Top Social Media Tools
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Top Social Media Tools
Quick toolbox for new social media tools, apps, tips, technology of interest to bloggers, content producers, storytellers, marketing & PR pros. Emphasis on practical not techhy, usable not confusable! ;-)
Curated by Jeff Domansky
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Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
March 14, 2014 2:43 AM
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16 Blogging Resources to Improve Your Blog | Social Media Examiner

16 Blogging Resources to Improve Your Blog | Social Media Examiner | Top Social Media Tools | Scoop.it

Do you blog regularly?Are you looking for tools to make the process easier?Blogging is hard work and it takes a lot of time to do it well. Wouldn’t it be great if you could streamline parts of that process?In this article, you’ll find a list of tools, apps and advice you can use to find your groove and take care of blogging business....

Jeff Domansky's curator insight, March 14, 2014 1:23 AM

Patricia Redsicker offers an excellent list of ways to find and organize new blog ideas, add the perfect images, optimize your content, and share your articles. Recommended reading. 9 / 10

Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
March 10, 2014 1:54 AM
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3 Free Website Analysis Tools You Should Be Using | Business 2 Community

3 Free Website Analysis Tools You Should Be Using | Business 2 Community | Top Social Media Tools | Scoop.it

Getting the upper hand on your competition can be difficult and even more so when you’re not sure how your own website is performing. There are many tools available online that help you see how you’re doing with your SEO, and most importantly where your website needs to improve. All website owners should take advantage of these free tools to discover your website’s strengths and weaknesses, and to see how you compare against your competitors....

Jeff Domansky's curator insight, March 10, 2014 1:48 AM

Three excellent free website analytical tools: My Site Auditor, SEO Report Card and Woorank.

Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
March 8, 2014 3:24 AM
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25 Sneaky Online Tools and Gadgets to Help You Spy on Your Competitors

25 Sneaky Online Tools and Gadgets to Help You Spy on Your Competitors | Top Social Media Tools | Scoop.it

Even before you entered into the world of “business”, you were watching your competition. Whether it was in a classroom or on a sports team, you not only wanted to keep up, you wanted to know where the marker was set so you could go one step further. It was about finding new opportunities and setting new goals based on someone you aspired to beat.


At this time, when search is so important and detailed, and the Internet has grown so extensively, you have tons of different factors to consider when spying on your competition. This is where marketing tools come into play.In many cases, tools that help you monitor your own web performance also can help you gather data on your competition. So, you might be using some of these tools already, without using the features that help you evaluate your competitors. Here are some of the best tools out there...

Jeff Domansky's insight:

A superb post and list of top notch competitive intelligence tools shared by Kissmetrics.

Jeff Domansky's curator insight, March 8, 2014 3:16 AM

Every once in a while a terrific article like this comes along. In this post from Kissmetrics, you'll find an excellent summary of 26 tools to help you gather competitive intelligence. Recommended reading. 10/10

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March 7, 2014 2:00 PM
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Pinterest and Branding | Social Media Today

Pinterest and Branding | Social Media Today | Top Social Media Tools | Scoop.it
It’s no secret that consumers love Pinterest. The network has soared to 70 million users, who spend more time there than any other social site. Yet some marketers wonder whether Pinterest can drive business value. Read on to learn why Pinterest is the marketer’s dream.
Jeff Domansky's insight:

Good basics.

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Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
February 24, 2014 4:22 PM
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25 Content Marketing Tools for Curation, Creation, Promotion & Distribution | SocialTimes

25 Content Marketing Tools for Curation, Creation, Promotion & Distribution | SocialTimes | Top Social Media Tools | Scoop.it

Content marketing is going to be bigger than ever this year. Ninety-two percent of marketers are already using content marketing. More than half of B2B and B2C marketers are increasing their content budgets in 2014. While the fundamentals of good content will never change, the tools and tactics — even the way people consume content — continue to evolve, and documenting your content strategy impacts your overall success. Check out this comprehensive guide to tools for creating and curating, promoting and distributing content — customer information included.A growing number of companies recognize the importance of original content for their marketing.

Jeff Domansky's insight:

Essential curation and creation tools with the addition of Scoop.it.

