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March 8, 2015 4:11 PM
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10 Must-Read Public Relations And Marketing Books

10 Must-Read Public Relations And Marketing Books | Tampa Florida Public Relations | Scoop.it
You won't be dissapointed. ;
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March 8, 2015 1:26 PM
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Smartphone Purchasing by Apps, 25%; Websites, 75%

Smartphone Purchasing by Apps, 25%; Websites, 75% | Tampa Florida Public Relations | Scoop.it
For mobile commerce, websites still dominate apps for making a purchase. A new global study finds that only a quarter of those in the U.S. who have made a purchase via smartphone did so via an app.
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March 8, 2015 11:44 AM
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Research reveals extent of smartphone shopping in 2014 | Tecmark

Research reveals extent of smartphone shopping in 2014 | Tecmark | Tampa Florida Public Relations | Scoop.it
The extent to which Brits are now shopping on their smartphone has been revealed by research conducted by Tecmark.Our research, conducted in association with OnePoll, looked at all aspects of smartphone usage in the final months of 2014.And it’s clear that shopping on smartphones is becoming an increasingly central part of the consumer’s experience....
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March 8, 2015 10:56 AM
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You Don't Have a Strategic CIO? 5 Ways to Fix the Flaw

You Don't Have a Strategic CIO? 5 Ways to Fix the Flaw | Tampa Florida Public Relations | Scoop.it
Here's how to get the strategic CIO you you always wanted.
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March 7, 2015 5:09 PM
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How to Create a Moodboard And Get Your Creative Juices Flowing – Design School

How to Create a Moodboard And Get Your Creative Juices Flowing – Design School | Tampa Florida Public Relations | Scoop.it
If you're interested in design, you're probably looking for inspiration. Creating a mood board can help you find it.
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March 7, 2015 5:01 PM
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The 12 Stages of a PR Professional’s Day - "What's HAppening" Blog

Michelle Favalora and Jo Chiaramonte of The Hoffman Agency ask: just what is public relations? Here's a little bit of what it's like to be working in PR.
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March 6, 2015 9:06 AM
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South Florida Could Be Home To World's Largest Mall, Entertainment Complex

South Florida Could Be Home To World's Largest Mall, Entertainment Complex | Tampa Florida Public Relations | Scoop.it
South Florida could be home to the largest mall in America.
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March 5, 2015 9:10 AM
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How Often Should You Post on Social Media? Benchmarks for 9 Different Industries

How Often Should You Post on Social Media? Benchmarks for 9 Different Industries | Tampa Florida Public Relations | Scoop.it
How often should you post to your social media accounts? Discover industry-specific data on the optimal social media posting frequency.
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March 5, 2015 9:10 AM
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Why digital natives prefer reading in print. Yes, you read that right.

Why digital natives prefer reading in print. Yes, you read that right. | Tampa Florida Public Relations | Scoop.it
Textbook makers, bookstore owners and college student surveys all find a preference for old-fashioned print.
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March 5, 2015 6:34 AM
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10 Top-Notch Hashtags to Follow to Bone Up on PR | Cision

10 Top-Notch Hashtags to Follow to Bone Up on PR | Cision | Tampa Florida Public Relations | Scoop.it
Want to bone up on your public relations knowledge? Twitter hashtags are a great place to start. Follow these 10 PR hashtags and learn why they’re so great.
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March 4, 2015 6:53 PM
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Marketing Lessons From '#TheDress' That Went Viral

Marketing Lessons From '#TheDress' That Went Viral | Tampa Florida Public Relations | Scoop.it
When Caitlin McNeill and her friends couldn’t agree upon the color of a dress, she posted the innocuous photo, seeking the opinions of her Tumblr-sphere, but she never imagined what would happen next.
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March 4, 2015 5:29 PM
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The Connected Consumer report: the devices we own - Webloyalty UK Blog

The Connected Consumer report: the devices we own - Webloyalty UK Blog | Tampa Florida Public Relations | Scoop.it
The Connected Consumer report from Webloyalty looks in detail at the devices owned by UK consumers, and how they are used in the shopping process.
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March 4, 2015 5:28 PM
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How to modernise a public relations agency or communication team

How to modernise a public relations agency or communication team | Tampa Florida Public Relations | Scoop.it
This paper explores the challenges of modernising a public relations agency or communications team.
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March 8, 2015 3:24 PM
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The US regions with the biggest spikes in PR salaries

The US regions with the biggest spikes in PR salaries | Tampa Florida Public Relations | Scoop.it
The US regions with the biggest spikes in PR salaries. From PR Week
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March 8, 2015 11:45 AM
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Is Mobile More Than Just a Portable Version of the Web?

