How To Leverage the Science of Relationships to Gain True Influence | A Marketing Mix | Scoop.it

If you define influence by the size of your Klout score, you can stop reading this right now.


If you believe influence is driven by the creation of a relationship between two parties, where one sees the other as truly knowledgeable about a particular product or service, then let’s talk about the science behind that influence.


Via janlgordon, Guillaume Decugis