Jeff Domansky's curator insight, February 24, 2014 4:14 PM

Great list of resources with the obvious addition of Scoop.it as an essential curation and publishing tool.

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February 19, 2014 1:11 AM
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New Chrome plugin helps marketers get an amazing 42% reply rate on cold prospecting email

New Chrome plugin helps marketers get an amazing 42% reply rate on cold prospecting email | Top Social Media Tools | Scoop.it

Marketing automation company Autopilot is releasing a new prospecting tool for sales and marketing that's generating up to 42 percent reply rates on cold email tomorrow. That compares to a traditio...

Jeff Domansky's insight:

At $199 / mo this tool will be a valuable asset for many mid to large size business.

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Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
February 14, 2014 2:41 AM
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30 Terrific Tools for Small Businesses

30 Terrific Tools for Small Businesses | Top Social Media Tools | Scoop.it

What are the right products and vendors to use for my business?  At Docstoc, we have over 30 million registered members, and our small business owners & operators have always asked us this question. 


Sometimes we didn’t have the answers, so we built a free service, ExpertCircle to help business operators discover the best products and vendors other professionals use.  Here are my personal reviews on 30 of the top terrific tools for small businesses, feel free to add your own reviews and thoughts on these products by clicking the links....

Jeff Domansky's insight:

You'll find many of the small business social media and social marketing tools you need in this list.

Jeff Domansky's curator insight, February 14, 2014 2:39 AM

for many small to mid-sized businesses, these are the social media and social business tools that matter. Check them out and pick the best ones for your toolkit.

Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
February 13, 2014 1:26 PM
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9 Tools to Discover Influencers in Your Industry

9 Tools to Discover Influencers in Your Industry | Top Social Media Tools | Scoop.it

The tide of influence hunting on the web is rising beyond public relations and social media to digital marketing at large.  In particular, there’s growing attention being directed towards influencers as gateways to new audiences.


Influence as the ability for a person to inspire action amongst a community is a very powerful thing and therefore, increasingly appreciated by digital marketing and PR pros alike. An influencer program that identifies, qualifies, engages and maintains relationships with industry influencers can serve as a formidable “force multiplier” for everything from content amplification to product feedback to content co-creation. 

Beyond the “brandividual endorsement”, people with a strong center of influence can provide valuable context and credibility to a company seeking to connect with an audience of buyers. But in an age of information overload and the ability for anyone, anywhere to publish, finding those influential connections in your industry can prove to be a challenge.

Here are 9 of many tools that can be used for the initial task of finding influencers aligned with specific areas of subject matter expertise. Several go beyond discovery and also support filtering, managing, engaging, monitoring and reporting....

Jeff Domansky's curator insight, February 13, 2014 1:23 PM

Great list of influencer tools from Lee Odden. I'd definitely add GroupHigh to the toolkit.

AceConcierge's curator insight, February 13, 2014 8:54 PM

add your insight...

Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
February 11, 2014 1:53 PM
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Low Hanging Fruit of Content Marketing: 10 Quick Changes That Will Bring Big Results

Low Hanging Fruit of Content Marketing: 10 Quick Changes That Will Bring Big Results | Top Social Media Tools | Scoop.it

Do you know what the key to a successful content marketing campaign is? Well, it’s not what you are thinking. Sure, detailed content that is high in quality helps, but it won’t guarantee your success.


So, what’s the key?It’s a lot of little things. They aren’t necessarily hard to implement. You just have to be willing to take the time to implement these simple tactics.


Here are 10 quick changes you need to make to ensure you do well with your content marketing...

Jeff Domansky's insight:

These are simply superb social marketing tips from Neil Patel.

Jeff Domansky's curator insight, February 11, 2014 11:51 AM

Neil Patel has 10 excellent tips to help you get content marketing results.

Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
February 6, 2014 1:34 AM
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Facebook Paper Is Content — But Don’t Call Facebook a Media Company

Facebook Paper Is Content — But Don’t Call Facebook a Media Company | Top Social Media Tools | Scoop.it

Is Facebook Paper short for Facebook NewsPaper?