Is Mobile More Than Just a Portable Version of the Web? | Tampa Florida Public Relations | Scoop.it
Research shows a growing number of people now access the Web solely through mobile devices, showing a shift toward a mobile-only world.
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March 8, 2015 10:57 AM
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Fast growing Tampa startup helps anyone start their own business with no money up front

Fast growing Tampa startup helps anyone start their own business with no money up front | Tampa Florida Public Relations | Scoop.it
A fast growing startup in Tampa called Viralstyle takes anyone's design idea for a t-shirt and other apparel and handles the manufacturing, shipping and collection for them.
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March 7, 2015 8:39 PM
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13 Easy-to-Use Tools for Creating Killer Visual Content | VerticalResponse Blog

13 Easy-to-Use Tools for Creating Killer Visual Content | VerticalResponse Blog | Tampa Florida Public Relations | Scoop.it
To help you create images that garner BuzzFeed-worthy engagement, here are 13 of our favorite easy-to-use visual content creation tools.
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March 7, 2015 5:03 PM
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How To Fix 9 Harmful Misconceptions about Content Marketing

How To Fix 9 Harmful Misconceptions about Content Marketing | Tampa Florida Public Relations | Scoop.it
Some marketers make “content marketing” interchangeable with content-marketing activities like social media. Learn 9 misperceptions that devalue content marketing and its potential for success, and find out how to avoid making them again.
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March 7, 2015 10:33 AM
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How To Shape Human Behavior review - Is How To Shape Human Behavior a scam?

The experience and advice of advertising, public relations, and branding pro's combined.
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March 5, 2015 3:57 PM
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Public relations on Kamyar Shah's site Powered by RebelMouse

Public relations on Kamyar Shah's site Powered by RebelMouse | Tampa Florida Public Relations | Scoop.it
Tampa/St. Petersburg, Florida Area Business strategist - Student of leadership education - Managment Consultant - Marketing Strategist Visit Kamyar Shah at http://cxo.la/Shah . Powered by RebelMouse
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March 5, 2015 9:10 AM
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An Ethical Checklist for Robot Journalism | Mediashift | PBS

An Ethical Checklist for Robot Journalism | Mediashift | PBS | Tampa Florida Public Relations | Scoop.it
News organizations are experimenting increasingly with robot journalism, using computer programs to transform data into news stories, or news stories into multimedia presentations.Most uses of robot journalism have been for fairly formulaic situations — company earnings reports, stock market summaries, earthquake alerts and youth sports stories. But inevitably, news companies will be testing automatic news writing on more challenging subjects.What are the ethics of robot journalism? When editors consider using automated news writing, what issues of accuracy, quality and transparency arise?
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March 5, 2015 6:35 AM
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14 Tools and Resources for Conducting Market Research

14 Tools and Resources for Conducting Market Research | Tampa Florida Public Relations | Scoop.it
Try out these market research tools and resources when planning your next product launch.
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March 4, 2015 6:53 PM
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4 Ways to Deliver Outstanding Customer Experiences (or 72% of Them May Leave)

4 Ways to Deliver Outstanding Customer Experiences (or 72% of Them May Leave) | Tampa Florida Public Relations | Scoop.it
Research confirms and we know this intuitively, positive customer experiences will keep our customers coming back. No one wants to continue doing business with a company after a bad experience, poor…
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March 4, 2015 5:30 PM
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10 Things To Remember: Paid, Earned, And Content - Social Media Week

10 Things To Remember: Paid, Earned, And Content - Social Media Week | Tampa Florida Public Relations | Scoop.it
'Is Social Media just Media? The Future of Paid, Earned and Content' - MRY's Matt Britton, Lisa Weinstein from Starcom Mediavest and Mike Shields from The
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March 4, 2015 5:29 PM
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The Most Important M’s In E-commerce

The Most Important M’s In E-commerce | Tampa Florida Public Relations | Scoop.it
New technologies have been developing faster than ever before. While mobile commerce continues to grow faster than expected, have you ever wondered, what are the most powerful and valuable online shoppers?
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