A new Infographic from market research firm Lab42 found that 51% of consumers are using smartphones during their workouts, whether for checking email (33%) or tracking their pace (43%). Listening to music is the most popular way to incorporate mobile devices into a workout (91%).
The study was conducted among 500 social media users who place a high emphasis on health and exercising.
About 33% of respondents said they use apps to track fitness and food regimens, while 31% do similar tracking on websites. Using a game console remains a popular way to do workouts, as 14% use a gaming system to exercise. About 51% who do so said they use the Wii Fit.
Overall, the study found that 74% consumers believe technology has made a positive impact in improving their weight loss efforts and even increases motivation (72%) to keep going.
Via maxOz
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