Thursday’s unveiling of a new standalone content curation app, Facebook Paper, comes after weeks of speculation and rumors about Facebook hiring editors (the humans in the mix) to help curate content for the hyper-visual mobile app. Now it’s real, though not here yet. Facebook Paper arrives in the AppStore on Feb. 3. That leaves us a few days to speculate on what Facebook is really up to and if, in fact, this is the social media giant ever-so-gingerly dipping its toe into the contentcreation / media company waters.


First, though, a little primer on the app. Think of it as Facebook Magazine, a standalone app that starts with your News Feed, but looks nothing like the familiar blue Facebook mobile app or web page. It’s full-frame images that seem to extend beyond the borders of your phone, videos that are ready to play with a tap, overlaid captions, posts from not only friends, but curated posts from Facebook editors who are experts in their fields and Facebook’s new topic areas....

Jeff Domansky's insight:

It will be fascinating to follow Facebook's new app and weather it gets quick and wide adoption.

Jeff Domansky's curator insight, February 6, 2014 1:32 AM

personally, I think it's more accurate to describe the new Facebook app - Paper - as a creation and curation tool. regardless, its well worth checking out because of the huge reach Facebook and the well designEd look and user appeal.

Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
January 28, 2014 2:44 PM
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GUIDE lets anyone produce a video from text | The PR Coach

GUIDE lets anyone produce a video from text | The PR Coach | Top Social Media Tools | Scoop.it

Ever dreamed of a way to simply and easily create video from text, mix in a handful of visuals and produce a video to add to your blog or website with a click?

Reently, the launch of Guide moved that dream one step closer to reality. It’s an interesting debut of a unique, text-to-video production tool worth checking out.

Here’s my test drive....

Jeff Domansky's insight:

A simple and fun tool to create a video from text in under 20  minutes - automatically.

Zac Woolfitt's curator insight, January 29, 2014 8:31 AM

Editorial role  very important. But cool technology

Jeff Domansky's comment, January 29, 2014 10:02 AM
Really appreciate the rescoop on my post. It is a cool tool.
aanve's curator insight, January 29, 2014 9:23 PM

www.aanve.com

 

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January 19, 2014 5:17 PM
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Free Technology for Teachers: Excellent Tools for Creating Videos Without Installing Software

Free Technology for Teachers: Excellent Tools for Creating Videos Without Installing Software | Top Social Media Tools | Scoop.it

Over the years I've published some lists and reviews of free tools for creating videos online. Quite a few of those tools have been for creating simple videos that are really just automated, audio slideshows. See Animoto for an example of this. There's nothing inherently wrong with having your students use those tools, but at some point you will want to take your video projects to the next level. These are the five tools that I recommend for creating and editing videos without installing any special software.

Jeff Domansky's insight:

Five video tools worth exploring from Richard Byrne.

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Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
January 15, 2014 3:28 AM
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Text-to-video startup Guide relaunches to help online news publishers add videos to their sites

Text-to-video startup Guide relaunches to help online news publishers add videos to their sites | Top Social Media Tools | Scoop.it

Newsreader app Guide is no more… well, at least in its current form.


The company that once aimed to help consumers better digest the news with a video channel of websites read by its lovable avatars has been reborn as a service for publishers. It’s still focused on the news, but has evolved into a platform that provides online sites with inexpensive quality videos, which may have been originally thought of as being too far out of reach. The new service launches today.


What publishers receive from the reborn Guide is technology that will turn any news article, like the one you’re reading now, into a video. The company says that its process will “auto-generate” multimedia videos in a way that is “inexpensive, fast, and at scale.” Prior to launch, the service had already been in use on 270 sites. Guide claims that the average click to play rate was 19 percent, while the average completion rate was 47.8 percent.


Guide intends to monetize its service through standard fees for voice-over work and advertising inserted into videos placed on a publisher’s website. In addition, it will license its technology through a SaaS offering where publishers can pay per video and on a CPM rate....

