR resources, ...

External audiences: Engage leads, customers and partners to increase presence online and boost your thought leadership

Social Employee Advocacy: How To Use Content Curation To Get Better Results

To succeed in Content Marketing it’s essential to create quality content that provides answers to the questions your target audience have. The more accurate answer you’ll be able to contribute, the bigger impact you’ll have. It’s a no-brainer.

How to Use Content Curation to Improve Sales Enablement

When marketing and sales work together in close alignment, they can help companies close 38% more deals.

Sales enablement connects marketing and sales by the key roles each plays in educating prospects, closing deals and contributing to growth.

Content Curation and WordPress: The Perfect Fit

The demand for companies to create quality content is at an all-time high—and it’s no surprise.

The alternatives simply don’t work. If you’re creating mediocre or inconsistent content, you can’t stand out, and if you’re not creating content at all, there’s no way for your target audience to find you.

In fact, content is so highly prioritized that content writing and editing skills are among those with the highest demand in the jobs market.

4 ways to integrate Scoop.it with WordPress

Before we even launched our public version, we recognized that a lot of content curators were also occasional or regular bloggers and started to offer ways to integrate with WordPress – the leading blogging platform.

The Ultimate Guide to Content Creation and SEO

Everything you do online to market your business boils down to a simple end goal: attracting qualified traffic that you can successfully convert into clients and customers.

6 ways to rethink corporate knowledge sharing

The quest to effectively share knowledge within a company is one that still appears elusive. How do you keep on top of your competitors’ developments? How do you monitor articles that mention your brand? How do you make sure your teams get the information they need to make decisions and to learn?

What is the ROI of a knowledge sharing platform?

In a previous article, I gave you a few tips on how and why you should implement a knowledge sharing solution in your company. This represents a significant investment, and we’re fully aware of it. Therefore, shortly after posting that article, I realized the ROI of a knowledge sharing solution was also a key element to take into account for your next company project.

How to Use Content Curation to Improve Your Social Media Efficiency While Getting Results

Want to grow your brand, increase fans, and start selling more?

Then you need to follow the marketing trends that guide the way people do business online.

And today’s biggest market trend? Social media.

7 examples of exceptional curated emails [& how to create your own]

Want to try one of the best marketing time savers… just in time for the lazy days of August? We’ve got just the thing.

If you’ve been curating content on social media but haven’t taken the leap into putting curated content into your email updates, it’s time to try. This post will show you how easy it is to create exceptional curated emails. And how many first-rate marketers are doing it.

Content curation: your best bet if you’re looking to save time and money

Paul Chaney outlines the numerous benefits of content curation to help you publish good content if you’re struggling to find time or money. Some people still think curation could mean duplicate content.

Content Curation Strategy: A Comprehensive Hands-On Guide

When businesses decide to give content curation a shot, they usually take one of the two paths: they jump in head-first with no strategy at all, or they overthink they strategy and rarely do anything.

You can see the first scenario quite often, and it’s no surprise.

Content curation: the complete guide to leverage third-party content

Content curation. The term has been used to cover many different things. Most marketers are familiar with the practice of sharing other people’s content on social networks, what we’ll refer to as social content curation. Content curation actually covers much more than just social sharing, and can help your content marketing results in ways you don’t imagine. 

Content curation should be a daily habit for all marketers

Neil Patel lists 5 daily habits you can (and should) start doing if you want your rankings to go up and get more results out of your content marketing efforts:1. Write and publish one article

5 content curation examples so good they’ll make you jealous

You know how “a picture is both a thousand words”, right?Well, sometimes just showing an example is the best way to illustrate an idea.In that spirit, it seemed about time for a round up of some great examples of
content curation.

Content curation: the complete guide to leverage third-party content

Content curation. The term has been used to cover many different things. Most marketers are familiar with the practice of sharing other people’s content on social networks, what we’ll refer to as social content curation. Content curation actually covers much more than just social sharing, and can help your content marketing results in ways you don’t imagine. 

How to Maximize the Impact of Email Newsletters With Content Curation

One of the best ways to build trust with your audience is by opening a two-way communication channel.

Social media has provided this for a long time now. Everyone can now tweet, message, and tag brands through channels they hang out on.

[Replay] How to drive more shares and traffic to your content

Find out how you can drive more traffic and more shares than any of your competitors.  If you want to double your shares or traffic, join us and we’ll show you how!

[Replay] Is less more in content marketing? A data-driven answer

Is less more in content marketing? We used content intelligence to back our research and contribute to the quantity vs quality debate in content marketing. If you want to know the answer, watch replay!

What is content intelligence – How data-driven marketers will dominate

Content Intelligence is defined as technology that provides data and insights on owned and third-party content to increase results from marketing.

[Replay] Stop letting your content fall flat: how to spread your stories like wildfire

Catch up on our webinar with content marketing expert Ross Simmonds – he covered a handful of different strategies and tactics that you can take to help your content soar and spread like wildfire.

[Replay] Your guide to creating unicorn content by discovering and capitalizing on topic trends

Stop ignoring data: watch content marketing influencer Julia Mc Coy create trending, high-ranking content for her audience!

[Replay] How to scale social media publishing without doing more work

How can your team increase social publishing without creating tons of new content?

[Replay] Your content should generate sales leads from day one

Content marketing is a slow and steady process. Too often, salespeople don’t use the content produced by marketing because it wasn’t produced with the sales plan in mind.

[Replay] Content measurement and optimization: how to identify and leverage your content champions

Learn how content marketing influencer Andy Crestodina get more traffic in less time.

[Replay] Lead magnets 101- Best practices, useful tools and examples

Lead magnets have always been a powerful tool for marketers. Scoop.it and content marketing influencer Barry Feldman give you their secrets to create effective lead magnets, and how they will help you achieve higher conversion rates.

The Content Strategy & Marketing Course | Julia McCoy

Julia will take you through personal mentorship and offers you 80+ lessons on the topic. Special offer: Get a free, signed copy of Julia’s bestseller, Practical Content Strategy & Marketing. Email via contentstrategycourse.com/contact with the headline Scoopit Free Book and send your address.

eBook – How to create killer content with data-driven insights

Want to create that stands out and produce better results, faster? You need to embrace content intelligence and we wrote an actionable guide to help you get started.

eBook – Why content marketing works, and… why it doesn’t

The complete guide to understand what will make you succeed or fail at content marketing, and 8 steps to beat the content marketing paradox.

eBook – 6 ways to skyrocket your ROI with content marketing automation

Content marketing automation is your best bet because it helps you work faster and more efficiently throughout the various stages of content marketing. To go even further, it helps you find improvement opportunities in a few clicks.

eBook – The 5 crucial steps to measure content performance

Measuring the ROI of content marketing has never been an easy task, yet it’s vital to identify what works, what doesn’t, and therefore improve.