Stage right: Klout. Designed to cut through the commotion, Klout provides a platform to identify industry experts and keep track of the topics you care about.
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Does anyone question the importance of social influence now. A few weeks ago I wrote Why Your Klout Score Matters (http://scenttrail.blogspot.com/2013/03/why-your-klout-score-matters.html ).
Important? Beyond important in a Social, Mobile tinee of connection, trust and influence.