Jeff Domansky's curator insight, January 15, 2014 3:12 AM

Inexpensive text to video? The marketing possibilities are exciting if Guide lives up to expectations. Cool technology worth watching as it develops.

andrea maillard's curator insight, January 16, 2014 12:47 AM

Agrega videos a tu site y mejora tu SEO

Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
March 14, 2014 2:11 AM
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32 Do's and Don'ts for Your B2B Pinterest Strategy | Tailwind

32 Do's and Don'ts for Your B2B Pinterest Strategy | Tailwind | Top Social Media Tools | Scoop.it

As we’ve discussed before, Pinterest can be an excellent platform for all kinds of companies to market their brand in a unique way. However, sometimes, developing a good Pinterest strategy can be tough. To help on your endeavor, we’ve compiled a comprehensive list of 32 “Do’s” and “Don’ts” for your Pinterest marketing strategy....

Jeff Domansky's insight:

Looking at starting a Pinterest marketing program? Start with these excellent tips from Tailwind. Recommended reading. 8/10

Jeff Domansky's curator insight, March 14, 2014 2:03 AM

Learn the 32 most important "Do's" and "Don'ts" to keep in mind when developing your B2B Pinterest Strategy. Recommended reading for marketing and social marketing strategists. 9/10

Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
March 9, 2014 6:15 PM
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Free Technology for Teachers: 5 Ideas for Teaching With Comics and 5 Free Online Tools for Creating Them

Free Technology for Teachers: 5 Ideas for Teaching With Comics and 5 Free Online Tools for Creating Them | Top Social Media Tools | Scoop.it

I've been thinking about comic strip creation tools quite a bit lately so I decided to share a handful of ideas for teaching with comics and the online tools that students can use to create them.

Jeff Domansky's insight:

Richard Byrne's tools or teachers work for PR, content and marketing pros too.

Jeff Domansky's curator insight, March 9, 2014 2:56 PM

The value for PR, content pros and marketing in this post is the list of five cartoon creation tools. Very creative, very cool.

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March 7, 2014 3:45 PM
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7 Business Apps Every Professional Should Download

7 Business Apps Every Professional Should Download | Top Social Media Tools | Scoop.it
Good mobile tools don't just provide access – they think ahead and plan for contingencies. Here are seven business apps every professional should download.
Jeff Domansky's insight:

Great list, several new, all but one free.

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Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
February 26, 2014 1:38 AM
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29 Social Media Tools Recommended by the Pros | Social Media Examiner

29 Social Media Tools Recommended by the Pros | Social Media Examiner | Top Social Media Tools | Scoop.it

Are you looking for ways to enhance your social media marketing?


Do you want new tools to simplify your job?


We asked a group of social media pros for the hottest social media tools they use today. Check them out to see if these social media tools are a good fit for you!...

Jeff Domansky's insight:

Epic post and superb list of social media tools from Cindy King at Social Media Examiner.

Jeff Domansky's curator insight, February 26, 2014 1:31 AM

This is an epic post by Cindy KingKing at Social Media Examiner. The expert social media tools suggestions are from some of the best social media thought leaders. Highly recommended. 10/10

BlairEvanBall's curator insight, February 26, 2014 4:47 PM

There continue to be so many choices. New ones are popping up all the time.

Figure out what are your goals and objectives in using these tools?

Who will be using these tools?

How practical are these tools?

When can I set time aside to use these tools?

Will these tools in the long run make me more productive?

Will these tools give me the results me and my team are looking for?

 

Be clear about your goals and objectives, but be flexible about the process in getting there.

 

Ali Anani's curator insight, February 27, 2014 12:18 AM

Grasp 29 tools to examine the rewards of social media

Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
February 19, 2014 3:09 AM
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Top 25 Up-and-Coming Tools to Manage Your Business Twitter Handle – UpCity

Top 25 Up-and-Coming Tools to Manage Your Business Twitter Handle – UpCity | Top Social Media Tools | Scoop.it

What types of social content does a business publish for its consumers? How does a business manage its social media presence? These sorts of questions take time for a business to research and learn the answers, depending on the budget and industry. Now more than ever, businesses must utilize social media platforms to foster customer engagement and brand loyalty.


Twitter is one example of a pillar social network where your business can actively bring more traffic to your website. Twitter experienced a staggering number of changes within the past year. The company is setting up its first round of trials with retargeted ads, testing redesigns on its home interface, and more updates are on the way! There is no better time than now to start spreading your site’s influence on the Twitter platform.


With the abundance of new tools out on the market, a multitude of strategies are available to become an influence on Twitter. In this post, we’ve gathered the top 25 up-and-coming Twitter tools to aid in managing your company’s account. Give these tools a test run for maximum efficiency in your social media strategies!...

Jeff Domansky's insight:

Excellent set of tools for your Twitter toolbox from Upcity.

Jeff Domansky's curator insight, February 19, 2014 2:57 AM

John Ayansor shares an excellent list of Twitter management tools. Several were new mo be and you'll find lots to test drive and get better results on Twitter.

dianasdaily's curator insight, February 19, 2014 3:01 AM

Social Media Strategy:  Try these 25 up-and-coming Twitter tools for maximum efficiency in your social media strategy.

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February 17, 2014 1:58 PM
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Landing Page Software: Leadpages Versus Unbounce

Landing Page Software: Leadpages Versus Unbounce | Top Social Media Tools | Scoop.it
Landing page software is essential if you want to build high converting landing pages. We compare Leadpages with Unbounce in this article.


...We have written a few posts on this site about how to drive relevant traffic to your website, but once you get people there you need to consider how you are going to convert those that are relevant to your business.


If you don’t have a lot of traffic, you have a traffic problem not a conversion problem. However, if you do have a lot of traffic but you want to improve your conversions, then landing page software will help....

Jeff Domansky's insight:

Ian Cleary reviews two top landing page tools.

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Scooped by Jeff Domansky
February 13, 2014 10:08 PM
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14 Tools To Help You Add Images For Your Social Media Posts

14 Tools To Help You Add Images For Your Social Media Posts | Top Social Media Tools | Scoop.it

... Images aren’t just useful for Twitter, either. Facebook and Google+ posts look great with images in them, and Pinterest and Instagram are all about images.

In particular for looking at Twitter, in a recent research study we conducted, we found that images can increase retweet rate by up to 150%...

To make the visual side of your social media strategy a bit easier, here are 14 tools to help you create awesome pictures....

Jeff Domansky's insight:

Belle Beth Cooper @BelleBCooper shares an outstanding visual toolkit. Tools reviewed include Twitter, PicMonkey, Social Image Resizer Tool, Timeline Slicer, Photovisi, BeFunky, Easel.ly, Infogr.am, Visual.ly, Piktochart, Recite, Quozio, Pinwords, Pinstamatic, recommended reading for bloggers, writers, web designers and marketers.

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Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
February 11, 2014 2:03 PM
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For Luxury Brands, Instagram Blows Pinterest Away | MediaPost

For Luxury Brands, Instagram Blows Pinterest Away | MediaPost | Top Social Media Tools | Scoop.it

A new report on prestige brands says that Instagram is the Superman of social media, especially in terms of engagement.


“Instagram has demonstrated more traction than any other platform in 2013, and it registered the strongest year-on-year growth among mobile apps,” says Scott Galloway, founder of L2, a think tank for digital innovation, in its report. And with its clear strategy for monetization and “continual innovation, it's an obvious choice for consumer brands.”


The survey of 249 luxury brands finds that 93% are currently on Instagram, up from 63% in July of last year. And while it is just one-tenth the size of Facebook (which acquired it back in 2012), it has 15 times the level of user engagement that Facebook does. And Pinterest, about a third of Instagram’s size, has only about a third of the level of engagement that Instagram users do. All that “makes Instagram arguably the best tech acquisition of the past five years.”

Jeff Domansky's insight:

Good read for visual content marketers.

Jeff Domansky's curator insight, February 11, 2014 2:02 PM

This report may convince you to add Instagram to your social marketing strategies.

Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
February 11, 2014 1:52 PM
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29 Free Marketing Tools To Improve Your Work Today

29 Free Marketing Tools To Improve Your Work Today | Top Social Media Tools | Scoop.it

Everyone loves free marketing tools that can make your work easier. Give this list of 29 simple tools a try for greater marketing efficiency.


...Finding a good marketing shortcut feels especially great, considering all that we marketers have to do in a day.


That’s why I went hunting for the top free marketing tools in a variety of marketing categories. These tools – all quick hits you can get started with easily – focus on everything from research and writing to benchmarking and analyzing. Here’s hoping you find the perfect shortcut for your work!...

Jeff Domansky's curator insight, February 11, 2014 10:10 AM

Great social marketing resource. Highly recommended. 9 / 10

malek's curator insight, February 11, 2014 10:48 AM

A fabulous collection of free apps to jump your productivity.

Just pick one and put to work for one week. You'll come for more. We thrive on new tools.

Rescooped by Jeff Domansky from Social Media, the 21st Century Digital Tool Kit
February 5, 2014 3:07 PM
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The 12 Best Free WordPress Pinterest Plugins on the Market

The 12 Best Free WordPress Pinterest Plugins on the Market | Top Social Media Tools | Scoop.it
These plugins do everything you need to integrate your WordPress with Pinterest.

Via Kimberly Castleberry, Alison D. Gilbert
Jeff Domansky's insight:

Useful Pinterest tools for your WordPress blog, site.

Kimberly Castleberry's curator insight, January 25, 2014 5:18 PM

Pinterest is an incredibly powerful site - especially for those in visual markets. There's a lot of plugins for WordPress that connect to Pinterest - but which one is right for you? This is a useful collection that will help you discover what your options are!

Rim Riahi's curator insight, February 9, 2014 11:09 PM

These plugins do everything you need to integrate your WordPress with Pinterest.

malek's comment, February 10, 2014 7:28 AM
@Rim Riahi good to have you on Scoop.it
Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
January 23, 2014 9:31 AM
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20 Snapchat Marketing Resources

20 Snapchat Marketing Resources | Top Social Media Tools | Scoop.it

Here are a few reasons why Snapchat may be the perfect social media tool for your business.


...While widely known as a  perishable selfie/sexting platform, Snapchat is undoubtedly gaining attention from social media marketing minds.

 

Brands wanting to connect with ages 13-25 should pay close attention to the ins and outs of sending the perfect snap.If you’re wondering where to start, which campaigns you can copy, and what the fizuck Snapchat could do for your business, we’ve developed the perfect list of resources just for you....

Melissa Ralph's curator insight, January 23, 2014 11:46 AM

New Marketing Resouces for Snapchat. But is the a viable marketing platform for brands.

 

If you remember, WetSeat paid a 16yr old blogger to start their account. http://adage.com/article/digital/build-a-brand-snapchat-hire-a-16-year/291124/

 

Jennifer Okpara's curator insight, April 16, 2014 11:32 AM

I absolutely love Snapchat. I use it to send snaps which can be a video or a picture of what I'm doing. Anyone who is following me can view it. You can also time how long a person has to see a picture and add effects to pictures and videos as well as a text.

Lydia Gracia's curator insight, September 30, 2014 4:39 AM

Il faut être là où sa cible se trouve...

Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
January 17, 2014 9:54 AM
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New Markets Need New Tools

New Markets Need New Tools | Top Social Media Tools | Scoop.it

There is a trap with tools.  They work very well in a particular setting, but when the environment changes, if you keep trying to use the same tool in the same way, you can go out of business.  


Here is how Seth Godin describes it:

"One study found that when confronted with a patient with back pain, surgeons prescribed surgery, physical therapists thought that therapy was indicated and yes, acupuncturists were sure needles were the answer. Across the entire universe of patients, the single largest indicator of treatment wasn’t symptoms or patient background, it was the background of the doctor.

When the market changes, you may be seeing all the new opportunities and problems the wrong way because of the solutions you’re used to. The reason so many organizations have trouble using social media is that they are using precisely the wrong hammer. And odds are, they will continue to do so until their organization fails. PR firms try to use the new tools to send press releases, because, you guessed it, that’s their hammer."


The best way to find the right tool for the job is to learn to be good at switching hammers....

Jeff Domansky's curator insight, January 17, 2014 9:52 AM

A very thoughtful post by Tim Kastelle on how to avoid the tool  trap. Recommended reading. 9/10